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The best new typefaces for January 2025 from leading foundries and designers

Creative Boom

SLTF Bergamot Grotesk by Silverstag Type Foundry A bold statement in uppercase elegance, SLTF Bergamot Grotesk draws from Art Deco's geometric sophistication. NN Arosa by Nouvelle Noire The NN Arosa typeface family, designed by Edgar Walthert, draws inspiration from the charm and craftsmanship of classic Swiss tourism posters.

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Laura Stein on the Five Books that shaped her approach to design, branding, and sustainability

Creative Boom

From groundbreaking ideas on sustainability to the art of personal and systemic change, these are the reads that continue to shape her creative journey. She has collaborated with everyone from Lululemon to Hutchins Center at Harvard University and the Abu Dhabi Department of Culture and Tourism. But I did, and it truly blew my mind.

Branding 433
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Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

The campaign centres around a website and printed field guide, which serves as regional education resources, encouraging tourism by highlighting the offerings of the area: food, wine, art, culture, and recreation.

Client 486
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Warhol, Land Art and a giant mirrored building set in the striking desert landscape of ancient Saudi Arabia

Creative Boom

With a population of 35 million, and more than 75% aged under thirty-five, the Kingdom is embarking on transformational development to embolden, employ and entertain its populous and attract growing national, regional and international tourism. FAME: Andy Warhol in AlUla cleverly plays on the idea that Warhol himself was a mirror of his time.

Tourism 370
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Poke Marketing rebrands the world's longest cathedral in its 100th year

Creative Boom

Liverpool Cathedral is the jewel in the city's tourism crown and a world-renowned architectural marvel. The building is not only a place of worship but has also built a reputation for its arts and events programme, which ranges from live music sets to large gala dinners and conferences.

Marketing 508
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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

Tourism 94
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Inspiring creative women to follow in 2022

Creative Boom

And outside her day job, she's the co-founder of Woodism , an art collaboration that celebrates children with autism whilst raising money for charity. Current clients include unicorn startups like Zola and Klarna, cultural institutions like NYC Tourism and NYC Pride, as well as established brands like Evian and MassMutual.