Creative Boom

NOVEMBER 21, 2023

Centred around an ultramarine colour palette, with appropriately watery graphics and soundscapes to match, the revamped look nods to the dramatically expanded consulting, design and experience services the WPP company provides. Now, going by the shortened name Landor, the refreshing rebrand is the culmination of a five-year strategy.

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Creative Boom

JANUARY 4, 2024

Step away from socials If you've spent much time on Creative Boom over the last 12 months, you'll know that one of our biggest themes of 2023 was recognising that, for many creatives, social media is over. These may feel a little more like "proper work", but that doesn't mean we should be answering them out of hours as a matter of course.

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Media Artist Inspiration Production 540

Creative Boom

APRIL 3, 2023

Leeds-based consultancy Robot Food has been doing just that, working with cannabis company Breez to launch a new candy product, Goldmine Gummies, in the US state. Individual elements from the imagery are also animated to use across digital platforms such as social media assets and the Goldmine Gummies website.

Brand 541

Brand Branding Production Marketing 541

Creative Boom

AUGUST 9, 2024

End of an era As we've been reporting a while now , the consensus from the creative community seems to be that X, and social media in general, is not what it used to be. Social media, in short, is getting less social. Our experience of any social media platform is ultimately about the people we interact with. I feel trapped."

Media 494

Media Consulting Freelance Freelance 494

Creative Boom

DECEMBER 5, 2023

And that's exactly what Lantern , a leading place brand consultancy, has been up to lately. The branding is being rolled out over the coming weeks across a new website, social media assets and advertising. One of the most intriguing challenges in branding is bringing together several discrete entities and making them sing as one.

Brand 483

Brand Branding Consulting Advertising 483

Creative Boom

APRIL 30, 2024

Design consultancy Elmwood has leaned into Skittles' off-beat personality to create a global brand refresh based on nonsensical core assets to appeal to Gen Z. A nonsensical design aesthetic allows Skittles to stay relevant in an ever-shifting media landscape.

Brand 483

Brand Branding Entertainment Consulting 483

Creative Boom

MARCH 15, 2022

Created by global design consultancy Elmwood, this new visual brand expression for Preparation H is geared towards challenging taboos associated with butt health. The new brand expression will appear on Preparation H's social media channels and a microsite built by ad agency Grey Group, which also features Elmwood's content.

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Consulting Brand Branding Agency 370

Creative Boom

JULY 15, 2024

Through interviews with media and social content, Darren was able to speak to the vital need for the campaign and make a direct appeal to the government to make tackling health inequalities a priority. Campaign rollout Throughout July, the campaign will be spread across social media and digital media spaces.

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Media Agency Travel Advertising 463

Design Milk

NOVEMBER 16, 2023

As a digital storyteller constantly navigating the fast-paced social media landscape, there’s nothing I love more about my job than, funnily enough, disconnecting and slowing down. The Creator Kit by Moft $150 This all-in-one kit is the perfect gift for all the social media managers, content creators, and Gen Z-ers in your life.

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Creative Boom

NOVEMBER 13, 2023

They have great typefaces and the option to 'pay what you want' or via a post on social media. Tech like the Meta Quest 3 and Apple's Vision Pro are propelling mixed media VR, anticipating fonts tailored for AR, bridging the gap between distinctiveness and usability," he responds. His evidence?

Fonts 531

Fonts Arts and Crafts Typography Consulting 531

Creative Boom

FEBRUARY 13, 2023

Collective projects, which are often shared on social media for fun, are a great way to approach this, as comic artist Sam Hardacre discovered last year. "I Then, I'll gradually introduce related media that I find inspiring; books, blogs etc. Another is to keep doing what you always do but do it differently. It's really helping."

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Arts and Crafts Illustrator Illustration Artist 534

Designer Daily

AUGUST 18, 2022

The NBA logo was brought to life back in 1969 by brand consultant Alan Siegel and since then it has been a staple of the association for more than 53 years. Getting all that media attention and quickly earning the nickname “The Logo” took over his basketball career. Let’s find out. Origins of the NBA Logo.

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Sports Logo Creation Media Presentation 353

Creative Boom

JUNE 12, 2024

Global brand consultancy Wolff Olins and Wieden+Kennedy Amsterdam have partnered with video game publisher Ubisoft to develop the first-ever masterbrand for its long-running Anno strategy game series. This has been followed by a social media campaign offering more sneak peeks of the game ahead of its release in 2025.

