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Why accessibility shouldn't compromise on aesthetic

Creative Boom

SomeOne founding partner Simon Manchipp delves into their recent project with the Motability Scheme, explaining why brands in this sector need to change. Nowadays, there's no excuse for brands and services to be inaccessible with so many tools at their disposal to ensure otherwise.

Branding 515
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Designer Ferran Feixas on why social media has been a force for good in branding

Creative Boom

In our exclusive interview, he shares his views on the positive influence of social media, how the pandemic broke down barriers, and the need to design sustainably. Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. Social media has been a major factor in this shift," he argues.

Media 485
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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Paula Scher , Michael Bierut, Marina Willer, Samar Maakaroun, Eddie Opara and others have led some of the most iconic branding and design projects of our time, and it's ultimately Pentagram's ability to evolve while maintaining high standards of creativity that's led them to top our list.

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Mixed-media ad developed by Flow Creative urges families to ditch their cars

Creative Boom

A new campaign for Transport for Greater Manchester, led by local agency Flow Creative, combines live action and animation in a bid to get families using public transport across the summer months. We've worked very collaboratively with their team and created something new and exciting for the brand."

Media 471
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Bala crafts a radical label for category-first grasshopper beer

Creative Boom

Mexico City and Los Cabos-based branding studio Bala was given this all-important task by Mexican beer brand Cerveza Cru Cru, who wanted a label design for their new beer where grasshopper - or "chapulín" - is the main ingredient. Though this was an exciting project for Bala to work on, the label's readability was challenged.

Patterns 459
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How live event illustration brings big opportunities for artists

Creative Boom

Ever since Creative Boom began, illustrators have told us they love getting back to the basicsdrawing and painting hands-on with traditional media. From haute couture to leisure wear, big brands want to make their launch events and retail activations memorable and emphasise the artistry and individuality of their products.

Artist 447
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The introvert's guide to creating video content: how to thrive on social media

Creative Boom

And those of us who shrink from the notion of pressing the flesh and networking in public have found that we can achieve similar results on social media behind the safety of our own keyboards. We did, at least, when social media was primarily text-based. Think, are you trying to build a personal brand or a career?

Media 487