Inkbot Design

MAY 22, 2023

Graphic Design in Digital Marketing: Driving Engagement, Conversions, and Brand Success As you swipe through your feed, that one ad grabs your attention. That's the magic of graphic design in digital marketing— a combination that's taking the business world by storm. So, what does all of this mean for marketers?

Graphic Design 145

Graphic Design Marketing Marketing Digital 145

Creative Market

AUGUST 18, 2021

Product design is a complex discipline, requiring careful study and understanding of your user. We asked Creative Market’s own product minds to open up their libraries and share some of the books that have shaped their careers. Web Form Design. Meeting Design. The Elements of Typographic Style.

Production 144

Production Consulting Typography Marketing 144

Inkbot Design

JULY 9, 2023

Top 10 Packaging Design Tips for Captivating Products Did you know that packaging plays a vital role in influencing purchasing decisions? A staggering 72% of consumers admit that their purchasing choices are influenced by packaging design alone! How you package your product can make or break its success in the market.

Packaging Design 145

Packaging Design Production Brand Branding 145

Inkbot Design

AUGUST 6, 2024

7 Best Ecommerce Website Design Strategies to Skyrocket Sales The internet is a busy marketplace that never sleeps. This means that your ecommerce website needs to be more than just a place where you put up products for sale. Visual Design That Converts Let’s talk about the visual aspect now. That’s unbelievable!

Design Strategy 98

Design Strategy Production Client Brand 98

Inkbot Design

MARCH 25, 2024

UX Design Strategy: Blueprint for Digital Success Today, we will dive deep into the exciting world of UX design strategy. That secret sauce that turns digital products and services from “meh” to “woah, this is awesome!” What exactly is UX design strategy, you ask?

Design Strategy 95

Design Strategy Digital Production Architecture 95

Inkbot Design

JANUARY 18, 2024

Dark Mode: Implementing Dark UI in Your Web Design Strategy Dark Mode in UI/UX refers to a design aesthetic where the interface features predominantly dark colours, as the name suggests. This web design trend offers a viable alternative to light-themed user interfaces.

Web Design 98

Web Design Web Design Design Strategy Theme 98

Inkbot Design

MAY 7, 2024

13 Web Developer Apps That Will Boost UX Productivity Do you need help to stay up to date with the newest omnichannel UX trends? With over 70% of Gen Z users demanding websites to know what they are looking for intuitively, hyper-personalized web design has become a priority for many brands. Those who don’t will fall behind.”

Production 98

Production Adobe Templates Web Design 98

Graphic Design Junction

FEBRUARY 24, 2022

Functional consistency enhances predictability to increase a user’s faith in your product. Here, designers combine visual with functional consistency, enhancing a product’s learnability and usability. The last example is external consistency that matches designs from multiple products and systems.

Production 351

Production Fonts Color Branding 351

Just Creative

AUGUST 31, 2020

Let’s look at ways that entrepreneurs and small business owners can place a greater emphasis on human-centered design to create better products. Why Put People at the Center of the Design Process? It’s easy to get into the trap of thinking of creating what you think is a great product. But what if you aren’t?

Production 331

Production Networking Patterns Marketing 331

Creative Market

DECEMBER 5, 2022

We were lucky to interview the two graphic designers at the Central Park Conservancy and learn how they successfully used Creative Market’s illustrations for a recent project, the Playground Partners membership renewal package. What is it like to design at Central Park Conservancy? Image source: centralparknyc.org.

Illustration 174

Illustration Illustrator Arts and Crafts Marketing 174

Graphic Mama

JUNE 23, 2022

Being up to date with the market is always critical for your agency. In this article, we will go through some stunning marketing website design ideas , and most importantly – you will see 47 real-life examples of successful creative agency sites that work. But what is so specific about marketing websites?

Marketing 84

Marketing Marketing Agency Digital 84

Creative Boom

MAY 15, 2022

Amy: Though it wasn't logical to start in the middle of an economic crisis, we knew that we'd be positioned for success if we could make it in that market. Now, they come to us to help create, guide and translate their business through design, strategy, and story. Evereden © SDCO Partners. Wheelies © SDCO Partners.

