Creative Boom

JUNE 5, 2024

Built with Frontify How do you maintain brand consistency across global touchpoints while still allowing for local variation? We explore the key role played by brand portals and how Frontify makes it easy to create them. Centralised brand portals. What are brand portals? So, what's the best way to create brand portals?

Branding 504

Branding Brand Templates Marketing 504

Creative Boom

OCTOBER 14, 2024

Mexico City and Los Cabos-based branding studio Bala was given this all-important task by Mexican beer brand Cerveza Cru Cru, who wanted a label design for their new beer where grasshopper - or "chapulín" - is the main ingredient. Though this was an exciting project for Bala to work on, the label's readability was challenged.

Patterns 459

Patterns Production Branding Brand 459

Creative Boom

DECEMBER 5, 2023

This new identity for the Norfolk coast by Lantern is a masterclass in place branding. Most of the work in branding is about either creating entirely new brands or refreshing existing ones. One of the most intriguing challenges in branding is bringing together several discrete entities and making them sing as one.

Branding 487

Branding Brand Consulting Advertising 487

Creative Boom

NOVEMBER 3, 2024

He predicts that next year: "AI will transition from being a behind-the-scenes tool for processes and sketches to an actual execution tool, creating brand assets and content in real-time. That's something that I think will be more important to brands going forward." Kiser Barnes, partner and CCO at Red Antler , believes so.

Arts and Crafts 521

Arts and Crafts Branding Brand Agency 521

Creative Boom

NOVEMBER 10, 2024

Founded in 2017, Outline has quietly become one of the most intriguing brand studios in the American South, crafting identities that feel both timeless and distinctly contemporary. Your visual brand world with a conceptual mark or custom wordmark. Photos by Ben Jack She adds that the same goes for brand strategy.

Brand 243

Brand Branding Arts and Crafts Client 243

Creative Boom

JUNE 25, 2024

Working in collaboration with Stuart Gough, Pentagram, JKR, and Impero, the charity launches its refreshed brand and positioning today. Global branding agency Jones Knowles Ritchie (JKR) brought the brand to life through motion. There's a new tone of voice, too, along with a core brand language.

Branding 467

Branding Brand Agency Animation 467

Creative Boom

JANUARY 31, 2024

The famous New York Botanical Garden (NYBG) has revealed its first major brand refresh in over a decade in partnership with global brand consultancy Wolff Olins. Creating a new tone of voice for the brand focused on the tonality and attitude of New York and the Bronx.

Branding 531

Branding Brand Education Consulting 531

Creative Boom

AUGUST 7, 2024

As a graphic designer or branding studio, getting your latest project featured in Creative Boom can significantly boost your visibility and reputation. And as we explain in our article What we stand for , we don't just want to narrow it down to the biggest agencies, the biggest brands or (God forbid) the biggest cities.

Brand 501

Brand Branding Arts and Crafts Client 501

Creative Boom

DECEMBER 12, 2023

We explore how London studio New Genre brought the brand to life. New Genre is a London-based creative studio working with disruptors to build and scale distinctive new brands. This LA-based brand is breaking the monotony of candyland norms by introducing gourmet, small-batch chilli candies targeted mainly at adults.

Branding 503

Branding Brand Publication Illustration 503

Creative Boom

DECEMBER 2, 2024

She has already worked on projects with various clients, covering travel and lifestyle topics for UK publications such as Teen Breathe and creating children's book illustrations for Ximalaya in China. That blend of traditional Chinese roots and international exposure has shaped how I see the world and tell stories through my work."

Illustration 458

Illustration Illustrator Arts and Crafts Animation 458

Creative Boom

JANUARY 29, 2025

From haute couture to leisure wear, big brands want to make their launch events and retail activations memorable and emphasise the artistry and individuality of their products. Marc Jacobs keeps running the event because the public keeps requesting it, and who am I to say no?"

Artist 447

Artist Illustration Illustrator Fashion 447

Creative Boom

AUGUST 11, 2024

The London-based studio collaborates with renowned illustrator Hedof to create upbeat and engaging branding for the Comedy Garden Festival. The closest reference we found was music festivals, which helps set the design and branding of the 57 Festivals events apart from anything in the same category."

