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Image licensed via Adobe Stock Deciding what to charge is one of the biggest challenges of being a freelancer. But you don't have to work it out all by yourself. We've rounded up some great advice from professional creatives, based on the benefit of their experience. It's one of the most maddening things about freelancing: how do you set your rates?
4 Branding Challenges And Opportunities to Overcome Branding can be a mystery for small to mid-size businesses, like trying to understand why people still wear Crocs. Many assume that only the big boys can afford to have a brand, but that's not the case anymore. In fact, with the world becoming more connected than your Aunt Carol's Facebook friends list, even the little guys have a shot at branding success.
It’s like clockwork. When a new technology emerges, you can count on a couple of things: some will hail it as society’s greatest achievement, while naysayers will bemoan its existence. Artificial intelligence (AI) simply continues the trend. As ever, the reality is more nuanced. For every potential good thing to come from the tech, it seems there are as many drawbacks.
Traditionally, holographic effects were only achievable by printing onto holographic foil and paper, but with a large portion of our design work now being consumed on screens we can recreate those colourful holographic effects digitally with the help of creative tools and design resources. In this roundup I collate 40 of the best holographic textures, graphics and assets out there, including both free downloads and high quality products. 5 Free HOLOGRAPHIC TEXTURES from Indieground 10 Free HOLOG
Speaker: Amber Asay, Creative Director and Founder of award-winning design studio Nice People
Understanding what trends are happening and how they’re impacting the competitive landscape is crucial to providing top dollar design strategy to your clients. With so many trends coming and going, it can be overwhelming to determine which ones you should capitalize on and which ones might not be worth the trouble. In this exclusive webinar with Amber Asay, we’ll explore graphic design trends that need to die, trends that are starting to pick up and why, trends that have come and gone, and how t
Best corporate business WordPress themes with futuristic and smart layout. Themes are best for many corporate websites such as financial service, consulting business, advisor, accountant, professional services, law firm, investment, mentors, and more. The design of Best WordPress themes are exquisite and modern, and also very easy to customize. Using the theme’s features, you can quickly create an eye-catching, user-friendly corporate business website for visitors.
A/B Testing in UX Design: Boosting User Experience and Engagement Welcome to the world of UX design , where every pixel and click counts. As a UX designer, you know that user experience is everything and is not just about making things pretty. It's about creating a compelling and engaging experience that keeps users returning for more. But how do you know if your design is working?
Read the book, Typographic Firsts Expressive script fonts are a great way to introduce some energy into your designs. They can be use in standalone words as logos, for packaging, and in editorial design. They're also a great way to change pace as part of a system of typographic hierarchy, as headers or subheads. Here are 3 of our favorite expressive script fonts to get you started.
Read the book, Typographic Firsts Expressive script fonts are a great way to introduce some energy into your designs. They can be use in standalone words as logos, for packaging, and in editorial design. They're also a great way to change pace as part of a system of typographic hierarchy, as headers or subheads. Here are 3 of our favorite expressive script fonts to get you started.
It’s been over 10 years since 7UP last touched up and refreshed its brand identity, with a rebrand that didn’t exactly resonate with global audiences. However , the beginning of 2023 has seen the release of the new packaging design and brand identity created internally by PepsiCo for the popular lemon-lime soft drink. Resources The Rebranding Brief Template The Rebranding Brief Template download now download now Although some of the bottles look slightly more like Mountain Dew at first gla
A Brand is the most important asset of your firm, it is the one that communicates with your target audience, potential consumers and provides them with the value, that the consumers want to, help you build up your brand. Do remember the dynamics of marketing have vastly changed, Covid-19 caused a huge boom in digitalization and now strategies are more focused on the digital aspect, 2022 has seen everything come online, and branding will have some serious challenges in 2023 as still, many Brands
Logo Shapes: The Science Behind Their Impact When you encounter a logo, you also experience the brand's personality. The longer you look at it, the more you become immersed in the many meanings that the company exudes towards its customers. The logo becomes a memorable aspect that shapes the brand's image as customers interact with it. For example, if you are looking for tissues, you are more likely to buy Kleenex than the other twenty brands on the shelf.
Design Army's chief creative officer and co-founder, Pum Lefebure, explains how they created an attention-grabbing advertising campaign that targets art-loving apartment hunters. When it comes to finding somewhere to live, there's always a lot to consider. But while most real estate campaigns focus on price, location, and the number of bedrooms, Design Army has decided to focus on artistic appeal for a new DC apartment building called Gallery 64.
Brands must create and share impactful content to thrive, but they have less people, tighter budgets, and fewer resources to do so. Learn how to publish and market digital content with the same professionalism as organizations with million-dollar budgets.
Graphic designer Paula Scher once attributed the importance of play in opening the doorways to creativity. “ I play when I design.” Unencumbered by prescriptive expectations, possibilities, often simple and easily overlooked become obvious. It’s a sentiment similarly drummed up while reviewing industrial designer Chris Granneberg’s collection of lighting designed for Gantri , a joyfully fun collection of colorful cubes offering a literal twist in form in service of functi
Download the best resume templates that help you make a lasting impression when applying for your dream career / job. We provide sophistication and elegance with a modern twist, combined with a thoughtful design with plenty of space for all your text content. The professional, high-quality simple and clean resume templates are very detailed and fully customizable.
