Mon.Oct 21, 2024

article thumbnail

Kleenex unveils new identity by Turner Duckworth to mark 100th anniversary

Creative Boom

Designed in collaboration with Kleenex's parent company, Kimberly-Clark, the refresh offers more than just a makeover—it unites the iconic tissue brand across global markets as it commemorates a century in business. Kleenex, the world-renowned facial tissue brand, marks its centenary with a new global identity crafted by Turner Duckworth. This redesign aims to bring consistency to the brand across all regions while infusing it with a distinct personality that highlights its role in life's "unexp

Marketing 523
article thumbnail

The McDonalds Redesign That Could Have Been

Designer Daily

In the 1970s, McDonald’s was at a pivotal point in its growth, and the fast-food giant sought to enhance its brand identity. To achieve this, McDonald’s engaged Unimark International, a prominent design firm, to explore a comprehensive redesign of its packaging and signage. This collaboration aimed to create a more cohesive and appealing visual identity for the restaurant chain.

Brand 320
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Tesco's new 'quality' campaign by BBH London redesigns its logo with fresh food

Creative Boom

The spot wants to remind shoppers of the quality behind every item. The bold, stripped-back approach invites us to rediscover the supermarket's commitment to great produce and ingredients. In the fiercely competitive world of weekly shopping, standing out is no easy feat. Tesco's latest campaign, crafted by BBH London, rises to the challenge by embracing simplicity and prioritising quality over quantity.

Agency 395
article thumbnail

Top 50 Halloween Fonts to Haunt Your Designs

Graphic Design Junction

The spooky season is upon us, and whether you’re crafting eerie invitations, designing creepy social media posts, or revamping your website for Halloween, the right fonts can make all the difference. Halloween fonts can transform any design into a chilling masterpiece, adding the perfect dose of fright or fun. From blood-dripping letters to whimsical witchy typefaces, Halloween fonts give your projects the haunting touch they need to stand out.

Fonts 91
article thumbnail

Let's Talk Trends: Designing for Maximum Impact

Speaker: Amber Asay, Creative Director and Founder of award-winning design studio Nice People

Understanding what trends are happening and how they’re impacting the competitive landscape is crucial to providing top dollar design strategy to your clients. With so many trends coming and going, it can be overwhelming to determine which ones you should capitalize on and which ones might not be worth the trouble. In this exclusive webinar with Amber Asay, we’ll explore graphic design trends that need to die, trends that are starting to pick up and why, trends that have come and gone, and how t

article thumbnail

How Alphabet shapes brands with trust, collaboration and a 'Saul Bass ethos'

Creative Boom

Alphabet's studio in Manchester The Manchester studio has been making waves since 2016 with its ideas-driven approach and a guiding principle inspired by legendary designer Saul Bass. Co-founder Abbas Mushtaq shares insights on their journey. Manchester-based branding agency Alphabet started life in 2016 and has cemented its place as an ideas-driven agency with an ethos rooted in a quote by Saul Bass , the legendary designer who's probably best known for his iconic Alfred Hitchcock movie posters

Brand 372
article thumbnail

Pocket Passiv Is a Tiny 366-Square-Foot Net-Zero Home in Australia

Design Milk

Nestled in the dense urban suburb of Glebe, New South Wales, Australia, Pocket Passiv presents a unique solution to the housing challenges of inner-city living. Designed by Anderson Architecture , this tiny house project is a compact, sustainable residence that reimagines space utilization and energy efficiency. With a total area of just 366 square feet, the project makes ingenious use of a previously unused corner of a terrace house block, illustrating how even the smallest of spaces can be tra

More Trending

article thumbnail

Ten photographers demonstrate the raw and resonant power of instant photography

Its Nice That

Led by Polaroid and Magnum, this open call has resulted in an exhibition showcasing the photographers’ explorations through the lens of Polaroid’s I-2 camera.

article thumbnail

Outside rebrands micro-philanthropy app Gen E

Creative Boom

In a bid to avoid being just another environment brand, Outside focused on creating a brand that quashes climate anxiety and inspires people to make small changes to have a big impact. Impact-driven design and technology studio Outside has rebranded environmental micro-philanthropy app Gen E, through which users can donate a percentage of their everyday spending to vetted environmental nonprofits and stay informed about climate news.

Brand 353
article thumbnail

Pro-Ject Shares the Art of Building Stellar, Affordable Turntables

Design Milk

Being an audiophile can be expensive, with quality speakers, amplifiers, and turntables often costing thousands of dollars. However, some brands, like Pro-Ject , stand out by offering high-performance turntables at more reasonable prices. The Pro-Ject Debut EVO, in particular, was huge for the audio space, offering premium build quality, a stylish design, and the components necessary for best-in-class audio.

