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Campaign for comedy improv chain highlights how to harness FOMO in marketing

Creative Boom

But ultimately, it succeeds in reminding people that a night of live entertainment is a million times more enjoyable than staying at home and watching bad TV – especially if they see this commercial while doing exactly that. It also works because The Improv is already a well-established brand.

Marketing 445
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Rafael Medeiros on enduring the Hollywood strikes as a freelance graphic designer

Creative Boom

The importance of entertainment Rafael might not be a filmmaker, but working in LA, he couldn't fail to be affected by the strikes. Los Angeles depends so much on the entertainment industry," he explains. "In Big break He first broke into the entertainment creative marketing industry when he met someone who ran a key art agency.

Freelance 444
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elevenfiftyfive turns 15 and receives collage-like rebrand from Studio Moross

Creative Boom

Entertainment specialists elevenfiftyfive have just turned 15, and to celebrate, they've enlisted the help of London-based designers Studio Moross to create a new identity that reflects their work in the film space.

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30 Bulletproof Marketing Strategies for a Thriving Business

Just Creative

Whether you’re a seasoned business owner or just starting out, an essential way to grow your business is to be consistent with your marketing efforts. Learn how to drive affiliate marketing conversions with content. A good way is to integrate your website with an email marketing tool that automatically stores these contacts.

Marketing 293
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How to Create Affiliate Marketing Content that Converts

Just Creative

Did you know that affiliate marketing accounts for 15% of revenue made from all digital marketing efforts? For affiliate marketers or those wondering how affiliate marketing works , this is huge news. Affiliate marketers can earn thousands of dollars by producing quality content. Drive Traffic to Your Site.

Marketing 261
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5 Ways That Brands Can Utilize TikTok in Their Video Marketing

Just Creative

Aside from its natural appeal to brands and marketers, TikTok provides a self-service ad platform, creator marketplace, and other facilities to promote one’s brand. If you’re planning to include the platform in your video marketing strategy, read on to find 5 ways to maximize your brand’s impact. Make the video silly, quirky or funny.

Marketing 238
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Behind the scenes of Ray Dalio's hit animation examining the changing world order

Creative Boom

We chatted with Scott Matz, president and chief creative officer, and Executive Director Tony Kadillak to find out how they approached the project, the challenges they faced, and how they balanced accuracy and authenticity with holding the audience's attention and keeping them entertained throughout. After all, this is entertainment, too.

Animation 479