As the design industry evolves, teams are facing new challenges and a need to produce more outstanding creative work than ever. Leaders must learn how to adapt their processes to solve today’s—and tomorrow’s—unique design challenges. In this e-book, you’ll learn how to establish your creative workflow and leverage the power of CorelDRAW® Graphics Suite to streamline the entire design process, from start to finish.
It’s a new month, so it’s time to refresh your laptops and screens with our latest Designer Desktop ! This month’s artwork is by Mario De Meyer , a graphic designer and artist from Ghent, Belgium best known for his typography-based artworks. He has worked with clients including Adobe, Speedo, Penguin Books, Bloomberg, Fortune, Inc., Ogilvy & Mather, IBM, Wired, Henkel, and more.
Read the book, Typographic Firsts A quick heads up about a great new release from Huy!Fonts. Rotulo is a huge new sans serif family that comes in 90, yes ninety styles. If you prefer varaible fonts, then this is your lucky day because Rotulo also comes in a single variable font with all three axes — width, weight, and slant — baked in. The post Hot New Fonts: Rotulo appeared first on I Love Typography.
Credit: Chichester Festival Theatre / Rose London-based design agency Rose has given one of Britain's most beloved arts institutions a fresh visual identity that shows off the theatre's legacy and ongoing relevancy with modern flair. Chichester Festival Theatre opened in 1962 as Britain's first modern thrust stage theatre. Its first artistic director was the British legend Laurence Olivier, and Chichester Festival Theatre formed the basis for his newly established National Theatre company.
In today’s competitive markets, how do you make sure that your content not only stands out but performs well? How can you predict whether certain design choices will result in clicks, engagement, downloads, and other drivers of ROI? Shutterstock’s Creative Insights Report (Q3) is your window into the hottest trends that are transforming the creative world.
Anna Karp is CEO and co-founder of Bolster , a New York City-based firm offering in-house design, architecture, and build services. As a licensed General Contractor, she oversees the design and construction of all projects, and has completed 100+ renovations throughout New York City and in Mexico, where she’s originally from. Anna is a trailblazer carving her own path in the traditionally male-dominated general contracting and home renovation sector.
For business growth, a “business card” is one of the most important aspects of gaining an audience. Though people have evolved and are used to technology, a few people still consider and follow the old traditions. These days, it’s essential to establish your authority and advance your reputation, performance, and capabilities wherever you go. So, it’s important to start with the ideal modern business card template.
Image licensed via Adobe Stock As the year starts to get into its stride, get a jolt of inspiration and fresh ideas to drive your business forward. These great books will soon have your motivation returning and your mind racing! Phew. Finally, the days are getting longer, and winter is coming to an end. We're all starting to thaw out, feel the sun on our faces, and worry about the energy bills a little less.
Thomas Edison once said “Vision without execution is hallucination.” This statement applies not just to invention, but to graphic design. One of the greatest strengths of graphic designers is the ability to first develop a concept and then execute it to make it real. From visualization and ideation all the way through to actuation and execution, each step of this process takes skill and expertise.
There are those people that love their car… and then those that really, really love their car. The latter is the case for the owner of this vacation house in Chiba, Japan, designed by Hitoshi Saruta of CUBO design architect. The 24-sided volume resembles a circus tent, making its name – The Circus – right on point. In lieu of a typical, built-in garage, the architect opted to unite both people and cars in a unique, relaxed environment.
The ability to manipulate text content’s shape and path are powerful. It allows designers to create a unique flow and make specific elements stand out. But it seems like these effects have always worked better in print design. While web designers have had access to floating images around text, other bells and whistles have required hacks. That’s changing, thanks to modern CSS and JavaScript.
Multidisciplinary artist Grace Duong transformed her creative career when she launched a tarot deck on Kickstarter. Upon releasing her newest project, Astro Alignment, she sat down with us to discuss her journey from freelance designer to metaphysical brand owner and why intuition has always been her guiding force. Grace Duong is a designer and artist based in Philadelphia.
Speaker: Eden Spivak, Design Expert and Editor at Wix & Nir Horesh, Accessibility Lead and Senior Product Manager at Wix
When we design products or websites for people like ourselves, there are many others who are, as a result, left out. From visually impaired users who rely on assistive technology, to people with a temporary injury such as a broken arm, tech users are forever diverse and beautifully unique. The products we design can, and should, reflect the extremely wide range of human experiences and needs.
Coffee aficionados know that what goes into a good cup of ‘jo are subtle details that enhance the experience. This is true from the process of sourcing and roasting the beans, to brewing and extracting the perfect shot of espresso, all the way to the end of selecting the best café wares to hold your beverage. notNeutral , a coffee brand founded by multidisciplinary design firm RIOS , pays close attention to these details when designing its new Pico collection, a line of ceramic wares that pay
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Pentagram has collaborated with the UK's largest music therapy charity Nordoff and Robbins to create a new visual identity which communicates its groundbreaking work through sound wave-inspired graphics. Founded in 1959 by American composer and pianist Paul Nordoff and special education teacher Clive Robbins, Nordoff and Robbins uses music to break through barriers, allow people to express themselves, and find connections in society.
Download this free eBook to learn how you can create stunning typography, using the basics, such as placing text, to advanced controls like ligatures, variable fonts, effects, tracking, range kerning, and everything in between. Learn how to: Use Character Control to add variety to your font styles. Use Paragraph Control to manage spacing, alignment, justification and more.
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