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Pentagram's identity for Dublin tourism experience is delightfully cliche-free

Creative Boom

The Book of Kells is one of Ireland's biggest tourist attractions. In branding its new visitor experience, Pentagram has masterfully avoided tired Celtic tropes to create a fresh and vibrant visual identity. Many Brits' primary experience of Dublin might be on a stag weekend or hen do.

Tourism 449
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Warhol, Land Art and a giant mirrored building set in the striking desert landscape of ancient Saudi Arabia

Creative Boom

With a population of 35 million, and more than 75% aged under thirty-five, the Kingdom is embarking on transformational development to embolden, employ and entertain its populous and attract growing national, regional and international tourism.

Tourism 368
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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

Tourism 94
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The best new typefaces for January 2025 from leading foundries and designers

Creative Boom

NN Arosa by Nouvelle Noire The NN Arosa typeface family, designed by Edgar Walthert, draws inspiration from the charm and craftsmanship of classic Swiss tourism posters. Designed by Nigerian type designer Chisaokwu Joboson, Starborne combines cultural resonance with celestial beauty, making it a standout choice for expressive projects.

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Nostalgic photographs of British tourists during the golden era of package holidays

Creative Boom

Curated by his son Jake Clark, the collection serves as a poignant retrospective on a transformative period in tourism. The advent of budget-friendly air travel in the 1960s and '70s led to a tourism boom on the island, prompting the rapid development of hotels and resorts to accommodate the growing number of holidaymakers.

Tourism 315
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The stunning new Arizona tourism logo packs in a lot of symbolism

Creative Bloq

It shows tourism logos can be some of the most creative around.

Tourism 117
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Studio Xuxa draws attention to Spain's heatwave crisis with retro travel posters

Creative Boom

The creative duo behind studio Xuxa - Diego Lauton and Fede Botella - have highlighted Spain's climate crisis in a series of AI-produced posters that riff on the look and feel of vintage tourism adverts. And while they were impressed by the temperature - "over 35 degrees in April" - they were troubled to learn that a rise of 1.5

Travel 441