Creative Boom

MARCH 18, 2024

Read on to learn how the Seattle branding studio made it all make sense. Well, that's exactly the challenge that Seattle branding studio People People were faced with recently when they were approached by the company behind Thorntail Hard Agave. Thorntail Hard Argave is somewhere between a seltzer and tequila. Frustrating, isn't it?

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Brand Branding Production Infographics 488

Creative Boom

MARCH 23, 2022

Available in cans of 250ml and 150ml with three key flavours, Walsh and her team were appointed to create the branding and packaging design for the launch of the new product line. We brought the branding to life through custom flourishes and ornaments inspired by traditional Indian flourishes and designs.

Inspiration 469

Inspiration Brand Branding Production 469

Creative Boom

MARCH 20, 2023

As a sustainable cleaning brand, Cleancult had its heart in the right place. So Robot Food stepped in to revamp its branding, visual identity and packaging design. But at the same time, we're pushed for time in the supermarket and don't necessarily have time to read product packaging carefully.

Production 440

Production Brand Branding Fonts 440

Creative Boom

APRIL 8, 2024

That's the message that vegan and cruelty-free skincare brand Raw Perfection drives through its new identity, designed by Scandinavian consumer brand and design agency Everland. The studio had collaborated with the brand's founder, Peter Ternström, on a previous project.

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Brand Branding Production Illustration 426

Creative Boom

MARCH 26, 2023

Yet Nala, an Australian-based underwear brand, believes it doesn't have to be that way. And while some brands have made huge steps toward a more inclusive industry, none were flaunting it loudly, proudly, and truly celebrating the diversity of the body. But when it comes to clothing, 'sustainable' often means dull.

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Brand Branding Patterns Production 469

Creative Boom

SEPTEMBER 19, 2023

One of the world's biggest beauty brands needed a more consistent identity across all its global platforms. Those of a younger vintage, though, may be unaware that the cosmetics brand, originally founded in 1867, was a huge name throughout the 20th century, known for selling its make-up door-to-door.

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Brand Branding Packaging Design Advertising 477

Creative Boom

DECEMBER 19, 2023

NotOnSunday's experience in branding Unspun offers a number of useful pointers. Unspun is a Premium CBD brand based around products created by husband and wife team Joe and Gemma Wilde through their own experience of using CBD while living in California. This is where the Unspun brand was born.

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Brand Branding Packaging Design Presentation 512

Creative Boom

MARCH 26, 2023

Yet Nala, an Australian-based underwear brand, believes it doesn't have to be that way. And while some brands have made huge steps toward a more inclusive industry, none were flaunting it loudly, proudly, and truly celebrating the diversity of the body. But when it comes to clothing, 'sustainable' often means dull.

Brand 417

Brand Branding Patterns Production 417

Creative Boom

MAY 26, 2022

These days, we're all looking to brands to be more environmentally responsible. But that doesn't necessarily mean sticking to the same cliched aesthetics of eco-friendly design. We still want to see packaging that delights and surprises us – and so we love this environmental identity for Accolade Wines by Banrock Station.

Animation 518

Animation Brand Branding Client 518

Creative Boom

DECEMBER 19, 2023

A typeface inspired by the waggle dance of a bee and illustrations that help visualise the location and seasons behind each product – OMSE ends the year on a high with its new identity for a British honey brand that aims to "free the bee". Did you know that honey is the world's third most faked food product? And OMSE delivered.

Inspiration 527

Inspiration Production Brand Branding 527

Creative Boom

MARCH 13, 2024

Robot Food founder Simon Forster co-founded the brand alongside Stu Jolley to fill a gap in the skincare market, catering to the growing audience of people with tattooed skin. Stories & Ink is a skincare brand dedicated to those with tattooed skin, developed by The Others Beauty Co.

Marketing 472

Marketing Marketing Brand Branding 472

Creative Boom

JULY 14, 2024

The biscuit brand's equitable assets have evolved, with a suite of sticker graphics added to the mix. Coley Porter Bell has unveiled its refresh of Jammie Dodgers' packaging, designed to bring consistency to the biscuit's portfolio and evolve some of its key assets.