Client 370

Client Agency Brand Branding 370

Design Milk

FEBRUARY 28, 2024

This month, Intuit celebrated the opening of its new Atlanta, Georgia office, a 360,000-square-foot innovation hub that is also now home to Mailchimp , the popular email and marketing platform that the company acquired in 2021. The neighborhoods serve as designated zones for different teams (marketing, communications, IT, creative, etc.)

Artist 363

Artist Art Inspiration Gallery 363

Graphic Design Junction

AUGUST 27, 2024

Research and Discovery The first step in visual identity design is research and discovery. This phase involves understanding the market, competitors, and audience. By analyzing competitors, designers can identify gaps in the market and opportunities for differentiation.

Brand 317

Brand Branding Templates Arts and Crafts 317

Inkbot Design

SEPTEMBER 10, 2024

10 Packaging Design Strategies for Unwrapping Success You're just walking down the aisle in the supermarket, surrounded by a sea of products screaming for your attention. That's the power of great packaging design. Create packaging that not only protects your product but elevates it. It wasn't screaming.

Design Strategy 52

Design Strategy Packaging Design Production Brand 52

Inkbot Design

JUNE 22, 2022

If you don't know how to create a strong design strategy , then you will struggle to make your business communications stand out from the crowd. What Is Design in a Business Context? Design in business is the art and science of communicating with your customers and staff. If it's a tangible product, what's its purpose?

Brand 124

Brand Branding Production Internet and Software Development 124

Abduzeedo

MAY 1, 2024

Effective Packaging Design for Fitamin’s Health Products abduzeedo 0501—24 Explore how Fitamin’s packaging design uses a Habit Tracker Grid and symbolic graphics to enhance user engagement and convey a journey of health. This design strategy serves as a compelling case study for those in the field of packaging design.

Packaging Design 56

Packaging Design Production Graphic Design Strategy 56

The Design Blog

AUGUST 17, 2022

A’ Design Competition results are announced every year on April 15. Best products, projects and services worldwide that demonstrate superior design, technology and creativity are rewarded with the A’ Design Award; the symbol of excellence in design and innovation.

Architecture 98

Architecture Interior Design Fashion Industrial Design 98

Inkbot Design

JUNE 24, 2022

Branding and Graphic Design : Key Differences. It is how a company is perceived by its customers and is the foundation for all advertising and marketing campaigns. Graphic design is the visual component of branding. The difference between branding and graphic design isn't simply that one is good and one is bad.

Graphic Design 105

Graphic Design Brand Branding Graphic 105

Inkbot Design

AUGUST 25, 2024

Metaverse Branding and Design Strategies to Focus On The Metaverse is here, and it doesn’t seem like anyone is turning back. We need to reconsider every element of branding and marketing for this. Let’s look at some Metaverse branding and marketing strategies that could make a difference.

Design Strategy 40

Design Strategy Brand Branding Marketing 40

Shillington

OCTOBER 7, 2021

After a degree in Business Administration and Marketing, Shillington New York graduate Anuja Shukla harnessed the power of empathy spurned through travel and employment abroad to shape a meaningful career in graphic design. And at what point did you decide that you wanted to switch careers and study graphic design?

Portfolio 132

Portfolio Arts and Crafts Graphic Design Design Strategy 132

Inkbot Design

SEPTEMBER 2, 2022

How to Get Started with Stealth Marketing. Stealth marketing is a form of advertising that is subtle. The goal of stealth marketing is to sell products or services without the consumer's awareness. Using stealth marketing, the consumer never learns about the product or service and therefore has no incentive to reject it.

Marketing 59

Marketing Marketing Advertising Advertising 59

Inkbot Design

APRIL 27, 2023

Everything you create, from your social media presence to your logo design , contributes to your brand's image and influences how the public perceives your products or services. In today's market, a strong brand is not just a nice-to-have but a necessity. But what sets successful brands apart from the rest?

Brand 103

Brand Branding Marketing Marketing 103

UX Collective

SEPTEMBER 1, 2021

Where brands and their products and services are so heavily commoditised in a globalised, competitive marketplace, the experience is the thing that’ll resonate and keep customers coming back. UX is the face of service design. UX design strategy has become crucial to staying competitive and improving the satisfaction of consumers.

Advertising 129

Advertising Advertising Digital Marketing 129

Inkbot Design

DECEMBER 6, 2023

A brand represents the identity, personality, and essence of a company, product, or service. It evolves based on market positioning and customer perceptions over time. Developing a Brand Strategy Branding does not happen by accident. What Is the Difference Between Branding and Positioning?

