article thumbnail

Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

By thoroughly understanding the market landscape, target audience, and client goals, we can develop creative solutions that are both innovative and strategic," Vander Herberg explains. Our collaborative approach not only sharpens our ideas but also fosters a shared sense of ownership within the team."

Client 486
article thumbnail

Poke Marketing rebrands the world's longest cathedral in its 100th year

Creative Boom

Liverpool Cathedral is the jewel in the city's tourism crown and a world-renowned architectural marvel. Now, a rebrand led by Poke Marketing is recasting it in a new light. Poke Marketing , which is also based in Liverpool, was chosen to work on the rebrand after successfully pitching against 18 other agencies from across the country.

Marketing 508
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pentagram's identity for Dublin tourism experience is delightfully cliche-free

Creative Boom

Graphic elements Inspired by Celtic history, the new identity includes a logo, typeface, colour palette, tone of voice, staff clothing, merchandise, marketing material, signage and wayfinding. With this in mind, the design team created a bold and modern identity that still feels authentic.

Tourism 528
article thumbnail

Oslo’s sarcastic tourism ad breaks every marketing rule (and it’s perfect)

Creative Bloq

"I wouldn't come here, to be honestu201d.

Tourism 296
article thumbnail

National Football Museum’s new identity champions English football heritage

Creative Boom

Ahead of the 2024 Euros, creative agency Poke Marketing has rebranded Manchester's National Football Museum to emphasise the importance of football in English culture. The agency recently completed a similar project for another national tourism venue, Liverpool Cathedral.

Tourism 465
article thumbnail

Robot Food's identity for beauty brand Postcard invites us to slow down

Creative Boom

The brief With ambitions to expand beyond its home market, Postcard sought a brand identity that would resonate with consumers globally. To bring the brand to life in the wider world, Robot Food tapped into consumers' interest in beauty tourism and the multicultural vibrancy of Singapore to create experiential physical and digital spaces.

Brand 468
article thumbnail

Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

Tourism 94