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Tips from a marketing expert on how to sell yourself as a graphic designer

Creative Boom

But either way, you may well be thinking in frustration: "I'm a graphic designer, not a marketing expert!" Laura has over ten years of experience in the creative and marketing realm, working with small businesses, designers and freelancers to boost brand awareness and performance. We've all been there. Laura's advice? Start simple.

Marketing 489
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Best Remote Working Tools for Marketing Teams

Just Creative

This feat is even harder for marketing teams, who need constant communication and work primarily on feedback. Setting deadlines and milestones works well for keeping your remote marketing team on track. What Is the Best Communication Software For Your Marketing Team? This makes communication effective and streamlined.

Marketing 282
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Huilin Gui reconnects with her childhood in a series of delightfully nostalgic illustrations

Creative Boom

The Wet Market © Huilin Gui New York-based illustrator Huilin Gui captures everyday moments from her childhood spent growing up in China in a beautifully nostalgic series of images titled Home. Through this creative process, I was allowed to weave new memories with them, as if the present me were reconnecting with them."

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How&How reinvents Chester Zoo as a 'force for nature' with radical rebrand

Creative Boom

It references the zoo's history of supporting critically endangered Eastern Black Rhinos, which dates back to 1999, and helped to breed a rare calf. In general, the new visual identity is crafted to be flexible for use in various contexts, from presentations and materials to signage and socials.

Education 518
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10 excellent books for illustrators to inspire and help refine skills

Creative Boom

Image licensed via Adobe Stock Boost your abilities and raise your earning power with the best art books on the market. We present a curated list to help you develop your illustration practice. So below, we've gathered together the very best books for illustrators on the market today. But you have to know the fundamentals first.

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Influencer Marketing Ultimate Guide [+ Campaign Brief Template]

Just Creative

Everyone’s talking about influencer marketing these days. The point is: never rush into something as tricky and complicated as influencer marketing. By the time you’re done reading this article, you’ll be ready to make the right steps to building your brand with influencer marketing. What is Influencer Marketing?

Marketing 215
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ORCA crafts an immersive identity for family-owned Cornish brewery

Creative Boom

This presented a new opportunity to collaborate and launch a new brand for a series of tap rooms that could appeal to a broad, diverse audience. And this new offer had to include recognisable cues from the master brand while also being enough of an evolution to distinctively stand out in a crowded market. "As

Agency 377