Inkbot Design

NOVEMBER 9, 2024

How Behavioural Economics and Digital Marketing Influence Decisions Think of a bustling digital marketplace where massive amounts of data and human psychology intersect like a crowded Central European town square (did anyone say Prague?) Today, behavioural economics is applied in diverse fields, from public health to finance to marketing.

Marketing 52

Marketing Marketing Digital Arts and Crafts 52

Creative Boom

OCTOBER 31, 2023

Rafael has now been self-employed for just shy of four years, and his goal is to stay independent and continue to grow his practice. Having built much of his career designing creative marketing for movies and TV series, from digital and social media campaigns to one-sheets and OOH, this has posed a big problem. "As

Freelance 366

Freelance Freelance Graphic Design Graphic 366

Creative Boom

SEPTEMBER 12, 2022

There are many opportunities to grow your practice, earn more money, and find a new level of fulfilment, whether growing your freelance client base, launching a side project, founding your own agency, or selling your own products. Here, she shares the secrets that helped her regain her sense of self and purpose.

Self-employed 280

Self-employed Freelance Freelance Brand 280

Inkbot Design

APRIL 17, 2024

Omnichannel Fitness Marketing Strategies [2024 Update] The fitness industry has experienced a significant transformation in recent years. As consumer behaviour shifts to a digital-first mindset, fitness brands must adapt their marketing strategies to effectively stand out and engage their target audience.

Marketing 98

Marketing Marketing Media Brand 98

Inkbot Design

OCTOBER 8, 2023

Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. Agencies typically have expertise across various industries, so they can bring industry knowledge to bear on a client's behalf.

Advertising 98

Advertising Advertising Agency Marketing 98

Inkbot Design

AUGUST 22, 2024

How to Become a Freelance Digital Marketer The landscape of freelance digital marketing is a lawless place where opportunity and redundancy are constantly changing partners. It’s a place where a tweet you make in the morning can get you a client, and the strategy you come up with in the afternoon could change an entire industry.

Freelance 52

Freelance Freelance Marketing Marketing 52

Creative Boom

SEPTEMBER 13, 2023

That presents a great opportunity for artists, designers, photographers, writers, and digital dreamers to embark on a journey of self-improvement and skill refinement. From graphic design to photography, creative writing to 3D animation, and UX design to digital marketing, these courses offer a gateway to a new career starting this September.

Self-employed 390

Self-employed Graphic Design Marketing Marketing 390

Canny

NOVEMBER 1, 2022

When used as a trio, branding, marketing, and website design can be a powerful force in the recruitment industry. Hence why we’ve put together an ultimate guide on how to create effective recruitment branding, and market your company to the right audiences. There is a lot of competition out there with sites such as: Glassdoor.

Marketing 78

Marketing Marketing Branding Brand 78

Inkbot Design

FEBRUARY 19, 2024

The Cutting Edge of Healthcare Marketing Trends and Tactics Hey there! In our fast-paced world, healthcare marketing constantly evolves to keep up with emerging tech, new patient expectations, and industry shifts. 2024 is a pivotal year for healthcare marketers looking to connect with tech-savvy, wellness-focused patients.

Marketing 97

Marketing Marketing Digital Self-employed 97

Creative Boom

APRIL 17, 2023

In practice, a graphic designer typically works with various media, including both print and digital, to create designs that meet the needs of their clients or employers. Although some professional graphic designers are self-starters, most will have taken some sort of course. The challenge is finding a client who'll pay you.

Graphic Design 503

Graphic Design Graphic Freelance Freelance 503

Inkbot Design

APRIL 6, 2023

Guide to Marketing Jobs: Journey Through the Maze Hey there, my friends! Welcome to the exhilarating, at times uproarious, and occasionally perplexing realm of marketing professions. Did you know that the marketing industry is currently experiencing a period of rapid growth and expansion? from 2020 to 2027.

Marketing 75

Marketing Marketing Education Advertising 75

Creative Boom

MAY 8, 2022

cer and partner of Struck, Brent Watts has been creating brand experiences and helping clients such as Mattel, DreamWorks and Disney for more than 25 years. In 1995, he founded Hollywood-based design agency Axiom and later merged with Struck in Utah to form the powerhouse marketing and experience design agency it is today. ction and ?

Self-employed 368

Self-employed Client Agency Sports 368

Creative Boom

SEPTEMBER 10, 2023

For example, if you're freelance, clients will want to pay you peanuts. Basically, you have to get to a stage where you're confident you're producing good work that clients or your employer likes. Or," Jenny suggests, "you could say to the client that you'll go for that at the start but with a 'pay review' in six months or a year."