Art 114
article thumbnail

25+ Essential Event Stationery Templates for InDesign & Photoshop

SpeckyBoy

Putting together an in-person event can be a huge job. For example, consider all the printed stationery you’ll need. First, you’ll need materials to promote the event like posters and brochures. They’re important tools for spreading the word and attracting attendees. From there, it’s all about giving attendees the materials they need to enjoy the event.

article thumbnail

The Democratization of Design: Giving Creators & Marketers the Tools to Succeed

Brands must create and share impactful content to thrive, but they have less people, tighter budgets, and fewer resources to do so. Learn how to publish and market digital content with the same professionalism as organizations with million-dollar budgets.

article thumbnail

At 50, Nikon’s Small World Photomicrography Competition Magnifies the Minuscule

Colossal

From seeds to slime molds to spider eyes, the foremost entries in Nikon’s Small World 2024 Photomicrography Competition ( previously ) illuminate details invisible to the naked eye. This year, jurors sifted through more than 2,000 entries from 80 countries. First place was awarded to Dr. Bruno Cisterna and Dr. Eric Vitriol of the Medical College of Georgia at Augusta University, who detailed the delicate and oddly beautiful tendrils and crystal-like edges of the cells comprising a mouse

Gallery 72
article thumbnail

Mimi Plange and The Shade Store: Storytelling Through Design

Design Milk

Mimi Plange , Ghanaian-American designer, and The Shade Store , window treatment powerhouse, present a unique collection of roller shades and sun shades. This is the first collaboration of its kind, marking a new era for The Shade Store. Plange is no stranger to collaborations, having worked with iconic brands such as Manolo Blahnik , Roche Babois , and Nike Basketball , to name just a few.

article thumbnail

Adobe's new 3D tool is more powerful than you might think

Creative Bloq

The free Substance 3D Viewer allows 3D assets to be incorporated into traditional graphic design workflows.

Adobe 118
article thumbnail

Swiss Graphic Design-Inspired Poster Template with Bold Typography

We And The Color

Designed by Blackcatstudio for Adobe Illustrator, this Swiss Graphic Design-inspired poster template embraces the hallmarks of Swiss typography with precision and elegance. This template is a striking homage to the Swiss Style (or International Typographic Style), characterized by its bold use of typography, minimalism, and grid-based layouts. The design is simple yet powerful, using contrasting colors—vibrant red and deep green—to create a high visual impact.

article thumbnail

From Visualization to Execution: Exploring Our Strengths as Designers

Speaker: Sean Adams, ArtCenter College of Design

Thomas Edison once said “Vision without execution is hallucination.” This statement applies not just to invention, but to graphic design. One of the greatest strengths of graphic designers is the ability to first develop a concept and then execute it to make it real. From visualization and ideation all the way through to actuation and execution, each step of this process takes skill and expertise.

article thumbnail

“The Haunted Landscape” by Photographer Brendan George Ko

Booooooom

A collection of images taken during a recent trip to the Four Corners by photographer Brendan George Ko.

article thumbnail

Marjoree Font Family: A Sophisticated Fusion of Typography and Geometry

We And The Color

The Marjoree font family, recently released by the Dutch design studio Catalogtree in collaboration with Berlin-based foundry Show Me Fonts , offers a striking exploration of form, function, and geometry. Named after the self-taught mathematician Marjorie Rice, whose groundbreaking work on tessellating pentagons revolutionized the study of patterns, this typeface is more than just a tribute—it’s a highly versatile tool designed to push the boundaries of both typography and design.

Fonts 49
article thumbnail

From Reviled to Revered, an Enormous Pigeon Perches Atop the High Line

Colossal

The latest sculpture to grace New York City’s High Line is a monumental tribute to an unlikely creature. Perched above 10th Avenue, a hyper-realistic pigeon stops to rest in the outdoor pavilion. The work of artist Iván Argote ( previously ), the hand-painted, aluminum bird is titled “Dinosaur” and looms 21 feet in the air, rivaling the enormous proportions of some of its ancestors.

article thumbnail

Thom Fougere Brings His Refined Minimalism to Mjölk Once Again

Design Milk

Since 2015, Montreal-based designer Thom Fougere and Toronto’s renowned design store Mjölk have collaborated on a series of collections that blend Fougere’s signature style of refined minimalism with Mjölk’s dedication to masterful craftsmanship, functionality, and understated beauty in everyday objects. Their ongoing partnership continues with a new collection that epitomizes the timeless elegance and utilitarian appeal that define both Fougere’s design philosophy and Mjölk’s ethos.

article thumbnail

Rethinking Creative Workflows: Increasing Efficiency in the Design Process

As the design industry evolves, teams are facing new challenges and a need to produce more outstanding creative work than ever. Leaders must learn how to adapt their processes to solve today’s—and tomorrow’s—unique design challenges. In this e-book, you’ll learn how to establish your creative workflow and leverage the power of CorelDRAW® Graphics Suite to streamline the entire design process, from start to finish.

article thumbnail

Branding and Packaging Design: How YUNGBLD Redefined b·bold for Gen Z

Abduzeedo

Branding and Packaging Design: How YUNGBLD Redefined b·bold for Gen Z abduzeedo 1021—24 Discover how YUNGBLD Studio branding revitalization for Irish tanning companey b·bold with a fresh visual identity, captivating packaging design, and inclusive messaging aimed at Gen Z. YUNGBLD Studio's recent rebrand of Irish tanning brand b·bold is a masterclass in capturing the essence of a target audience through impactful branding and design.

article thumbnail

Amazing Digital Landscapes by Stephanie Stutz

Design You Trust

“Digital Landscapes” is a captivating series by Zurich-based artist Stephanie Stutz, featuring a mix of commissioned and personal digitally painted works. As a versatile 3D artist and illustrator, she balances her role at the digital agency dreipol with freelance projects across various industries.

