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Balancing Creativity And Client Expectations In Graphic Design

Designer Daily

Navigating the balance between boundless creativity and concrete client expectations is pivotal in graphic design. This balancing act is like walking a tightrope, where tilting too far in one direction can compromise creative integrity, and leaning too much the other way might not meet client needs. Who are they?

Client 381
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How to Present your Logo Designs to Clients – Top Tips & Tools

Just Creative

It’s presenting your work to clients. So, they convey their reasoning and vision to clients – while beginners simply send an image. A good presentation allows you to: Sell your logo designs to prospective clients. A logo is the product of your work, but its presentation is the packaging. Clients are not designers.

Client 347
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Illustrator David Huang on why not being productive has helped to improve his craft

Creative Boom

If you're unfamiliar with his work, David creates beautifully tactile illustrations for clients such as The New Yorker, Bandcamp, Quartz and The Verge, to name but a few. The remarkably analogue feel of David's illustrations not only makes them compelling to engage with but also assists him in terms of production. "I

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The 8 Types of Brands (Definitions & Examples)

Inkbot Design

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Product brands are the most recognisable – think Coca-Cola, Nike or Apple. But did you know that there's more to them than just their name?

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Where's the best place to work as a creative: agency, in-house or freelance?

Creative Boom

Agencies often handle a diverse range of clients and projects, allowing you to expand your skill set and explore different industries. You'll get a lot of experience quickly and really develop your software skills and production chops," he says. You should also get a lot of opportunities to build a strong professional network.

Freelance 390
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Labneh brand Bezi takes on everyone’s favourite Mediterranean dip with a tasty identity

Creative Boom

For those who don't know, Labneh is a Middle Eastern dairy product made from strained yoghurt with a similar texture to mascarpone cheese. Now, even if the dip was absolutely delicious, it would definitely take a compelling and well-thought-through brand to convince consumers to switch from hummus to Labneh.

Branding 417
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How to Find Design Clients During a Lockdown

Creative Market

One of the biggest concerns for designers is how to find clients during this time of worldwide lockdowns. Though this pandemic and lockdown are unprecedented challenges for graphic designers, it’s still possible to find good clients during this hardship. This is why we now decided to join forces.

Client 173