Creative Boom

OCTOBER 13, 2024

One Living by Derek&Eric From simplified skincare to tech-infused cosmetics, these cutting-edge branding initiatives are reshaping the health and beauty landscape worldwide. This pressure has sparked a wave of innovation in health and beauty branding. Today, that sentiment extends far beyond just facial care. Want examples?

Branding 352

Branding Brand Production Packaging Design 352

Creative Boom

MAY 26, 2022

These days, we're all looking to brands to be more environmentally responsible. But that doesn't necessarily mean sticking to the same cliched aesthetics of eco-friendly design. We still want to see packaging that delights and surprises us – and so we love this environmental identity for Accolade Wines by Banrock Station.

Animation 441

Animation Branding Brand Client 441

Creative Boom

MAY 29, 2022

What's the role of packaging design? For Hesign , an art director, graphic designer and typographer based in Shenzhen, China, the role of packaging is to surprise – or in other words, to go beyond the expected. Hesign started to question why most coffee brands were designed this way.

Packaging Design 406

Packaging Design Education Graphic Publication 406

Creative Boom

DECEMBER 19, 2023

CBD is a fast-emerging category, but what's the best way to market it? NotOnSunday's experience in branding Unspun offers a number of useful pointers. Unspun is a Premium CBD brand based around products created by husband and wife team Joe and Gemma Wilde through their own experience of using CBD while living in California.

Branding 462

Branding Brand Packaging Design Presentation 462

Creative Boom

APRIL 14, 2022

The pair were "a recipe for success," explains Otherway founder Jono Holt, leading to a brand that specialises in toasters, hairdryers, bread makers, kettles and more. Its market share has steadily declined, prompting the new management team to set us the task of repositioning the entire business proposition," Holt adds.

Branding 350

Branding Brand Production Fonts 350

Just Creative

APRIL 1, 2023

An item’s packaging is designed to let the product remain safe and untouched until purchased That said, it’s critical that product packaging is sturdy enough to ensure preventable damage. Interestingly, ongoing research dictates that product packaging design greatly influences purchasing behavior.

Packaging Design 203

Packaging Design Adobe Graphic Design Production 203

Designer Daily

NOVEMBER 20, 2023

Therefore, all elements like images, typography, fonts, colors together make up a brand design. Needless to say, graphic designing has the power to alter the perception of a brand. Therefore, any brand- big or small feel the need to hire a graphic designer at some stage for their business.

Graphic Design 273

Graphic Design Graphic Branding Brand 273

Creative Boom

SEPTEMBER 18, 2023

Offering top-tier networking opportunities with global brands, as well as a stellar speaker lineup, the Pentawards Festival is the perfect event for anyone working in design and packaging. And if you work in design and packaging, here's a great opportunity to do so. Read on to discover all the details.

Networking 401

Networking Branding Brand Theme 401

Creative Boom

DECEMBER 15, 2024

It sounds like the brief for a luxury champagne or a high-end single malt, but the Eindhoven branding agency Tte de la Course has introduced a premium-level presentation to the beer market in the form of Three Rules of Authentica special edition dubbel with a story behind it that feeds right into a narrative of quality and craftsmanship.

Art 429

Art Arts and Crafts Illustration Illustrator 429

Creative Boom

OCTOBER 27, 2024

Paula Scher , Michael Bierut, Marina Willer, Samar Maakaroun, Eddie Opara and others have led some of the most iconic branding and design projects of our time, and it's ultimately Pentagram's ability to evolve while maintaining high standards of creativity that's led them to top our list.

Arts and Crafts 545

Arts and Crafts Client Branding Brand 545

Creative Boom

AUGUST 20, 2024

The Falmouth branding studio's fresh designs help transform the Asian-inspired cider into a character-driven sensation. And as Kingfisher Beer has become one of the world's biggest beer brands, the company has expanded its horizons further. The brand was all about taste but lacked the category recognition it deserved.

Branding 365

Branding Brand Illustration Illustrator 365

Inkbot Design

JULY 9, 2023

Top 10 Packaging Design Tips for Captivating Products Did you know that packaging plays a vital role in influencing purchasing decisions? A staggering 72% of consumers admit that their purchasing choices are influenced by packaging design alone! That's right, folks. Are you ready?

