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What Clients Want: How studios are adapting to new client demands

Creative Boom

Image licensed via Adobe Stock The relationship between agencies and clients is evolving rapidly. Our recent survey of creative leaders suggests that the relationship between creative studios and their clients is undergoing a profound transformation. Gone are the days when a striking visual identity alone could satisfy client demands.

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Where's the best place to work as a creative: agency, in-house or freelance?

Creative Boom

Should you work at an agency, in-house at a company, or by yourself as a freelancer? Starting out: The importance of experience Freelancing has many joys, and you'll find numerous articles on Creative Boom singing its praises. Joining an agency isn't just a better choice for newbies than freelancing; it's arguably better than in-house.

Freelance 429
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Freelancers' best-kept secrets: top tips for thriving on your own

Creative Boom

Image licensed via Adobe Stock As National Freelance Day approaches, we share the community's best advice for making it as an independent creative. Embarking on a freelance career is a weird mix of freedom and responsibility. Yes, taking the leap into full-time freelancing is undoubtedly a terrifying prospect. Find your USP!"

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How to stand out as a freelance illustrator in 2023

Creative Boom

Image licensed via Adobe Stock With so much talent out there, how do you get noticed as a freelance illustrator? And working as a freelancer means that you can, to a degree, work when you want, how you want, and where you want. But first, you need to attract freelance clients. Struggling to find your distinct style?

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Creative freelancers reveal their rates and share top tips for pricing your work

Creative Boom

Image licensed via Adobe Stock Deciding what to charge is one of the biggest challenges of being a freelancer. It's one of the most maddening things about freelancing: how do you set your rates? But at least it will help give you a baseline to think about your freelance rates and how you can get there over time.

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How to pivot your freelance creative business in 2023

Creative Boom

Image licensed via Adobe Stock Freelancing not going as well as you'd hoped? We explain how to shift your work and clients in a new direction and give yourself the dream life and career you always hoped for. So you've launched your freelance creative business: congratulations! Then it's time to pivot. So, how do you go about it?

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Positive stories from freelance creatives to boost your mood in a recession

Creative Boom

And even if you're still managing to keep on top of the rent, there's no shame in feeling a little down about your prospects for continuing success as a freelancer. There's something quite magical about a real, physical book, which perhaps explains why this antiquated media format continues to thrive in the digital age.

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