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A bespoke font and hand-printed illustrations created using real potatoes take centre stage in the new designs. BrandOpus has refreshed the design of McCain Foods' whole GB and EU packaging portfolio, which now includes a new bespoke typeface and printed brand assets.
Eco-conscious design is becoming a standard, especially in industries like fashion, food, and wellness, where green values play a significant role in branding. Examples of Eco-Conscious Design in Action Sustainable Packaging Design Many brands are embracing sustainable packaging as part of their eco-conscious designstrategy.
Bedow's solution incorporates a range of design elements, including colours, typography, illustrations, and photographs, to differentiate categories while maintaining a cohesive brand identity. As Perniclasputs it, "We've found a very good balance between horizontal and vertical designstrategies."
We were lucky to interview the two graphic designers at the Central Park Conservancy and learn how they successfully used Creative Market’s illustrations for a recent project, the Playground Partners membership renewal package. What is it like to design at Central Park Conservancy? Image source: centralparknyc.org.
We have thirty-five very talented people from around the world working together across design, strategy, operations, and IT. There weren't any artists or designers to be found. I especially loved writing and illustrating books. Graphic design is so open-ended. Second, our team. They teach and inspire me every day.
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Magners' Graphic Design: A Core Irish Cider Story abduzeedo 03/20 2025 Magners' 'Real to our Core' campaign uses reductive graphic design to highlight its real Irish cider. The illustrations elevate this iconic brand. The designstrategy employs a reductive graphic illustration style.
A shorter class than most, the Creating Brand Systems course is designed with designers, illustrators, enthusiasts, and creative in mind. Professional Logo Design in Adobe Illustrator. The only recommended requirement is to have a basic knowledge of Adobe Illustrator as the course is an advanced lesson.
Are you an illustrator who's interested in UX design? Do you master Photoshop but would love to grasp the basics of Illustrator? Would you like to combine your digital illustration skills with some essential web design knowledge? Professional Logo Design in Adobe Illustrator. by UX Kits in Templates.
Ultimately, as the Facebook scandal illustrates, they may fail their users and their business goals.” To catch and solve domain-specific usability problems, the most important thing is understanding the problem and the desired outcome first, independent of the particular design solution. Design tradeoffs, Figma tokens, WCAG 3.0,
A comic illustration of Jean-Claude Van Damme performing the splits between two eighteen wheelers careening down the highway, all while eating poptarts. UX Collective has an amazing series of interviews with Individual Contributors, Leading with Craft (with some terrific illustrations by Shreya Damle ). Credit: Me. Credit: Me.
These passive designstrategies work alongside a high-performance, low-consumption aerothermal system and rooftop PV and rainwater collection to create an exceptionally efficient building. The placement of the living and sleeping quarters varies on each floor, according to the orientation of the sun, wind and views.
10 Packaging DesignStrategies for Unwrapping Success You're just walking down the aisle in the supermarket, surrounded by a sea of products screaming for your attention. That's the power of great packaging design. Let's dive into some of the best packaging designstrategies currently on the go. Intriguing.
We hope you enjoy delving into the remarkable ideas and illustrations of a global group of future thinkers as much as we have. . Ibrahim is an Art Director and Illustrator from Kerala, India. He started his career as a graphic designer and has been working in the advertising industry for the last four years.
For education nonprofit Donors Choose and the political movement Vote Early Day , Hyperakt created customizable graphics—with illustrations, color combinations, and message boxes— so that those behind the movement could spread information via social media.
Predictive analytics could help designers anticipate trends and tailor visual identity designstrategies accordingly. Conceptualization and Ideation Once the research is complete, the next step in visual identity design is conceptualization and ideation.
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Handcrafted Illustrations Custom illustrations set modern sites apart with charm and personality. Crafting Immersive Digital Experiences Truly modern web design thinks beyond pages to craft immersive digital experiences. These humanising touches of handcrafted artwork build emotional connections between brands and audiences.
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Services: Web and App Development, UX/UI Design, Content Writing. The black and white minimalistic design, combined with vector illustrations, adds a lot of premium “touches” to the already well-crafted interface, and the homepage allows you to see everything – from services, to case studies. Expressive colors.