Brand 486

Brand Branding Arts and Crafts Illustration 486

Creative Boom

DECEMBER 1, 2024

So whether you're seeking a font for branding, editorial design, or personal projects, they're well worth checking out. Its thicker weight draws from public announcement styles, while the thinner variant evokes sophisticated architectural and invitation design.

Fonts 506

Fonts Inspiration Publication Graphic Design 506

Creative Boom

APRIL 28, 2024

Brand and digital studio Koto has partnered with Swiss venture capital firm Index Ventures to launch a new brand called Index Press as the firm consolidates its three decades of company-building insight into a bespoke series of physical publications and online resources. Collaboration was key to managing stakeholders.

Publishing 431

Publishing Publishing Branding Brand 431

Creative Boom

MAY 14, 2024

Taking inspiration from an underground, often undesigned, style and elevating it into a premium publication was one of the design studio Sister Mary's challenges with the project. Sister Mary has designed a limited-edition printed publication for an emerging current affairs brand, The Signal.

Publication 259

Publication Theme Print Branding 259

Graphic Design Junction

APRIL 24, 2024

In today’s saturated marketplace, a strong brand identity is no longer a luxury, it’s a necessity. Every detail, from logo design to social media voice, contributes to the story you tell about your brand. Enter brand guidelines – the secret weapon for achieving brand coherence and unlocking its full potential.

Templates 333

Templates Branding Brand Arts and Crafts 333

Graphic Design Junction

OCTOBER 22, 2024

Whether you’re working on advertisement posters, brand guidelines , or even designing a logo, fonts play a pivotal role in creating visual impact. Why Fonts Matter Fonts are more than just letters on a screen; they help communicate the tone, personality, and message of a brand or project. The good news?

Fonts 299

Fonts Advertising Advertising Branding 299

Creative Boom

OCTOBER 22, 2023

Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. In fact, he puts forward an argument you don't often hear: that it's actually responsible for pushing branding barriers beyond across the board. Today, nicely designed brands are no longer the exception but rather, the norm," he says. "A

Media 485

Media Brand Branding Freelance 485

Creative Boom

APRIL 17, 2023

The Click has created new branding for Norwich Castle, a medieval historical landmark originally established on the order of William the Conqueror in 1067. The Click, also based in Norwich, was brought in to create new branding that will be rolled out to coincide with next year's reopening of the refurbished Keep and new visitor spaces.

Branding 544

Branding Brand Arts and Crafts Gallery 544

Creative Boom

JANUARY 19, 2025

Unlike platforms that encourage public sharing, mymind keeps your repertoire entirely private. Whether you're working on branding, typography or photography, this platform is an excellent resource. If you're ready to expand your horizons, here are eight alternative platforms to ignite your creativity.

Inspiration 448

Inspiration Project Management Freelance Freelance 448

Creative Boom

JANUARY 29, 2025

Best of all, this is a flexible degree that can be tailored to your interestsfor example, in app development, animation, visual identity and branding, illustration, photography, typography and publishing, or graphic design in general. She continues to judge major industry awards, including Creative Circle, D&AD and Campaign Big.

Graphic Design 312

Graphic Design Graphic Animation Magazine 312

Creative Boom

JANUARY 8, 2024

Carla Palette explains how her brand identity design helps convey that message effectively. During a cost of living crisis, people are less receptive to branding messages of glamour, luxury and excess. In other words, the direction behind the brand takes cues from the fashion world.

Branding 535

Branding Brand Interior Design Fashion 535

Creative Boom

JANUARY 24, 2024

Vertical Aerospace, a Bristol-based pioneer in eco-friendly aviation, has partnered with Fiasco to redesign its brand and website. Fiasco digital lead Mike Frost explains: "With public flights on the horizon, Vertical needed a modern brand and website that appealed not only to commercial partners and investors, but the general public, too.

Digital 476

Digital Travel Publication Branding 476

Creative Boom

JANUARY 3, 2024

Innovative design meets coastal inspiration – we take a closer look at the Glasgow branding studio's vision for one of the world's most celebrated visual arts awards. The challenge of creating a new visual identity for such a significant event fell to Tangent, a branding agency with a track record of excellence in this field.

Art 523

Art Gallery Publication Typography 523

Creative Boom

MAY 20, 2024

Pancreatic cancer is a particularly brutal cancer and has been very left behind in public knowledge and funding, and so the brand we developed needed to combat a sense of fatalism with tenacity and optimism," she explains. The driving force behind all of the visuals was the brand idea 'More than hope'.

