Graphic Design Junction

APRIL 5, 2020

Now, the responsibility of having a visually-appealing and market-oriented website design falls on the shoulders of our brave and relentless website designers. It’s not a task for the faint-hearted, for a well-crafted site requires you to understand both the objectives of your client and the user experience of the audience they serve.

Web Design 226

Web Design Web Design Portfolio Client 226

Inkbot Design

DECEMBER 9, 2023

Custom Illustrations in Branding and Marketing Illustrations can be a powerful tool in branding and marketing. This comprehensive guide will explore how custom illustrations can be leveraged across branding and marketing to captivate customers and bring brands to life.

Marketing 98

Marketing Marketing Illustration Illustrator 98

Canny

AUGUST 26, 2021

B2B marketing is difficult, and one of the most important parts of B2B marketing is understanding your audience. The Marketing Brief Template. The Marketing Brief Template. In the world of marketing, you need to understand the difference between targeting individual consumers and businesses. What is B2B Marketing?

Marketing 145

Marketing Marketing Media Production 145

Canny

NOVEMBER 2, 2022

It’s fair to say companies in this sector often don’t place much value on the importance of branding, and many still prefer to rely on word of mouth marketing and referrals to attract new business. For example, there’s a whole plethora of digital marketing strategies such as social media, content marketing, and pay-per-click advertising.

Manufacturing 164

Manufacturing Marketing Marketing Brand 164

Inkbot Design

MARCH 4, 2022

How Postcard Marketing can help your Brand. Well, thanks to technological advancements over the past decade or so, we now have such options available as “postcard marketing.” What Is Postcard Marketing? In short, postcard marketing is sending direct mail advertising via postal service (i.e., snail mail).

Marketing 98

Marketing Marketing Brand Branding 98

Inkbot Design

APRIL 21, 2022

7 Types of Digital Marketing Materials You Must Have. Whether you are a freelancer, designer, marketer, or small business owner, you are responsible for growing the business you manage, and you know marketing is an essential part of that. What are digital marketing materials? Why do you need digital marketing materials?

Marketing 105

Marketing Marketing Digital Media 105

Noupe

FEBRUARY 25, 2020

No business-to-consumer (B2C) company could survive —never mind thrive— without doing some kind of marketing. But “doing” B2C marketing isn’t as simple as shouting from the rooftops about your new clothing line or app. Think social media marketing , email marketing , video marketing, etc. What is B2C marketing?

Marketing 114

Marketing Marketing Internet and Software Development Media 114

Inkbot Design

FEBRUARY 19, 2024

The Cutting Edge of Healthcare Marketing Trends and Tactics Hey there! In our fast-paced world, healthcare marketing constantly evolves to keep up with emerging tech, new patient expectations, and industry shifts. 2024 is a pivotal year for healthcare marketers looking to connect with tech-savvy, wellness-focused patients.

Marketing 97

Marketing Marketing Digital Self-employed 97

Canny

JUNE 3, 2021

Branding is a powerful marketing tool, and most people don’t realise it. Content Marketing, blog posts, white papers, content upgrades, case studies etc. Videos, “Company Overview” videos, content marketing videos etc. But a Brand Audit will highlight it for you. The Power of Branding.

Brand 148

Brand Branding Agency Client 148

Inkbot Design

MARCH 17, 2023

2 – Don't Underestimate the Power of a Logo A business's logo is critical when establishing credibility in a new market. Incorporating powerful quotes or influential people in the logo helps establish the company's mission and vision, resonating with its target market. However, it's not just about the design of the logo.

Brand 128

Brand Branding Marketing Marketing 128

Canny

AUGUST 5, 2021

So, you’ve landed yourself a job as a marketing manager. How will you maximise productivity in the marketing department? How will you develop and improve the current marketing strategy to increase revenue? The Marketing Brief Template. The Marketing Brief Template. Download now. Know Your Audience.

Marketing 78

Marketing Marketing Branding Brand 78

Inkbot Design

NOVEMBER 13, 2023

Scale Content Marketing An entire team of writers can produce much more content than a single in-house employee. This lets you scale content marketing efforts and expand reach. Free Up Internal Resources Your marketing and product teams likely have a full plate handling daily tasks and strategy. They can help maximise impact.