Brand 460

Brand Branding Textures Entertainment 460

Creative Boom

AUGUST 22, 2023

It originally grew out of the world's first news agency, created in 1835, and most recently was integrated into media, entertainment, and communications conglomerate Vivendi in 2017. All this is divided into three main operational divisions: Havas Creative Network, Havas Media Network and Havas Health & You.

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Entertainment Advertising Advertising Networking 360

Creative Boom

JULY 14, 2024

Eventually, if you are creative and curious enough, one finding leads to another, and one way or the other, you learn more than just SEO, social media, and the thousand other things that felt overwhelming beforehand. "To AI is the monkey's paw in the creative toolbox," argues Elliot Leavy, founder of Generative AI consultancy Acquainted.

Arts and Crafts 529

Arts and Crafts Networking Education Marketing 529

Creative Boom

SEPTEMBER 4, 2023

Core values To convey this message in a dynamic and youthful manner, LG partnered with global brand consultancy Wolff Olins to re-establish its visual identity. And we've worked on every side of the experience, helping to stand out in-store, online, social media, advertising, and every side of daily life.

Brand 477

Brand Branding Digital Advertising 477

Creative Boom

FEBRUARY 19, 2024

Luke Taylor recommends it for "to-do lists, notes, projects, etc", and independent business consultant Joanie Gorman is also a fan. TouchDesigner TouchDesigner is a great choice for anyone involved in rapid prototyping for interactive media installations. As such, it's super-flexible and can be adapted to various freelance needs.

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Freelance Freelance Agency Graphic Design 502

Creative Boom

DECEMBER 11, 2023

Leaving out the ego That might sound great in theory, but in practice, we know it's not always the case, particularly when designs are criticised on social media. "In Consultant Iain Worgan agrees. "I So, if you do share work on social media, you must be ready for the consequences.

Graphic Design 502

Graphic Design Freelance Freelance Graphic 502

Creative Boom

MARCH 8, 2023

Undertaken in partnership with brand and design consultancy Landor & Fitch , media agency VCCP Media , and earned creative agency Seven Communications , the rebrand is designed to appeal to a new generation of girls and encourage more volunteers.

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Brand Branding Agency Media 451

Creative Boom

SEPTEMBER 1, 2024

That's the approach artist consultant Meike Brunkhorst is pursuing right now. Finally, while social media platforms can be a massive drain on your energies when used unthoughtfully, they can be a real boon when you purposefully use them as a resource for learning and inspiration. Make reading a regular habit.

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Arts and Crafts Illustrator Illustration Animation 477

Creative Boom

NOVEMBER 26, 2023

His initial foray into the world of design was through a creative accelerator, where he gained exposure to a diverse range of startups and consultants. Ed describes him as a great mentor, giving him valuable insights into the world of brand strategy while he also pursued side hustles in photography, social media and consulting.

Brand 470

Brand Branding Client Agency 470

Inkbot Design

FEBRUARY 3, 2024

Top 14 Best Tips for Freelancers and Consultants Freelancing and consulting can be rewarding but challenging careers. This comprehensive guide provides tips for Freelancers and Consultants across all these key areas to set you up for success. What does working as a consultant generally involve? You can expand later.

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Consulting Freelance Freelance Client 98

Creative Boom

MARCH 28, 2022

I've also found it helpful to use the app Freedom to limit access to news and social media for most of the day.". Freelance PR consultant Carolyn Hughes offers a similar take. "I carry a pocket sketchbook with me everywhere and draw either what I see or from photos I take.

Freelance 518

Freelance Freelance Illustrator Illustration 518

Creative Boom

JULY 21, 2022

The single biggest lesson I've learnt since going solo with my consultancy, Second Mountain Comms is this: surround yourself with positive people," says Ben Veals. And yet ironically, if you spend too much time on social media, you can get pulled into a stifling conformism. So make sure others aren't holding you back. Be yourself.

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Artist Client Graphic Design Illustrator 544

Creative Boom

AUGUST 16, 2022

From the very start, install some kind of regular feedback call, in both directions," recommends Jort Mentink of brand management consultancy VIM Group. Copywriter and consultant Peter Halliday keeps things simple. "I And that means not just expecting feedback but actively asking for it.

