article thumbnail

Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

The campaign centres around a website and printed field guide, which serves as regional education resources, encouraging tourism by highlighting the offerings of the area: food, wine, art, culture, and recreation.

Client 486
article thumbnail

The best new typefaces for January 2025 from leading foundries and designers

Creative Boom

SLTF Bergamot Grotesk by Silverstag Type Foundry A bold statement in uppercase elegance, SLTF Bergamot Grotesk draws from Art Deco's geometric sophistication. NN Arosa by Nouvelle Noire The NN Arosa typeface family, designed by Edgar Walthert, draws inspiration from the charm and craftsmanship of classic Swiss tourism posters.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Laura Stein on the Five Books that shaped her approach to design, branding, and sustainability

Creative Boom

From groundbreaking ideas on sustainability to the art of personal and systemic change, these are the reads that continue to shape her creative journey. She has collaborated with everyone from Lululemon to Hutchins Center at Harvard University and the Abu Dhabi Department of Culture and Tourism. But I did, and it truly blew my mind.

Brand 433
article thumbnail

Poke Marketing rebrands the world's longest cathedral in its 100th year

Creative Boom

Liverpool Cathedral is the jewel in the city's tourism crown and a world-renowned architectural marvel. The building is not only a place of worship but has also built a reputation for its arts and events programme, which ranges from live music sets to large gala dinners and conferences.

Marketing 508
article thumbnail

Inspiring creative women to follow in 2022

Creative Boom

And outside her day job, she's the co-founder of Woodism , an art collaboration that celebrates children with autism whilst raising money for charity. Through her workshop, Own Your Story, Olivia coaches audiences in a methodology for crafting a clear, concise and compelling personal brand story. Charlotte Adorjan. Olivia Christian.

article thumbnail

Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

Tourism 94
article thumbnail

Mastering the Art of Signage Design

Inkbot Design

Mastering the Art of Signage Design Have you ever stopped to think about how much signage surrounds us every single day? The art of signage design is a fascinating blend of psychology, visual communication, and good old-fashioned creativity. They guide, inform, and influence our decisions in subtle yet powerful ways.

Art 98