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Brand Branding Portfolio Production 308

Creative Boom

APRIL 14, 2022

Morphy Richards was founded in 1936 by product engineer Donal Morphy and his business partner Charles Richards – a consumer salesman. The pair were "a recipe for success," explains Otherway founder Jono Holt, leading to a brand that specialises in toasters, hairdryers, bread makers, kettles and more.

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Brand Branding Production Fonts 350

Just Creative

APRIL 1, 2023

At its core, product packaging exists to protect the product inside. An item’s packaging is designed to let the product remain safe and untouched until purchased That said, it’s critical that product packaging is sturdy enough to ensure preventable damage. That’s nuts!

Packaging Design 203

Packaging Design Adobe Graphic Design Production 203

Inkbot Design

JULY 9, 2023

Top 10 Packaging Design Tips for Captivating Products Did you know that packaging plays a vital role in influencing purchasing decisions? A staggering 72% of consumers admit that their purchasing choices are influenced by packaging design alone! Are they young professionals who love innovative products?

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Packaging Design Production Branding Brand 145

Creative Boom

JANUARY 18, 2024

Brand studio Robot Food has collaborated with Germany's biggest sports nutrition company ESN to create a new look that refines what had gone before and creates a stronger evolution of its identity. But just like any big-range brand, ESN has lost its way over time. The need for a new identity came at a pivotal time.

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Sports Photography Brand Branding 498

Creative Boom

NOVEMBER 7, 2023

Can we all just take a moment to appreciate this seriously tasty packaging design for Swedish microbrewery PangPang and its new range of sour beers? Full of juicy type, bright colours, and fruity nods to the '90s and early noughties, it's the latest creative output from Swedish art director and designer Jens Nilsson.

Photography 506

Photography Brand Branding Illustration 506

Creative Boom

DECEMBER 11, 2023

Brooklyn-based CG artist and creative director Haruko Hayakawa specialises in creating stunning, bizarre visuals which tackle consumer culture, brands and nostalgia. Instead, she finished with a BFA in design with a focus on branding and packaging.

Art 526

Art Brand Branding Client 526

Creative Boom

OCTOBER 2, 2023

Founded in New York in 2016, Homesick is a home fragrance and lifestyle brand with a simple goal: to bring joy to your home by helping you feel closer to the people, places and moments that matter most. When it comes to the design and packaging of products like this, several obvious visual cliches come to mind.

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Brand Branding Arts and Crafts Production 426

Creative Boom

SEPTEMBER 18, 2023

Offering top-tier networking opportunities with global brands, as well as a stellar speaker lineup, the Pentawards Festival is the perfect event for anyone working in design and packaging. And if you work in design and packaging, here's a great opportunity to do so. Read on to discover all the details.

Networking 467

Networking Brand Branding Theme 467

Creative Boom

DECEMBER 15, 2024

It sounds like the brief for a luxury champagne or a high-end single malt, but the Eindhoven branding agency Tte de la Course has introduced a premium-level presentation to the beer market in the form of Three Rules of Authentica special edition dubbel with a story behind it that feeds right into a narrative of quality and craftsmanship.

Art 451

Art Arts and Crafts Illustration Illustrator 451

Spoon Graphics

DECEMBER 8, 2021

I recently came across the website Junk Type , which is a compilation of nostalgic labels and packaging designs from various antique household products. Many of those original logos contained the brand name within a geometric shape, so we’ll use Illustrator’s type and shape tools to construct a similar layout.

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Textures Photoshop Packaging Design Coding 341

Designer Daily

NOVEMBER 20, 2023

Therefore, all elements like images, typography, fonts, colors together make up a brand design. Needless to say, graphic designing has the power to alter the perception of a brand. Therefore, any brand- big or small feel the need to hire a graphic designer at some stage for their business.

Graphic Design 273

Graphic Design Graphic Brand Branding 273

Inkbot Design

OCTOBER 16, 2023

Product Packaging Design: Creating Memorable Brand Experiences In today's ultra-competitive marketplace, your product's packaging design has never been more critical. It will also visually capture what your brand stands for – helping you differentiate yourself from rivals.

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Packaging Design Production Brand Branding 98

Creative Boom

OCTOBER 15, 2023

Binti Box is a social entrepreneurship project providing sustainable, locally-made menstrual health products to underprivileged women. Cubic Orange worked to position the brand as fearless yet caring. And they identified a primary barrier: many are often deprived of education due to a lack of menstrual care products.

