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'Storytelling and emotional connection matter more than aesthetics,' says illustrator Fangfang Han

Creative Boom

She has already worked on projects with various clients, covering travel and lifestyle topics for UK publications such as Teen Breathe and creating children's book illustrations for Ximalaya in China. That blend of traditional Chinese roots and international exposure has shaped how I see the world and tell stories through my work."

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The eight things illustration agencies are looking for in 2025

Creative Boom

Nothing can replace true human creativity, and a personal touch is something clients will always crave. That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. Clients feel the same way.

Agency 482
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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Others, meanwhile, would love to shout about what they've created, but their clients frustratingly forbid it. Their bold and fearless approach has earned them collaborations with clients across a variety of industries, from tech to hospitality. Studio DBD 13.

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How live event illustration brings big opportunities for artists

Creative Boom

And, if you're good at it, there are clients out there who will pay handsomely for your live illustration talents. It's not just about drawing in a representational sense but actively listening, spotting patterns, capturing emotional sentiments and using visual metaphors to convey often complex ideas," says Esther. For Bvlgari.

Artist 447
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The eight things illustration agencies are looking for in 2025

Creative Boom

Nothing can replace true human creativity, and a personal touch is something clients will always crave. That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. Clients feel the same way.

Agency 447
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Creative minds unite: All Flows Festival returns to Milton Keynes with star-studded lineup

Creative Boom

After co-founding design consultancy Atlas and a stint as a Pentagram partner, during which she created identities for clients including Vitra, Tate and Phaidon, Stavro now runs her own practice with a focus on "designing a better world." We can't wait to hear what she has to say about all that.

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Positive stories from freelance creatives to boost your mood in a recession

Creative Boom

And here's one that almost every freelancer can anticipate in their future: that serendipitous moment of seeing your designs on products, posters, or publications in a public space. Landing a dream client We all have a dream client: a brand, band or person we've always wanted to work with.

Freelance 542