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Is AI really coming for your illustration career? An industry expert weighs in

Creative Boom

Illustration by Inma Hortas As an illustration agent at Folio Art, James Hughes offers insights into the future of illustration amidst the rise of AI. For one, they're trying to decide if it's worth dedicating years of hard work to mastering a craft that might not exist in its current form five years from now.

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Jaguar reveals its reimagined brand, marking a new era

Creative Boom

Now owned by Tata Motors, it plans to introduce three new electric vehicles in 2026, marking a pivotal moment for the British car manufacturer. Reimagined as a modern 'maker's mark', it's now embossed on brass to give a sense of craft and heritage while signalling a fresh, future-focused direction.

Brand 450
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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Others, meanwhile, would love to shout about what they've created, but their clients frustratingly forbid it. Their bold and fearless approach has earned them collaborations with clients across a variety of industries, from tech to hospitality. Studio DBD 13. Akin by Need RELM by Need Edward Watt and Laura Thomson of Need 14.

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A new signage project from Studio n.io.s challenges the seriousness of office environments

Creative Boom

fuses art and design to deliver powerful projects for clients. As such, she expertly toyed around with line thickness and offered three distinctive visions for the client. They landed on a vision that balanced recognisability and craft in equal measure. "If is one of the 0.1% of female-owned creative agencies.

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Creative Logo Design: Crafting Visual Identity

Inkbot Design

Creative Logo Design: Crafting Visual Identity in the Digital Age In this world full of speed and visuals, logos are usually the first point of interaction between a designer and their target audience. It is the face of your business; it is that image representing who you are and what you do. However, how can one create an effective logo?

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Branding and Storytelling: Crafting Your Narrative

Inkbot Design

Branding and Storytelling: Crafting Your Narrative Your brand is not just a logo or tagline in a world that is suffocating from noise. That is what happens when stories are well crafted. It represents what clients should expect every time they interact with your firm. It’s an untold story. The question is: will yours stick?

Brand 52
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How to Write a Sales Pitch That Captivates Clients

Inkbot Design

How to Write a Sales Pitch That Captivates Clients You only have 8 seconds. How do you tell compelling stories that resonate deeply so clients lean forward, demanding more? It’s about appreciating the craft of connecting with people at an emotional level when everything around us vies for our attention. Before-and-after.

Client 40