Freelance 462

Freelance Freelance Self-employed Client 462

Inkbot Design

JUNE 1, 2024

Surviving in this dog-eat-dog world of self-employed people requires hard work, discipline, and insider knowledge. Instead, we should be ready for self-reliance like never before experienced by humanity while working hard towards becoming financially independent. But let's face it— freelancing is not all sunshine and rainbows.

Freelance 98

Freelance Freelance Internet and Software Development Client 98

Canny

NOVEMBER 18, 2021

At the core of every succesful brand is strategic marketing, brought about through extensive campaign planning and research. It’s for this reason that ‘how to write a marketing plan’ is one of the most common marketing-based questions online. The Marketing Brief Template. The Marketing Brief Template. Download now.

Marketing 204

Marketing Marketing Agency Advertising 204

Inkbot Design

SEPTEMBER 1, 2022

14 Secrets About SaaS Marketing Which Can Change Your Business. SaaS is a service rather than a tangible product, making it challenging for marketers to develop a marketing strategy. Let's go over 14 effective marketing techniques you may employ to advertise your SaaS solutions.

Marketing 105

Marketing Marketing Internet and Software Development Client 105

Inkbot Design

OCTOBER 30, 2023

Fear that you'll never find enough clients. We'll cover strategies to land your first client, set packages and pricing, build your portfolio , and position yourself as an expert. SEO Best Practices Good technical SEO ensures people can find your client's website. Legal agreements protect both you and your clients.

Freelance 96

Freelance Freelance Web Design Web Design 96

Inkbot Design

OCTOBER 10, 2023

Advertising, marketing, web design and branding are some sectors where freelance graphic designers play an important role by bringing their creative talents and expertise to bear for businesses wishing effectively to communicate messages. They may create social media graphics for a marketing agency in the afternoon.

Freelance 98

Freelance Freelance Graphic Design Graphic 98

Inkbot Design

MAY 13, 2023

Mastering Self-Branding: Unleashing the Power of Personal Identity Step aside, corporate giants—a new brand on the scene is grabbing everyone's attention, and it's the person in your mirror. This is why it's so essential to master the art of self-branding to unleash the power of your personal identity. How do you solve problems?

Branding 132

Branding Brand Self-employed Arts and Crafts 132

Creative Boom

APRIL 21, 2024

Founded in 2013, Elvie has grown into a global market leader for premium breast pumps in the U.K. As Camilla puts it: "It's a jungle for people to navigate, and it's an even greater battle for us brand-folk, who, let's be honest, are putting more fuel on the fire to this self-fulfilling prophesy of fake it 'til you make it."

Agency 455

Agency Marketing Marketing Brand 455

Inkbot Design

MAY 8, 2024

Time will be needed to plan, get funds together, register, and market your new venture. This type of employment is driven by content marketing that increases traffic and conversions in the digital era. You select what projects and clients to work with as a freelance writer. We’ll cover affiliate marketing in another section.

Internet and Software Development 98

Internet and Software Development Marketing Marketing Client 98

Creative Boom

MARCH 31, 2024

Changing direction After slogging it out as an in-house graphic designer for five years while freelancing for private clients at night, Nikos felt burnt out. Practical jokes were a way of maintaining our sanity or perhaps employing our underused creativity."

Travel 367

Travel Agency Client Brand 367

Inkbot Design

JUNE 22, 2022

12 Marketing Challenges that Entrepreneurs Face. With the rise of social media, online shopping and big data, the marketing landscape has changed dramatically. When starting a new venture, many marketing challenges can get in the way of your success. This will help you plan what marketing challenges you need to overcome.

Marketing 98

Marketing Marketing Internet and Software Development Production 98

Inkbot Design

MARCH 24, 2022

Besides that, the cost of living continues to grow while clients are looking for top-quality work at amateur-level pricing. Unless your work is in high demand, raising your prices may backfire and cause clients to seek talent elsewhere. So please find a few tips that apply to your business and try them to see your bottom line grow.

Freelance 98

Freelance Freelance Self-employed Client 98

Inkbot Design

MAY 13, 2022

There are no limits to the number of clients an agency can take on. An agency may also offer additional services to you, such as web design , marketing, and social media. Freelancing has become increasingly popular as the job market tightens. Freelancers are Self-Motivated. An agency, however, is a bit different.

