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Innovative packaging design unites Coop brand across four markets

Creative Boom

Swedish studio Bercow is helping the Nordic retailer reimagine 3,500 products across four countries, harmonising diverse market identities through clever use of a superellipse. The project began in spring 2022 and is now coming to fruition as the first products featuring the new designs hit shelves in Sweden, Denmark, Norway and Finland.

Marketing 402
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Creative Packaging Design: Elevating Product Branding

Inkbot Design

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? That is the power of creative packaging design. In a world of options and noise, well-thought-out packaging cuts through all the distractions.

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Leading designers reveal the biggest trends in packaging design of 2022 so far

Creative Boom

Want to know about the latest packaging trends? Founded in 2007, Pentawards is the leading global platform and community for packaging design. Clients are deciding to invest in their brands and go bespoke with stand-out bottle structures; designs that allow a brand to be more individual and iconic.". Redefining luxury.

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Universal Favourite crafts an inclusive identity for game-changing underwear brand Nala

Creative Boom

Instead, they make bold, comfortable, sustainability-focused products that empower their audience to look, feel and do good. To promote and enhance this vision, they turned to Universal Favourite , a design studio based in Sydney, Australia. Wherever possible, text was printed directly onto products to eliminate unnecessary tags.

Brand 432
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Process Play crafts a fun, character-driven identity for 13th Floor Coffee Co

Creative Boom

When you want to infuse a brand with personality, there's nothing like a bit of fun character design. Here's a great example from Process Play , an independent design and identity studio based in West Yorkshire working across the worlds of art, music, culture and craft. as long as you get it right.

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Universal Favourite crafts an inclusive identity for game-changing underwear brand Nala

Creative Boom

Instead, they make bold, comfortable, sustainability-focused products that empower their audience to look, feel and do good. To promote and enhance this vision, they turned to Universal Favourite , a design studio based in Sydney, Australia. Wherever possible, text was printed directly onto products to eliminate unnecessary tags.

Brand 306
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Beautiful Whiskey Branding: The Art of the Craft Spirit Label

Inkbot Design

Beautiful Whiskey Branding: The Art of the Craft Spirit Label Let's be honest here, my thirsty friends. The branding of craft whiskeys is where the real artistry shines. In this extensive journey, we'll explore the finer points of beautiful branding for craft spirits. The age statement? The price tag?