OHMY takes the dry subject of data analysis and brings it to life for Sonder
Creative Boom
OCTOBER 8, 2024
The digital-first studio draws the human narrative out of a highly technical story to better sell it to the public. Let's face it: data analysis hardly sounds like the sexiest of subjects. But often, it actually is. Take Sonder, formerly Consumer Insight, a company that transforms complex data into meaningful insights through human-centred research.
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