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Do you need software for basic image editing and illustrations or professionally oriented tools for page layouts, packaging mockups, interactive designs, etc.? Key programs include: Photoshop: Best for image editing, compositing, design and illustration. Great Adobe Illustrator alternative at a fraction of the cost.
To grab the reader’s attention the logo needed to break all the rules I learned in design school. Artists liberally used skewed letterforms, thick outlines, and illustrative ideas like cracks and speed lines in their designs. This meant the logo became a finding-aid for readers in a comic book store.
By incorporating elements such as charts, graphs, icons, and illustrations, you can break down dense information into bite-sized chunks that are easy for your audience to grasp. This software offers many features and capabilities, allowing designers to unleash creativity when optimising visual elements to maximise reach and engagement!
Monopo london highlighted this by incorporating AI-generated illustrations and creating an ‘AI Prompting Guide – Expansion Pack’ as part of the brand guidelines. Monopo london’s designstrategy effectively blurs the lines between reality and fantasy, inviting players to explore and create in a world where imagination knows no bounds.
This article, written from the perspective of an experienced 3D, graphic and branding designer, illustrator, and interface designer, examines how Frons' branding and visual identity, created by multiple owners, resonates with its educational ethos and strategic positioning in the market. Design: Estúdio Trauma e Yago Ferreira.
Illustration: Denis Novikov Digital, digital, digital. User Experience and UI Design may be the future of the advertising agency, with businesses worldwide expected to spend trillions on digital transformation projects. UX designstrategy has become crucial to staying competitive and improving the satisfaction of consumers.
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While there are logo trends that come and go every year when it comes to color, layout , and typography, there are a few key designstrategies mega-brands have used to make their logos stand out against the competition, and better yet, become instantly recognizable. Which leaves one question: what is your logo telling them?
Cognitive biases are systematic errors in thinking that can lead UX professionals to make wrong design decisions. If UX professionals and design leaders wish to understand their customers and make effective business decisions, they should first understand their cognitive biases in customer data analysis and interpretation.
Developing a Graphic DesignStrategy A graphic design plan will define what your brand signifies and communicates. Whether increasing brand awareness, driving website traffic , or boosting customer engagement, setting specific, measurable targets will allow one to gauge the effectiveness of the designstrategy.
Below, I explore a responsible innovation reframe of the activity As you and your team leverage a mix of different research inputs to fuel ideation, consider how analogous examples that illustrate best practices around social and environmental responsibility could translate to your given design brief to spark ideas for you.
In this first part, I’ll focus on the scope and the opportunities to tap into service design to reduce our impact on the planet. In a future post, I will focus on the service designstrategies and tools to do so. Let’s stick with planes to illustrate this. However, not everyone uses planes the same way, if at all.
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Next, I research to inspire my design concept and layout. I begin sketching initial ideas, then refine them digitally in Adobe Illustrator and Photoshop. I gather client feedback to finalise the design before delivering polished files in the needed formats. Q3: What graphic design software and tools are you proficient with?
Be it currently as design lead for AllBright, a network driven by the mission to help women around the world achieve their career goals. Malika Favre, freelance illustrator. Design Week: Tell us about working independently? Malika: I left the nest and set up on my own 10 years ago now after working 6 years in a design studio.
Hand-rendering letterforms open exciting opportunities for injecting brand personality – from flows and ligatures to tiny illustrative embellishments. As explored earlier, today’s designstrategies favour minimalism because streamlined logos are more easily comprehended, recognised and recalled.
They had just finalized their new menu and needed menu and social media template designs. I was able to expand on the brand’s concept of access and designed the menu using visual queues from the prohibition era. What has been your experience running your studio? Any interesting projects planned ahead?
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Image style – Photographic editing, illustrations, or video style conveying brand personality. Get cross-functional stakeholders involved early in defining challenges, shaping visions, and designingstrategies. Colour palette – Signature colours reinforce brand traits. Used consistently across touchpoints.
Furthermore, incorporating eye-catching visuals, such as high-quality images or illustrations, can capture readers' attention and make the newsletter visually appealing. Design blogs , Pinterest, and Behance are excellent sources for exploring different newsletter design ideas.
Visit Under Consideration Brand New It’s Nice That It’s Nice That is a hub brimming with creativity and innovative design. From illustration to branding, they cover it all, making it an indispensable resource for inspiration. It’s one of the few books in the field that combines heavy theory with engaging, illustrative examples.
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