Packaging Design 145

Packaging Design Production Branding Brand 145

Creative Boom

NOVEMBER 3, 2024

He predicts that next year: "AI will transition from being a behind-the-scenes tool for processes and sketches to an actual execution tool, creating brand assets and content in real-time. That's something that I think will be more important to brands going forward." Kiser Barnes, partner and CCO at Red Antler , believes so.

Arts and Crafts 519

Arts and Crafts Branding Brand Agency 519

Inkbot Design

APRIL 19, 2023

Packaging Design Trends: How to Stay Ahead in the Game As the saying goes, “Don't judge a book by its cover,” but let's be honest, we all do it. Packaging is the first point of contact between a product and a potential customer in today's fast-paced, consumer-driven market.

Packaging Design 145

Packaging Design Branding Brand Production 145

Creative Market

MAY 29, 2020

Behold a delicious collection of food and beverage packaging designs! The Fontbox package by designer Nicky Laatz has all of your typography needs covered, whether your food packaging is for salty, savory deliciousness, or mouth-watering sweet temptations. Illustrations for Packaging Design.

Packaging Design 179

Packaging Design Patterns Vectors Fonts 179

Designer Daily

JUNE 28, 2023

Brand Identity Design Unleash your creative prowess with a career in brand identity design, where artistry, strategy, and storytelling intertwine. Develop and maintain a consistent visual representation of brands across various platforms.

Graphic Design 308

Graphic Design Graphic Arts and Crafts Web Design 308

Creative Boom

APRIL 12, 2024

It has revealed a new visual identity and packaging design that consolidates its ranges of Lucozade Energy and Lucozade Sport drinks under a unified masterbrand, presumably to retain its visibility and appeal within an increasingly competitive and crowded field.

Sports 440

Sports Portfolio Branding Brand 440

We And The Color

OCTOBER 4, 2023

TRÜF’s Captivating Brand and Packaging Design for Calexo Hemp Drinks: A Visual and Sensory Journey. A pioneering creation by TRÜF , a design agency renowned for its visionary work, Calexo is more than a mere beverage; it is a state of mind. All images © by TRÜF. Subscribe to our newsletter!

Packaging Design 117

Packaging Design Branding Brand Arts and Crafts 117

Inkbot Design

OCTOBER 16, 2023

Product Packaging Design: Creating Memorable Brand Experiences In today's ultra-competitive marketplace, your product's packaging design has never been more critical. The difference a great package can make is enormous: influencing the perception of the item inside, creating brand love – and driving sales.

Packaging Design 98

Packaging Design Production Branding Brand 98

Inkbot Design

MARCH 18, 2024

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines.

Marketing 98

Marketing Marketing Branding Brand 98

Creative Boom

JUNE 22, 2023

"My initial plan was to take any job, even at McDonald's, but unexpectedly I managed to secure a good position as a designer at a Swedish company called Foreo," she explains. There, I worked in the marketing department, creating various materials, including digital campaigns, packaging design, concepts for product photoshoots, and more."

Illustration 471

Illustration Illustrator Freelance Freelance 471

Canva

JANUARY 22, 2020

Why did you purchase that specific brand? Now that you’re thinking about it, odds are, you bought it because the packaging design interested you. Yes, you may have needed shampoo, but did you need that specific brand? Packaging, when done correctly and creatively, is ultimately what sells your product.

Packaging Design 179

Packaging Design Templates Production Color 179

Abduzeedo

MAY 28, 2024

Discover TSPC: A Unique Take on Branding and Packaging Design abduzeedo 0528—24 Dive into TSPC’s branding and packaging design by Folklore, featuring a fresh color palette and playful inspiration for a pizza brand. The fonts chosen are bold and contemporary, reflecting the energetic vibe of the brand.

Packaging Design 91

Packaging Design Branding Brand Color 91

Creative Boom

JULY 3, 2023

While inspired by typography and traditional printmaking techniques, the wine label design also incorporates modern design sensibilities to ensure its relevance in today's market. I have Northumberland, The Lake District and Scotland on my doorstep, which is a breath of fresh air for design inspiration," she explains. "My

Printmaking 386

Printmaking Typography Freelance Freelance 386

Just Creative

AUGUST 4, 2020

Sometimes known as cursive fonts, a script font can add something unique to logo design or branding project. Whatever the reason is, we thought that highlighting some of the Best Script Fonts for Graphic Design, Branding and Logo Design would go a long way towards helping you add a new tool you can use to impress your clients.