Freelance 98

Freelance Freelance Agency Internet and Software Development 98

Inkbot Design

JULY 26, 2024

Self-Taught vs Formal Education for Designers: Navigating the Path The road is divided into two parts: learning by oneself or through schooling. It is self-driven, and late nights are spent on YouTube tutorials until you figure things out. One way is beaten regularly; it is organised and rewarded with an official document.

Education 75

Education Self-employed Internet and Software Development Networking 75

Canny

NOVEMBER 17, 2022

Once you have secured your place as Marketing Manager, the natural thing to wonder is how to become a marketing director. This is a huge change from a marketing manager who usually oversees one project and a team of executives at a time. The Marketing Brief Template. The Marketing Brief Template. download now.

Marketing 78

Marketing Marketing Self-employed Media 78

Inkbot Design

APRIL 27, 2023

Education and qualifications: We'll discuss the various educational pathways and certifications available to help you establish a solid foundation in graphic design and enhance your credibility in the job market. I worked closely with C-suite executives to rebrand company logos, significantly improving brand recognition and marketability.

Graphic Design 105

Graphic Design Graphic Freelance Freelance 105

Inkbot Design

SEPTEMBER 24, 2023

Specialisation is critical to standing out in a crowded market. Attract a steady stream of clients through marketing and referrals. Market analysis is vital to finding opportunities for your web design business. By specialising in e-commerce websites for startups, you can gain an edge in the competitive market.

Web Design 98

Web Design Web Design Internet and Software Development Client 98

Inkbot Design

JANUARY 23, 2024

This article explores the world of freelance web designers – their skills, clients, work style, income, challenges, and more. A freelance web designer is a self-employed professional who designs and develops websites for various clients on a project basis rather than being employed full-time by one company.

Freelance 94

Freelance Freelance Web Design Web Design 94

Inkbot Design

NOVEMBER 29, 2023

However, freelancing requires dedication, self-discipline, business savvy, and managing multiple roles beyond your core professional skills. These should be the basis for the services you want to offer clients. Identifying strengths, interests, and ambitions guides branding, marketing, rates, and long-term business decisions.

Freelance 98

Freelance Freelance Client Arts and Crafts 98

Inkbot Design

MAY 11, 2023

Fashion Marketing: Understanding Consumer Behaviour Today we're getting up close and personal with a topic that merges glamour with grit, creativity with commerce, style with strategy. Whether you're a seasoned fashion marketer, a brand owner or just a curious fashion enthusiast, we invite you to join us on this journey.

Fashion 45

Fashion Marketing Marketing Branding 45

Inkbot Design

JULY 16, 2023

18 Affiliate Marketing Tips to Boost Your Earnings In this article, we will share with you not just a few but a whopping 18 affiliate marketing tips that can skyrocket your profits and significantly impact your online business. Affiliate marketing has become a force to be reckoned with in the digital world.

Marketing 98

Marketing Marketing Programming Internet and Software Development 98

Inkbot Design

OCTOBER 15, 2023

Brand Differentiation: How to Stand Out in a Competitive Market If a business wants to get noticed in a crowded market, it must find ways of standing out from its rivals. Importance of Brand Differentiation Brand differentiation is paramount in a competitive market where countless brands vie for consumers' attention.

Marketing 98

Marketing Marketing Branding Brand 98

Inkbot Design

FEBRUARY 16, 2024

Personal Brand ing Tips to Stand Out Personal branding is crucial in today's competitive market because you've heard it a million times before. At its core, your personal brand is how you market yourself. From landing your dream job to scoring new clients as a freelancer or business owner, a memorable personal brand opens doors.

Branding 75

Branding Brand Self-employed Media 75

Creative Boom

MARCH 21, 2022

So you'd be a fool not to take advantage of that freedom, believes Carolina Lucio Maymón, a Shillington Online graduate based in London, and now working as digital marketing and copywriting manager for The Future Farm. The best thing about having your own space is that you can organise it exactly how you want it. Have water, coffee, tea.

Graphic Design 546

Graphic Design Graphic Portfolio Photoshop 546

Inkbot Design

MARCH 13, 2024

Your future self will thank you for it. These legally binding documents might seem like a buzzkill, but they're your first defence against nightmare clients and unpaid invoices. Getting It Signed Once you've drafted your contract, send it to the client for review and signature. Protect Yourself with Contracts Ah, contracts.

Freelance 98

Freelance Freelance Self-employed Client 98