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A showstopping feast of packaging design inspiration, as winners announced in Pentawards 2023

Creative Boom

BigFace Coffee packaging by Zenpack, USA – Platinum Winner © Pentawards 2023 It's that glorious time of year again when the very best packaging designs grace our screens once more as we reveal the winners of the prestigious Pentawards for 2023.

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Leading designers reveal the biggest trends in packaging design of 2022 so far

Creative Boom

Want to know about the latest packaging trends? Founded in 2007, Pentawards is the leading global platform and community for packaging design. A recent example of packaging with a true 'wow factor' is the limited-edition packaging for skincare brand SK-II Pitera, winner of two Gold Pentawards in 2021.

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Broly Su's graphic illustrations are inspired by a love of hip-hop, basketball and anime

Creative Boom

Atlanta-based graphic designer and illustrator Broly Su brings both his skills together in work inspired by retro toys, hip-hop culture and graffiti. As Broly suggests, hip-hop has been a long-term inspiration. I feel like the graphic design knowledge kicks in when it comes to the composition and layout of my work," he says. "I

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10 best artist and illustration agents in New York City

Creative Boom

B&A Reps B&A Reps is a global management agency representing forward-thinking and award-winning creatives, including photographers, illustrators, animators, design studios, CGI artists, mural artists, hair and makeup artists, and stylists. James Yang, represented by David Goldman Agency 3.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Every creative should know about these 25 design studios and learn from their inspiring work. In a world overflowing with creativity and design innovation, there are thousands of outstanding design studios to be inspired by. Hopefully, their work will inspire you too.

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JDO serves up deliciously disturbing ice cream concept for Halloween

Creative Boom

The Alchemist is ice cream done differently, from the packaging to the flavour itself. Independent creative agency JDO has unveiled their latest Halloween concept, The Alchemist: a twisted take on ice cream that deliberately defies conventional flavour combinations to create an unsettling yet captivating brand experience.

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Tomorrow Machine designs a potato-based juice bottle that peels like an orange

Creative Boom

The GoneShells bottle is made of an innovative biodegradable material that challenges conventional ideas about packaging design. When you break the packaging and put it in contact with water, a natural reaction starts to break down the bottle immediately – and that's how we created a bottle that can disappear by itself."

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