What Do Design Clients Mean When They Say “Make It Pop”?
Creative Market
NOVEMBER 18, 2019
“It looks great, but can you make it ‘pop’? ”. Sounds familiar? If you’re a designer, you’ve probably heard this overused, cliche phrase crafted into a request or an ambiguous line of feedback. The phrase seems to be a favorite of design clients since it's the easiest way to ask a designer to make something stand out. But sometimes it can be hard to decipher what the client actually means by this.
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