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Fiasco crafts fresh brand identity for a co-working network with a difference

Creative Boom

The Bristol-based agency has again pulled it out of the bag for creative co-working network Gather Round. Consequently, they've attracted a growing network of 200+ like-minded creative professionals who go to work every day and sit, write, design, consult and hang out next to each other. We're delighted with the result.

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Is LinkedIn still a useful platform for creatives?

Creative Boom

But is it really the right platform for creative networking? At a time when platforms are rising and falling with alarming regularity, LinkedIn stands as something of an anomaly: a professional networking site that's maintained its relevance for nearly two decades. PR and marketing professionals, too, still see value in LinkedIn. "We

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North celebrates 'collective power' in a brand identity for insurance group Howden

Creative Boom

Working closely with the in-house Howden brand and marketing team, North was commissioned to create an identity for both the corporate and consumer sides of the Howden Group, bringing together its entire global business through one single brand. A global network of individual experts, moving as one, harnessing the group's collective power.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Standout recent projects include a stunning rebrand for Nike Run, recharging Nike by going back to its roots: running as the soul of Nike, and an identity refresh for Vevo, which reinforced the world's largest music video network as both an expert in the space and a champion of the artists it showcases.

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Where the creative industry is heading, and how to survive the next 15 years

Creative Boom

One thing that may be different notes creative consultant Isaac N , is that new tech is pushing creatives to work faster and faster. AI is the monkey's paw in the creative toolbox," argues Elliot Leavy, founder of Generative AI consultancy Acquainted. As design director Greg Althoff puts it: "The humans who say: 'I have an idea!'

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Creatives reveal how they found their best clients

Creative Boom

"One of my favourite clients was landed through a still unbelievable series of random factors, along with a case of mistaken identity," says design consultant Liam Fitzgerald. "It They're people I've worked with in the past who pass my name to others in their network: both people I've hired and those who have hired me.

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Practical steps creatives can take when freelance work goes quiet

Creative Boom

I reach out to my network and see how they are doing," he explains. As does PR consultant Sophie Rhone , who sets out to "find new clients, self-promote or follow up with previous clients, check in with any new results, organic pick up and ignite a fresh conversation with them." More skills rarely brought me new work.

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