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Client Consulting Artist Illustration 498

Creative Boom

FEBRUARY 19, 2023

As does PR consultant Sophie Rhone , who sets out to "find new clients, self-promote or follow up with previous clients, check in with any new results, organic pick up and ignite a fresh conversation with them." "I reach out to my network and see how they are doing," he explains. More skills rarely brought me new work.

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Freelance Freelance Portfolio Client 526

Creative Boom

JUNE 5, 2023

KODW 2023: What's on Taking place at The Hong Kong Jockey Club Auditorium at the Hong Kong Palace Museum, KODW brings together nearly 30 face-to-face forums, networking events, workshops and masterclasses led by business leaders and creative forces from around the world in fields spanning design, architecture, academic, hospitality, digital media, (..)

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Networking Coding Consulting Art 492

Creative Boom

APRIL 21, 2024

We especially love her take on how LinkedIn and social media can distort what success looks like to people, as expressed in this Medium article. Giovanna Engelbert Born in Milan, Giovanna Engelbert is a creative director, editor, and fashion consultant with over 20 years of experience in the luxury fashion industry.

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Agency Marketing Marketing Brand 498

Creative Boom

MARCH 31, 2024

Comms consultant Lucy Yates also has a story to share. "As And others seem to agree if the number of likes you're getting on social media is anything to go by. Regularly updating your portfolio, engaging on social media, sending regular emails, and networking in person can open doors to new opportunities. I followed her.

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Client Portfolio Project Management Illustration 498

Creative Boom

OCTOBER 9, 2024

Is it really a surprise that social media has negatively impacted a generation of youngsters? The stats certainly don't lie: a shocking 73 per cent of Gen Z struggle with anxiety and depression, and that's only exacerbated by an increased amount of time on social media and the pressure to look good.

Media 465

Media Consulting Agency Production 465

Just Creative

JULY 20, 2020

Back in 2010, when Instagram was released as a simple photo-sharing app, no one could have predicted this social media platform would evolve into a great marketing tool. Did you know that 38% of users follow businesses on social media to learn about promotions and discounts? This article has been contributed by Val Razo.

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Marketing Marketing Production Programming 282

Creative Boom

OCTOBER 23, 2023

Today, he works as a creative consultant , helping agencies with troubleshooting and conceptual output. In today’s social media frantic world, you have so much more scope to follow, view and connect with professionals in the field you’re looking to break into. Loosely define what it is you are aiming to do," he says."

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Advertising Advertising Agency Portfolio 493

Just Creative

JULY 7, 2020

In the media, for example, we know of a few who’ve cemented their reputation as the best in their field. The changing image of photography in the era of social media. While social media has made a significant contribution to promoting the importance of beautiful imagery, its role remains a double-edged sword. Final Thoughts.

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Client Photography Brand Branding 254

Inkbot Design

DECEMBER 17, 2023

40+ Social Media Marketing Tools: The Must-Have Arsenal In 2024, having a solid presence on social media is a must for businesses and marketers. This is where social media marketing tools come in—they are the keys to unlocking an efficient, effective, and cutting-edge social strategy.

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Media Marketing Marketing Publishing 98

Creative Boom

MARCH 8, 2022

I've worked in media all my life and have always felt encouraged by seeing so many other women in senior roles and positions of power. In the creative industries, as in so many other sectors, we are unquestionably edging closer to the glass ceiling, determined to smash through it upon arrival.

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Publishing Publishing Self-employed Publication 477

Creative Boom

JULY 5, 2023

Plus, it's adaptable enough to feel at home everywhere, from the tiny details on packaging to large formats like billboards and posters, as well as in digital media. The family has been in development since 2016 when Aurèle was appointed typographic consultant to Vogue Hommes Paris. Binate by Bruno Mello Binate by Bruno Mello 2.

Fonts 543

Fonts Arts and Crafts Inspiration Graphic Design 543

Design Milk

JULY 5, 2024

Working for educational brands and entertainment media, Fitzgerald has harnessed the power of design to tell stories and bring characters to life for 360-degree marketing campaigns, consumer products, digital apps, and experiential design. This lecture is presented with the support of RIT’s MAGIC Center.

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Education Entertainment Consulting Brand 130