Remove Design Strategy Remove Media Remove Visual Art
article thumbnail

The Importance of Design in Business Success

Inkbot Design

Design in business is the most crucial thing because it's what people see first and shapes their perceptions and expectations. Most of us understand the importance of design in our lives. Beautiful objects and visual art constantly surround us. We've spent countless hours in museums, libraries, and art galleries.

Brand 124
article thumbnail

11 Modern Logo Design Trends: The Future of Visual Branding

Inkbot Design

Some benefits of simple, minimalist logo design include: Easy to recognise and remember Flexibility across different media and sizes A timeless aesthetic that withstands shifting design trends Allows the brand personality to shine through. Minimalism also enables more creative use of space and colour.

Brand 98
article thumbnail

The making of a strategic designer

UX Collective

Presentation for NASA during the Parsons’ MS in Strategic Design and Management Studio 1 class. Before we start, we need to clarify what strategic design means. For most people, design has become synonymous with visual arts and aesthetics.