Digital 56
article thumbnail

Emily Van Hoff Sculpts Facets of Color in Vibrant, Dimensional Quilts

Colossal

For Emily Van Hoff ( previously ), the possibilities of quilts extend far beyond two dimensions. From geometric tapestries to faceted weavings and sculptural constructions, the artist traverses a wide array of textile forms. “I love giving my quilts more visual weight,” Van Hoff tells Colossal. “I like when they feel more chunky and object-like… So I’ve been exploring a variety of ways to accomplish that.” Van Hoff often revisits original sketches and offcuts

Color 73
article thumbnail

From standing out to targeting Gen Z: the main challenges designers face today

Creative Bloq

Plus tips for how brands can get ahead.

Brand 113
article thumbnail

Creative Insights: Data-Backed Trends to Help You Design Successful Content

In today’s competitive markets, how do you make sure that your content not only stands out but performs well? How can you predict whether certain design choices will result in clicks, engagement, downloads, and other drivers of ROI? Shutterstock’s Creative Insights Report (Q3) is your window into the hottest trends that are transforming the creative world.

article thumbnail

Bringing Brands to Life: How Motion Design Tells a Story

Abduzeedo

Bringing Brands to Life: How Motion Design Tells a Story abduzeedo 1021—24 Discover how Studio Aya uses motion design to breathe life into brands, weaving captivating narratives through movement inspired by childhood wonder. Studio Aya doesn't just create animations; they craft experiences. Founded in 2010 by Ryūtarō Mihara, the studio embodies a deep-seated passion for bringing brands to life through the power of motion design.

Brand 47
article thumbnail

The Kleenex rebrand feels like it's always been there (in a good way)

Creative Bloq

This strong new identity cleans up.

article thumbnail

Best AI Marketing Tools 2024 – Let’s Boost Your Campaigns

Noupe

In the past few years, AI’s impact has increased daily. No industry that doesn’t involve AI technology in its business is left behind. Artificial intelligence certainly helps to make the job easy. Now, this revolution has also changed the marketing industry. Nowadays, digital marketers can work smartly and effectively with AI. However, there are tons of AI marketing tools which makes it challenging to choose the right one.

article thumbnail

I really don't believe the Coca-Cola logo is hiding a secret message

Creative Bloq

This might be a design theory too far.

article thumbnail

How to Create Stunning Typography With the Corel Type Tool Kit

Download this free eBook to learn how you can create stunning typography, using the basics, such as placing text, to advanced controls like ligatures, variable fonts, effects, tracking, range kerning, and everything in between. Learn how to: Use Character Control to add variety to your font styles. Use Paragraph Control to manage spacing, alignment, justification and more.

article thumbnail

“Try and bring some inspiration to your life outside of work”

Its Nice That

Being pushed to be consistently creative and pushing for innovative solutions at work can, conversely, leave you feeling uninspired and drained. Alex Bec gives advice to a reader looking for some much needed motivation on this week’s Creative Career Conundrums.

article thumbnail

How to build a challenger team in 2025

Moo

In 2025, businesses need teams that can roll with the punches, innovate, and think outside the box. This is where the ‘challenger mindset’ comes in—a way of working that encourages creativity, innovation, and flexibility. But building a team with this mindset doesn’t happen overnight. Creating a culture where bold ideas are welcome and employees have the tools to thrive takes intentional effort.

article thumbnail

Best Al Marketing Tools 2024 – Let’s Boost Your Campaigns

Noupe

In the past few years, AI’s impact has increased daily. No industry that doesn’t involve AI technology in its business is left behind. Artificial intelligence certainly helps to make the job easy. Now, this revolution has also changed the marketing industry. Nowadays, digital marketers can work smartly and effectively with AI. However, there are tons of AI marketing tools which makes it challenging to choose the right one.

article thumbnail

How to boost focus and work smarter with a notepad

Moo

With constant digital distractions, staying focused can feel like a challenge. According to this study , the average person is interrupted every 11 minutes when working on a computer, often by notifications, emails, or the urge to check social media. Even brief interruptions like these can have a big impact—it can take you around 23 minutes to fully refocus on the task.

article thumbnail

Web Design for All: Accessibility, Inclusivity and Beyond

Speaker: Eden Spivak, Design Expert and Editor at Wix & Nir Horesh, Accessibility Lead and Senior Product Manager at Wix

When we design products or websites for people like ourselves, there are many others who are, as a result, left out. From visually impaired users who rely on assistive technology, to people with a temporary injury such as a broken arm, tech users are forever diverse and beautifully unique. The products we design can, and should, reflect the extremely wide range of human experiences and needs.