Why clients often undervalue graphic design (and how to persuade them otherwise)
Creative Boom
FEBRUARY 6, 2023
Image licensed via Adobe Stock Many clients don't fully appreciate what graphic designers can offer them. Leading practitioners explain why and offer advice on the way forward. There are many good things about graphic design, including the potential to earn a decent salary, engage in hybrid or remote working, and do fulfilling, interesting work. But while those things are all important, there's something else that's often missing and eats away at the very heart of us: respect.
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