Agency 503

Agency Branding Brand Publication 503

Creative Boom

DECEMBER 12, 2023

The Seattle agency draws on modular and geometric forms to create striking new branding for Kirkland Urban, a mixed-use development in King County, Washington. From the public's point of view, inner-city development is always a bit of a mixed bag. Branding plays a big part in this, of course.

Publication 426

Publication Branding Brand Graphic 426

Graphic Design Junction

NOVEMBER 12, 2024

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. Staying informed on these trends is crucial for designers, marketers, and brands looking to stay ahead in a rapidly changing visual landscape.

Web Design 246

Web Design Web Design Arts and Crafts Digital 246

Graphic Design Junction

NOVEMBER 15, 2024

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.

Graphic Design 246

Graphic Design Graphic Textures Color Schemes 246

Inkbot Design

DECEMBER 23, 2024

Revamping Your Branding Strategy: Strategies for a Successful Rebranding When you think about your brand, what first comes to mind? Sometimes, brands evolve, consumers' needs shift, or market dynamics change. Your brand might feel tired and dated. Think about iconic brands. Is it the logo? The catchy slogan ?

Branding 98

Branding Brand Arts and Crafts Media 98

Creative Boom

APRIL 20, 2023

Brian in front of a new installation by Suchi Reddy, Shaped by Air, inspired by the Lexus Electrified Sport, on public view at Superstudio Più in Milan The nature of the vehicle is changing, so how does branding for car companies need to evolve? But is it a truly global brand in terms of consistent messaging?

Brand 511

Brand Branding Sports Marketing 511

Design Milk

NOVEMBER 27, 2024

Continuing with its mission to enhance well-being through human-centric design, Belgian design brand BuzziSpace adds another innovative design to its portfolio of acoustic solutions. Drawing inspiration from nature, its mushroom-shape structure captivates with its fully upholstered base and shade, minimalist lines, and a rounded silhouette.

Publication 264

Publication Portfolio Color Production 264

Creative Boom

MARCH 3, 2025

You can read more in our articles on his Refugee Week installation and Green Man festival branding.) The festival takes place at MK Gallery, an architectural gem that presents significant exhibitions alongside extensive public programmes. In short, it's a fascinating and unexpected lineup of speakers, with more to be announced.

Arts and Crafts 393

Arts and Crafts Self-employed Gallery Exhibition 393

Graphic Design Junction

OCTOBER 21, 2024

Perfect fit for all of your logos, branding, social media, etc. It is a great font for events, Wedding Project, fashion, apparel projects, signature, album covers, logos, branding, magazines, social media posts, advertisements, but it also works great for other projects. Perfect fit for all of your logos, branding, social media, etc.

Fonts 288

Fonts Theme Media Banners 288

Creative Boom

APRIL 24, 2023

All photography by Yeshen Venema TYPEONE magazine isn't just a beautifully designed print publication; it's also full of key insights about the evolving interaction between typography and graphic design. Photography by Yeshen Venema Issue 05 Guest-edited by The Brand Identity, this issue explores the topic of branding and typography.

Magazine 542

Magazine Graphic Design Graphic Photography 542

Creative Boom

APRIL 17, 2023

The Click has created new branding for Norwich Castle, a medieval historical landmark originally established on the order of William the Conqueror in 1067. The Click, also based in Norwich, was brought in to create new branding that will be rolled out to coincide with next year's reopening of the refurbished Keep and new visitor spaces.

Branding 367

Branding Brand Arts and Crafts Gallery 367

Creative Boom

MARCH 8, 2024

The vox-pop style shorts highlight the 'things we love' about the public service broadcaster. It was groundbreaking at the time, as no one had thought to take unscripted candid interviews with the British public and turn them into stop-motion treats. It was 1989 when Nick Park introduced Creative Comforts to Britain.

Publication 524

Publication Animation Sports Marketing 524

Inkbot Design

NOVEMBER 21, 2024

7 Effective Steps to Develop a Strong Brand Identity Identity building is a journey I've mastered through years of experience at Inkbot Design, and I'm here to guide you through it. Creating a distinctive brand identity isn't just important—it's imperative for survival. It's your brand's complete visual and emotional DNA.

Branding 105

Branding Brand Marketing Marketing 105