Marketing 98

Marketing Marketing Media Portfolio 98

Inkbot Design

APRIL 26, 2022

5 – Sell Through Content Marketing. Content marketing is a popular strategy to help drive online traffic and build credibility. It’s such a popular strategy that even a Content Marketing Institute organises conferences and awards to recognise excellence in the field. But what kind of content should you offer?

Programming 132

Programming Marketing Marketing Production 132

Inkbot Design

APRIL 20, 2022

Graphic designers can be found in nearly every field: advertising, branding, communications, journalism, marketing, social media, and many more. This sounds easy, but it can be challenging for people just starting out as marketers. Landing pages are the online version of direct mail marketing. Build Landing Pages. One, it works.

Graphic Design 111

Graphic Design Graphic Portfolio Media 111

SpyreStudios

DECEMBER 16, 2021

For this to happen, it is crucial to learn about their customer’s buyer journey and work closely with their marketing department. And like any other project, there will be some barriers you will need to overcome to help your clients reach their goals. What do you do if your client doesn’t know what they want?

Client 90

Client Color Schemes Web Design Web Design 90

Purple Rose Graphics

FEBRUARY 15, 2021

Marketing Collateral is a term that those of us in the sales, marketing, and design industries sometimes use. In sales and marketing, marketing collateral is a collection of documents that help market your business. White Papers (Sell Sheets) – provides information on a specific product or service.

Marketing 40

Marketing Marketing Client Print 40

Inkbot Design

DECEMBER 2, 2022

How to use Automated Marketing to Generate Online Leads. Automated marketing may be a good solution for you. With automated marketing, you can set up campaigns that will run on autopilot, making generating leads easy without requiring much manual effort. Read on if you're ready to generate leads with automated marketing!

Marketing 59

Marketing Marketing Media Advertising 59

Moo

JULY 11, 2023

When your sales team needs to nurture a lead, build trust or generate brand awareness, high-quality marketing material is the ideal solution. Whether it be case studies and white papers or product catalogs and flyers , effective collateral can make or break the sales funnel. What is sales collateral?

Marketing 52

Marketing Marketing Print Brand 52

Inkbot Design

JUNE 13, 2022

For years, I've seen several people consider web and graphic designing as the stand-alone component of their digital marketing plans. So yes, the saying is very true, and ultimately you'll need Google's help if you want to expand your business in today's market. Do Web and Graphic Design Impact Your Page Rank?

Graphic Design 98

Graphic Design Graphic Web Design Web Design 98

Inkbot Design

AUGUST 5, 2022

How to Create a Product Marketing Strategy to Grow your Brand. Marketing is everything. The Harvard Business School has presented that most companies face one common problem when launching any product: complete inappropriate preparation for marketing their product. Understanding Product Marketing.

Marketing 59

Marketing Marketing Production Brand 59

Inkbot Design

APRIL 20, 2023

1 – Develop a Social Media Strategy A solid strategy is the first step to a successful social media marketing campaign. Your social media strategy should align with your business goals, target audience, and marketing objectives. It should also be flexible enough to adapt to market or business changes.

Media 145

Media Brand Branding Marketing 145

Inkbot Design

OCTOBER 15, 2023

These action plans are designed to promote products or services and achieve marketing objectives. Types of Advertising Strategies Businesses can choose from various advertising strategies to achieve their marketing goals and connect with their target audience. intended to engage and convert leads into paying customers. bartering).

Advertising 105

Advertising Advertising Marketing Marketing 105

Inkbot Design

SEPTEMBER 20, 2023

To generate leads, content marketing works well. Social media marketing on LinkedIn & Twitter builds relationships & credibility. Email marketing plays a significant role. Lead gen tools like CRM & marketing automation streamline capturing, nurturing & tracking leads.

Marketing 97

Marketing Marketing Media Client 97

Canny

JUNE 14, 2022

For example, we grew Canny through content marketing as we published high-quality, meaningful blogs that resonated with our audience. We work with clients across the globe to provide branding, website development, content marketing, and video services. Whilst these mediums still exist, digital marketing is absolutely huge.

Brand 148

Brand Branding Internet and Software Development Marketing 148

Inkbot Design

APRIL 11, 2024

Or maybe, now that you’re working with different markets, the image you have no longer speaks to them. Trying to stand out in a crowded market? The more research you can get about everything — your industry, market, competitors, and customers — the better off you’ll be when genuinely connecting with your audience.

