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The eight things illustration agencies are looking for in 2025

Creative Boom

By Kyle Platts, Brilliant Artists We picked the brains of experienced illustration agents at Pocko, IllustrationX, Illozoo, Brilliant Artists, Handsome Frank and Norte for their take on the coming year. While 2024 has been pretty morale-sapping for many illustrators, perhaps 2025 will bring new hope and enthusiasm to the sector.

Agency 482
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'Storytelling and emotional connection matter more than aesthetics,' says illustrator Fangfang Han

Creative Boom

Fast forward to 2024, and she's recently won a World Illustration Award for New Talent in Animation. Originally from Hefei in eastern China, Fangfang relocated to London, studied illustration at the Kingston College of Art, and graduated this year. An illustration about creativity for Teen Breathe.

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Food illustrator Tom Hovey talks Bake Off, Bristol and building a creative community

Creative Boom

While the country watched the crowning of another Great British Bake Off winner, we caught up with the man behind the moreish illustrations on the show. It's impossible to visit the homepage of Welsh illustrator Tom Hovey's website without working up an appetite.

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The eight things illustration agencies are looking for in 2025

Creative Boom

By Kyle Platts, Brilliant Artists We picked the brains of experienced illustration agents at Pocko, IllustrationX, Illozoo, Brilliant Artists, Handsome Frank and Norte for their take on the coming year. While 2024 has been pretty morale-sapping for many illustrators, perhaps 2025 will bring new hope and enthusiasm to the sector.

Agency 447
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How live event illustration brings big opportunities for artists

Creative Boom

And, if you're good at it, there are clients out there who will pay handsomely for your live illustration talents. Ever since Creative Boom began, illustrators have told us they love getting back to the basicsdrawing and painting hands-on with traditional media. Most live event illustrators work in fashion and beauty.

Artist 447
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Fresh impressions of the French landscape with Agathe Meunier

Creative Boom

The Strasbourg-based artist uses marker pens, risograph printing and her unique eye for colour to document the great outdoors in locations across France. Vast outdoor settings, bold forms, and unexpected colours combine to give French illustrator Agathe Meunier a style entirely her own.

Print 504
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Poster Cult: the latest works of Swiss printmaker Dafi Kühne

Creative Boom

The tactility of analogue techniques has become somewhat nostalgic; print papers and magazines are becoming fewer and fewer, and most of our marketing comes through a relentless stream of emails. But despite all this, poster printing seems to have endured and retained its popularity as a medium of communication and advertising.