Fonts 222

Fonts Branding Brand Textures 222

Just Creative

NOVEMBER 24, 2020

As businesses continue to divert their budgets toward content creation and digital marketing, so does the demand for marketing images, infographics, video content, social media marketing, packaging design and website design. So if you are a designer, how do you make your work stand out? Design prints.

Vectors 360

Vectors Templates Graphic Design Infographics 360

Designer Daily

MARCH 24, 2024

Digital platforms, in particular, are leveraging 3D designs to create more engaging and interactive experiences for users. This trend is transforming everything from website interfaces to marketing campaigns, making them more dynamic and immersive. Ethical considerations are also coming to the forefront in design.

Graphic Design 375

Graphic Design Graphic Digital Design Services 375

Inkbot Design

DECEMBER 9, 2023

Custom Illustrations in Branding and Marketing Illustrations can be a powerful tool in branding and marketing. When custom-made specifically for a brand or campaign, illustrations allow companies to connect with audiences in memorable and meaningful ways.

Marketing 98

Marketing Marketing Illustration Illustrator 98

Creative Boom

SEPTEMBER 24, 2023

But how on Earth do you find a market for your work? Their lineup of industry-leading illustration talent includes David Doran , an award-winning illustrator based in Falmouth who works with international brands, magazines, newspapers, festivals and publishers creating illustrations of all shapes and sizes.

Artist 500

Artist Illustration Illustrator Arts and Crafts 500

Inkbot Design

APRIL 28, 2024

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? That is the power of creative packaging design. In a world of options and noise, well-thought-out packaging cuts through all the distractions.

Packaging Design 75

Packaging Design Production Branding Brand 75

Creative Boom

FEBRUARY 13, 2023

The GoneShells bottle is made of an innovative biodegradable material that challenges conventional ideas about packaging design. The ultimate goal is to develop packaging that can decompose without industrial processes. Biodegradable packaging itself is not a new concept.

Agency 480

Agency Production Branding Brand 480

Just Creative

JANUARY 20, 2020

Building a brand, like building anything else, requires more than just stacking one brick on top of another. Similarly, to build a brand that withstands fluctuations in the market, you need a solid foundation and carefully crafted branding strategies. How to Build a Brand: 7 Steps to Follow. Analyze Your Business.

Branding 188

Branding Brand Arts and Crafts Media 188

Canny

APRIL 1, 2022

Writing a packaging design brief can feel like an overwhelming task. If this is the first time you have created a packaging design brief, then we understand your confusion. The Packaging Design Brief Template. The Packaging Design Brief Template. What Is Packaging Design Brief Used for?

Packaging Design 147

Packaging Design Templates Agency Production 147

Canny

OCTOBER 25, 2022

It’s almost always hot, it can be pretty spicy, and it always stands out on supermarket shelves; it’s hot sauce branding. So when I heard we were planning to put together a blog on hot sauce branding, let’s just say I was the first person to throw their name in the hat to write it. The Packaging Design Brief Template.

Branding 148

Branding Brand Packaging Design Production 148

Inkbot Design

OCTOBER 15, 2023

Beverage Packaging Design: Trends & Examples Beverage packaging design is vital across many aspects of the industry. The design doesn't just need to contain and protect the beverage and transport, dispense, store, identify and differentiate it from rivals. Beverage packaging design is a powerful marketing tool.

Packaging Design 98

Packaging Design Branding Brand Production 98

Creative Boom

JANUARY 10, 2024

How do you celebrate a brand's bicentennial without giving off old-man vibes? When a brand approaches a major anniversary, you're in somewhat of a dilemma. On the other hand, you want to shout about the tremendous achievement of holding a leading position in the market for decades.

Publication 410

Publication Branding Brand Print 410

Abduzeedo

APRIL 22, 2024

Cadence’s Exquisite Branding & Packaging Design abduzeedo 0422—24 Dive into Cadence™'s world where luxury hydration meets stunning branding and packaging design, by the creative experts at addressarts. In the bustling metropolis of Los Angeles, a new brand rises, redefining the luxury hydration market.

Packaging Design 99

Packaging Design Branding Brand Arts and Crafts 99