Brand 96

Brand Branding Agency Marketing 96

Moo

MARCH 29, 2023

We spoke with Lauren Testoni, our new events marketing associate, about her experience of working in trade shows for pharma companies, before she joined us here at MOO. We discussed everything from marketing materials to who to bring to represent your brand. This is where materials like white papers can come in. “We

Marketing 52

Marketing Marketing Exhibition Production 52

Inkbot Design

JANUARY 18, 2023

In years gone by, brands had to wait to collect feedback to assess the success of their content marketing efforts. In this section, we have outlined the four key benefits of interactive content from a marketing perspective, from the user experience to its impact on lead generation. The Benefits of Interactive Content.

Infographics 72

Infographics Marketing Marketing Media 72

Inkbot Design

APRIL 22, 2022

Brands can also be sustainable by staying focused on their brand’s mission while constantly adapting to changing conditions and markets. This is one of the most critical aspects of marketing. Think about the way your company presents itself to potential clients. Brand guidelines are essentially marketing guidelines.

Brand 105

Brand Branding Production Marketing 105

Inkbot Design

APRIL 19, 2023

Nowadays, however, customers consume at least five pieces of content before purchase, leading to an explosion of new forms of content marketing. Content marketing is now firmly established as a line item on most modern marketers' budget sheets. That's why content marketing is essential for B2B businesses.

Infographics 49

Infographics Marketing Marketing Project Management 49

Inkbot Design

DECEMBER 15, 2022

Brand identity design is one of the most important marketing strategies that brand owners can employ to build a brand that people love and want to buy. A graphic can act as a symbol or a signifier, signalling to potential clients that the company is trustworthy, dependable, or authentic. Keep it consistent.

Brand 72

Brand Branding Production Advertising 72

Inkbot Design

SEPTEMBER 27, 2022

7 Effective B2B Marketing Strategies to Grow your Business. Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. In comparison, Business to Consumer (B2C) marketing focuses on selling products directly to consumers. What is B2B Marketing? ABM is B2B.:

Marketing 143

Marketing Marketing Internet and Software Development Media 143

Design Week

JANUARY 29, 2020

This was in a response to the “often shoddy text pages of mass-market paperbacks with brilliant covers”, as an AIGA newsletter from April 1960 explained. Although there is only black ink on white paper, there is enough sparkle to suggest color. As book production expanded, so did the AIGA’s outlook.

Book Design 101

Book Design Publishing Publishing Arts and Crafts 101

Inkbot Design

SEPTEMBER 23, 2022

The more leads you have, the more consultation calls and clients you will get, and your agency will grow faster. But most of them, such as ebooks, white papers, and checklists, have been overused. As you know, being as specific as possible is essential for getting powerful results with your marketing. Create quizzes.

Agency 52

Agency Client Networking Consulting 52

Inkbot Design

OCTOBER 24, 2022

Digital Marketing Mix: Why It Matters & What's In It. The Digital Marketing Mix is a four-part framework that identifies the types of content (or channels) and interactions used by digital marketers to connect with users across the various touchpoints of the customer journey. What Is the Digital Marketing Mix?

Marketing 138

Marketing Marketing Digital Advertising 138

Canny

SEPTEMBER 14, 2021

Content marketing is where it all started with Canny. When we speak to clients and ask how they found out about our services the answer tends to be the same – the Canny blog. We’re committed to providing our clients with the answers they need to grow their business whether it’s something about branding, web, or design.

Marketing 145

Marketing Marketing Infographics Templates 145

Noupe

DECEMBER 29, 2020

Are you wondering whether content marketing is the right strategy from a B2B perspective? You might question whether content marketing can efficiently reach your best prospects and create sales for your business. You should know this: Without a doubt, B2B content marketing creates a competitive edge for your business.

Marketing 113

Marketing Marketing Education Production 113

Inkbot Design

JULY 15, 2022

How Content Marketing Helps Grow Your Business. Content marketing is a powerful tool that helps your business grow by helping you create relevant content for your audience. This is a great way to get started if you're interested in gaining momentum with your content marketing. What is Content Marketing?

Marketing 119

Marketing Marketing Media Advertising 119