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Poke Marketing rebrands the world's longest cathedral in its 100th year

Creative Boom

Liverpool Cathedral is the jewel in the city's tourism crown and a world-renowned architectural marvel. Now, a rebrand led by Poke Marketing is recasting it in a new light. Poke Marketing , which is also based in Liverpool, was chosen to work on the rebrand after successfully pitching against 18 other agencies from across the country.

Marketing 442
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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

Tourism 94
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Pentagram's identity for Dublin tourism experience is delightfully cliche-free

Creative Boom

They're greeted by The Book of Kells Experience: an immersive digital journey set within a specially constructed pavilion on the grounds of the College, which allows visitors to first see The Book of Kells in the Old Library and experience the beauty of the Long Room.

Tourism 430
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The Essential Guide to Hospitality Marketing

Inkbot Design

The Essential Guide to Hospitality Marketing You're in the hospitality business, selling experiences, memories, and excellent service. Your marketing efforts need to capture that magic and entice potential guests. Hospitality marketing amplifies your brand story, personality, and unique hospitality experience across multiple channels.

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Robot Food's identity for beauty brand Postcard invites us to slow down

Creative Boom

The brief With ambitions to expand beyond its home market, Postcard sought a brand identity that would resonate with consumers globally. Tone of voice and digital Robot Food has curated a tone of voice for Postcard that balances sensorial, romantic language with unexpected twists. It's a perfect recipe of emotion and fantasy."

Branding 362
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Why brand portals are the future of brand building

Creative Boom

With brands having so many different touchpoints across so many different and varied global markets, maintaining consistency while allowing flexibility for local adaptations can seem like a monumental challenge. These range from general marketing assets to templates the HR team uses to create job post adverts for social media.

Branding 383
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The Ultimate Guide to Marketing for New Businesses

Inkbot Design

The Ultimate Guide to Marketing for New Businesses Congratulations on taking the bold step of starting your own business. Whether launching a tech startup, opening a cosy café, or offering a unique service, one thing is clear: marketing is the key to making your venture thrive. times more likely to experience significant growth.