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The eight things illustration agencies are looking for in 2025

Creative Boom

That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. We chatted with illustration agencies serving various creative and geographic markets to discover what they crave for the New Year.

Agency 482
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The eight things illustration agencies are looking for in 2025

Creative Boom

That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. We chatted with illustration agencies serving various creative and geographic markets to discover what they crave for the New Year.

Agency 447
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&Walsh crafts potent new visual identity for global creative agency GUT

Creative Boom

Global creative agency GUT is celebrating its fifth year in business with a new identity crafted by &Walsh that ensures visual continuity across the brand's international locations. GUT is a full-service independent ad agency headquartered in Florida and with offices in the US, Brazil, Argentina, Mexico and Europe.

Agency 507
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Luke Tonge: A career shaped by passion, print, and punk aesthetics

Creative Boom

This hands-on love for print and branding carried him through a foundation year at Lincoln and eventually to Falmouth University, where he found a community of like-minded creatives. Carving a path through print and branding Upon graduating, Tonge entered the industry at a precarious time - in 2008, in the midst of a financial crisis.

Print 269
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BrandOpus refreshes McCain's packaging portfolio

Creative Boom

A bespoke font and hand-printed illustrations created using real potatoes take centre stage in the new designs. BrandOpus has refreshed the design of McCain Foods' whole GB and EU packaging portfolio, which now includes a new bespoke typeface and printed brand assets.

Portfolio 430
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Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces. The campaign centres around a website and printed field guide, which serves as regional education resources, encouraging tourism by highlighting the offerings of the area: food, wine, art, culture, and recreation.

Client 486
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How Alphabet shapes brands with trust, collaboration and a 'Saul Bass ethos'

Creative Boom

Manchester-based branding agency Alphabet started life in 2016 and has cemented its place as an ideas-driven agency with an ethos rooted in a quote by Saul Bass , the legendary designer who's probably best known for his iconic Alfred Hitchcock movie posters. Co-founder Abbas Mushtaq shares insights on their journey.

Brand 435