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The Ultimate Guide to Manufacturer Branding, Marketing, and Website Design

Canny

When it comes to manufacturer branding, there’s sometimes not a lot to get excited about. It’s fair to say companies in this sector often don’t place much value on the importance of branding, and many still prefer to rely on word of mouth marketing and referrals to attract new business. How manufacturers can sell directly to consumers.

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Fiasco creates new identity and digital home for a company on the cusp of revolutionising aviation

Creative Boom

Fiasco digital lead Mike Frost explains: "With public flights on the horizon, Vertical needed a modern brand and website that appealed not only to commercial partners and investors, but the general public, too. Sarah Keegan, head of brand marketing at Vertical, says the company finally has an identity that does the brand justice.

Digital 441
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How to Manage a Marketing Budget

Inkbot Design

How to Manage a Marketing Budget A marketing budget is a plan that outlines the costs associated with marketing efforts over a specific period. A well-managed marketing budget is critical for any business wanting to grow and succeed. Setting your overall budget guides the scope of marketing activities possible.

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B2B Marketing: Definition, Strategies & Examples

Inkbot Design

B2B Marketing: Definition, Strategies & Examples. B2B marketing can be a powerful tool for driving sales and growing a business. However, to be successful, it’s essential to understand the specific needs of your audience and tailor your marketing strategy accordingly. What is B2B Marketing?

Marketing 116
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Top 10 Guerrilla Marketing Examples: Unconventional Tactics

Inkbot Design

Top 10 Guerrilla Marketing Examples: Unconventional Tactics There is a problem for people in marketing now. This is called guerrilla marketing. Be ready to abandon old assumptions and look at marketing from different angles! What is Guerrilla Marketing? The old playbook is out of date.

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Ethical Marketing Trends in 2024 and Beyond

Inkbot Design

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. It is imperative to bolster the marketing aspect of ethical branding with additional ethical endeavours. But it comes from various aspects of marketing, privacy, and taking care of the environment!

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Sustainable Marketing: Build a Brand and Save the Planet

Inkbot Design

The Power of Sustainable Marketing: How to Build a Brand and Save the Planet As consumers become more environmentally conscious, it is becoming increasingly crucial for businesses to adopt sustainable practices to meet the growing demand for environmentally friendly products and services and positively impact the planet.

Marketing 122