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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

Tourism 94
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Robot Food's identity for beauty brand Postcard invites us to slow down

Creative Boom

It offers us images of unattainable attractiveness, urges us to invest in overly expensive products, and subtly hints that our lives will be better if we only look more like an airbrushed model than our real selves. Inviting packaging design and product names such as 'Clear Skies' and 'Icy Peaks' reflect serene places in nature.

Branding 395
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The Essential Guide to Hospitality Marketing

Inkbot Design

The Essential Guide to Hospitality Marketing You're in the hospitality business, selling experiences, memories, and excellent service. Your marketing efforts need to capture that magic and entice potential guests. Hospitality marketing amplifies your brand story, personality, and unique hospitality experience across multiple channels.

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Virtual Reality Marketing: Immersive Brand Experiences

Inkbot Design

Virtual Reality Marketing: Immersive Brand Experiences Welcome to the future of marketing: not on billboards, not in a TV spot, and not in some viral video. Virtual reality marketing isn't just a buzzword but a paradigm shift – a new frontier where brands stop telling their story and instead invite you to live it.

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How to Use Color Psychology in Web Design for Marketing

Noupe

That’s why when many of us see an aesthetically pleasing product, we have to buy it. What do you think makes up a product’s visual appeal? Marketers use color psychology to attract their audiences’ attention and stand out among the sea of noise. Most people are visual creatures. A lot of it has to do with color.

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The Ultimate Guide to Marketing for New Businesses

Inkbot Design

The Ultimate Guide to Marketing for New Businesses Congratulations on taking the bold step of starting your own business. Whether launching a tech startup, opening a cosy café, or offering a unique service, one thing is clear: marketing is the key to making your venture thrive. times more likely to experience significant growth.

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Visit Sweden campaign reveals the tourism gems behind Ikea product names

Creative Review

Ikea has gifted the simplicity of Swedish design to the world, yet, as a witty new ad campaign points out, the choice of names for its products may be doing its home country something of a disservice. It then encourages tourists to visit these tourism spots. Production Company: BRF. Art Director: Johanna Hofman-Bang.

Tourism 132