The Plastic Wood Type
Fonts by Hoefler&Co.
DECEMBER 13, 2012
One of the joys of designing typefaces is seeing the flavors that designers coax out of your work. A fair amount of exploration always goes into our own process: Gotham wouldn’t be Gotham were it not able to look simultaneously young and old , and one of Idlewild’s virtues is the range of wildly different qualities that emerge in company of friends.
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