Arts and Crafts 482

Arts and Crafts Education Brand Branding 482

We And The Color

APRIL 14, 2022

The creative people at Mobills created this beautiful brand identity and packaging series for Eat This Not That. Eat This Not That is a diet food brand that sells high-protein, low-carb finger food. The creative people at Mobills Group designed ETNT’s brand identity and product package.

Packaging Design 145

Packaging Design Brand Branding Graphic Design 145

Creative Boom

OCTOBER 27, 2024

Paula Scher , Michael Bierut, Marina Willer, Samar Maakaroun, Eddie Opara and others have led some of the most iconic branding and design projects of our time, and it's ultimately Pentagram's ability to evolve while maintaining high standards of creativity that's led them to top our list.

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Arts and Crafts Client Brand Branding 545

Creative Boom

JUNE 12, 2023

So when the legendary Blue Note Jazz Club teamed up with a craft cocktail brand and tasting room, Wandering Barman, to create a new signature drink, that threw up an interesting design challenge. One that Team , an independent strategy and design studio based in Brooklyn, were keen to take on.

Packaging Design 532

Packaging Design Branding Brand Graphic Design 532

Creative Boom

NOVEMBER 3, 2024

He predicts that next year: "AI will transition from being a behind-the-scenes tool for processes and sketches to an actual execution tool, creating brand assets and content in real-time. That's something that I think will be more important to brands going forward." Kiser Barnes, partner and CCO at Red Antler , believes so.

Arts and Crafts 520

Arts and Crafts Branding Brand Agency 520

Creative Boom

AUGUST 12, 2024

With more options for pet nutrition popping up, Nutriment's new brand hopes to make it easy for owners to choose the best science-backed food for their pets. Pet food brand Nutriment was founded in 2013 when raw diets were still a small niche within the category.

Brand 440

Brand Branding Photography Portfolio 440

Creative Boom

AUGUST 18, 2024

Digging around in the archives revealed some interesting and ownable brand stories that the studio used to solidify its position as 'THAT juice'. Branded juices are increasingly being viewed as a commodity and in decline, with consumers opting for own-label juices instead.

Brand 450

Brand Branding Fonts Packaging Design 450

Inkbot Design

APRIL 19, 2023

Packaging Design Trends: How to Stay Ahead in the Game As the saying goes, “Don't judge a book by its cover,” but let's be honest, we all do it. Packaging is the first point of contact between a product and a potential customer in today's fast-paced, consumer-driven market.

Packaging Design 145

Packaging Design Brand Branding Production 145

Inkbot Design

APRIL 28, 2024

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? That is the power of creative packaging design. In a world of options and noise, well-thought-out packaging cuts through all the distractions.

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Packaging Design Production Brand Branding 75

Creative Market

MAY 29, 2020

Ever bought something to eat simply because the packaging looked stunning? Unique fonts, edgy graphics, and bold layouts can truly bring out the best in food products. Behold a delicious collection of food and beverage packaging designs! Create coffee packaging that’s as bold and vibrant as its contents.

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Packaging Design Patterns Vectors Fonts 179

Creative Boom

MARCH 29, 2022

The brand's foundation is built upon the belief that there's growth and joy found between the beginning and the end," explains Angel & Anchor founder Ben Connolly. So it made sense that the brand would be built around a low-fi 90s feel, with a never-give-up attitude.".

Inspiration 498

Inspiration Packaging Design Brand Branding 498

Creative Boom

NOVEMBER 7, 2023

Illustrated by London printmaker and artist Paul Catherall , the packaging design strikes a happy balance between our love of Brutalism and bold linocuts. Containing 100 large wooden blue-tipped matches, the product is too good to spoil and will most likely make a new ornament on your beloved office shelf.

Illustration 498

Illustration Illustrator Printmaking Architecture 498

Canva

JANUARY 22, 2020

Why did you purchase that specific brand? Now that you’re thinking about it, odds are, you bought it because the packaging design interested you. Yes, you may have needed shampoo, but did you need that specific brand? This is the purpose of packaging. It’s more than just putting your logo on a package.

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Packaging Design Templates Production Color 179