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The stunning new Arizona tourism logo packs in a lot of symbolism

Creative Bloq

It shows tourism logos can be some of the most creative around.

Tourism 306
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Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

The campaign centres around a website and printed field guide, which serves as regional education resources, encouraging tourism by highlighting the offerings of the area: food, wine, art, culture, and recreation.

Client 486
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The best new typefaces for January 2025 from leading foundries and designers

Creative Boom

NN Arosa by Nouvelle Noire The NN Arosa typeface family, designed by Edgar Walthert, draws inspiration from the charm and craftsmanship of classic Swiss tourism posters. Designed by Nigerian type designer Chisaokwu Joboson, Starborne combines cultural resonance with celestial beauty, making it a standout choice for expressive projects.

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Pentagram's identity for Dublin tourism experience is delightfully cliche-free

Creative Boom

The Book of Kells is one of Ireland's biggest tourist attractions. In branding its new visitor experience, Pentagram has masterfully avoided tired Celtic tropes to create a fresh and vibrant visual identity. Many Brits' primary experience of Dublin might be on a stag weekend or hen do.

Tourism 528
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Switzerland Tourism gets logo design down to a tee

Creative Bloq

The new branding is a big improvement.

Tourism 290
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Intriguing maps show the wild fonts used in tourism logos

Creative Bloq

Is that Papyrus, Hawaii?

Tourism 325
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Oslo’s sarcastic tourism ad breaks every marketing rule (and it’s perfect)

Creative Bloq

"I wouldn't come here, to be honestu201d.

Tourism 299