Brand 98

Brand Branding Marketing Marketing 98

Canny

JULY 27, 2021

Whatever market you’re in, or want to break into, a digital presence is vital. This question will set the bar for your web design moving into the future. “Great brands don’t sell products. When it comes to web design, the customer intent is vital. Are you wanting to open a franchise of care homes? Get Hubspot.

Web Design 197

Web Design Web Design Templates Brand 197

Creative Market

APRIL 17, 2020

This free Coursera specialization offered by CalArts is the perfect opener for anyone looking to design impactful websites and apps — no matter what field you're coming from. Introduction to User Experience Design. Design knowledge has never been so easily accessible, both from a tooling and pricing perspective. Adorn Roman.

Photoshop 179

Photoshop Web Design Web Design Logo Creation 179

Noupe

AUGUST 16, 2022

User experience design focuses on the interactions people have with a service or product. This is usually a digital product such as an app, website, or software like PD DataFrame Python. But UX can also apply to non-digital products. The aim of UX is to create better-designed products to improve the user experience.

Production 133

Production Digital Architecture Advertising 133

Inkbot Design

AUGUST 2, 2024

This article will look at how to use Graphic Design to differentiate your Brand from a swarm of others in the industry, using the correct practices to raise your brand's visual identity. In today's marketplace crowded with similar products and services, differentiation becomes essential in winning and retaining customers.

Graphic Design 59

Graphic Design Graphic Brand Branding 59

UX Collective

JUNE 7, 2021

The simplest way of describing each is that the Positional View is concerned with product-market fit and asserts that value is derived from where a firm chooses to compete and how defensible that position is, whereas the Resource-Based View looks at the advantage a firm’s unique resources give it. Sounds simple enough, right?

Manufacturing 89

Manufacturing Design Strategy Marketing Marketing 89

Inkbot Design

AUGUST 30, 2023

Examining the logo's role in Unilever's marketing strategy and consumer engagement over decades provides an invaluable perspective on how savvy design choices shape a brand's growth and longevity. This mid-century modern design reflected the company's contemporary, innovative approach.

Brand 98

Brand Branding Production Portfolio 98

Canny

JULY 27, 2021

Whatever market you’re in, or want to break into, a digital presence is vital. This question will set the bar for your web design moving into the future. “Great brands don’t sell products. When it comes to web design, the customer intent is vital. Are you wanting to open a franchise of care homes? Get Hubspot.

Web Design 174

Web Design Web Design Templates Brand 174

HONGKIAT

SEPTEMBER 8, 2021

The UX Pros group is dedicated to discussing UX trends and best practices with other professional designers like yourself. It’s where members discuss topics such as research techniques, interface design strategies, and prototyping tools among others. Web Design and Development, UX/UI. Web Designer and UI Developer.

Web Design 122

Web Design Web Design Networking Freelance 122

Abduzeedo

SEPTEMBER 18, 2023

Studio Oker's expertise in design strategy was the catalyst that brought these concepts to life. Their collaboration with Field extends to the development of a comprehensive design system that covers everything from marketing materials to user interfaces.

Design Strategy 86

Design Strategy Travel Agency Color 86

Noupe

AUGUST 31, 2020

business segments, products or services, business operations , etc.) So, even though you might have an inspiring business story to share, without a design strategy in place, it’s most likely to fall flat. Take a look at this year-end marketing report that uses consistent color-coding to distinguish between the three campaigns.

Color Schemes 119

Color Schemes Color Theme Infographics 119

UX Collective

AUGUST 5, 2021

Studying a Swiss fashion brand how they use design strategically, the most surprising fact during the visit was that everyone on the production line was considered a designer. As I walked along the assembly line, the CEO introduced each person to me, saying, “He is a designer.” They have a design mindset.

Production 126

Production Marketing Marketing Publishing 126

Inkbot Design

NOVEMBER 28, 2023

How To Create A Seamless User Experience with Smart Web Design The UX design industry is undergoing a significant transformation at the moment. As we welcome clever tools like ChatGPT and Jasper to a new automated marketing sector, it’s no surprise that UX designers also embrace innovative change.

Web Design 98

Web Design Web Design Coding Production 98