Creative Boom

OCTOBER 6, 2024

With a sluggish economy, shrinking client budgets, increased competition, and the looming competition from AI, getting enough commissions to pay the bills can be a real challenge, even for those who've been working for decades. In today's creative industry, standing out is more crucial than ever. That might sound counterintuitive.

Marketing 450

Marketing Marketing Consulting Client 450

Creative Boom

NOVEMBER 6, 2024

The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces. Collaboration plays out through an "inclusive" internal approach and by encouraging "open communication, including feedback" when working with clients and external partners. "At

Client 481

Client Agency Tourism Branding 481

Creative Boom

FEBRUARY 19, 2024

The New York/London agency has a new identity that retains familiar visual elements but casts them in a new, forward-thinking light. It is rare to come across a creative agency founded by women," Anjela says. Despite the progress of our generation, the men still run the show in creative circles. It's not something you see every day."

Agency 294

Agency Coding Branding Brand 294

Creative Boom

SEPTEMBER 24, 2023

But how on Earth do you find a market for your work? In our carefully curated list, we share a bunch of agents who've demonstrated exceptional dedication to their artists over the years and a profound understanding of their clients, too. James Yang, represented by David Goldman Agency 3. David Doran, represented by B&A 2.

Artist 502

Artist Illustration Illustrator Arts and Crafts 502

Creative Boom

MARCH 14, 2022

With a diverse community of more than 150,000 freelance designers, 99designs by Vista matches clients with creatives across brand and logo design, packaging, web design and more. But this stunning statistic points to two basic truths about today's freelance design market. Freelancers are expecting their earnings to rise in 2022.

Freelance 541

Freelance Freelance Agency Client 541

Creative Boom

OCTOBER 21, 2024

Manchester-based branding agency Alphabet started life in 2016 and has cemented its place as an ideas-driven agency with an ethos rooted in a quote by Saul Bass , the legendary designer who's probably best known for his iconic Alfred Hitchcock movie posters. Co-founder Abbas Mushtaq shares insights on their journey.

Branding 426

Branding Brand Client Agency 426

Creative Boom

MAY 11, 2023

And as a freelancer, a lot of that is down to marketing. Specifically, marketing yourself and your personal brand. But how you market yourself will be the deciding factor for clients when choosing you over your competitors. What do clients consistently praise or appreciate about my work?' It's as simple as that.

Freelance 529

Freelance Freelance Client Networking 529

Just Creative

JANUARY 3, 2021

One of your graphic designers sent you an email over the weekend with an updated logo for a client. Meanwhile, your content writer is trying to wrap up a blog post for another client, it’s supposed to go live in an hour. If you email her the presentation pack for your client meeting tomorrow, she’s happy to work on it from home.

Digital 299

Digital Marketing Marketing Client 299

Creative Boom

MARCH 8, 2023

Image licensed via Adobe Stock In honour of International Women's Day , Creative Boom invited female founders from seven creative agencies across the US and UK to share their experiences and advice on what it takes to build an agency from the ground up. Here's what they had to say. It's not fair that I have to do spreadsheets'.

Agency 528

Agency Client Artist Media 528

Creative Boom

SEPTEMBER 8, 2024

Licensing music directly from artists or agencies can be expensive, a legal minefield, and just a massive headache. Since 2009 Epidemic Sound has been providing a simple solution for content creators, marketers, and businesses looking to harness the power of music without the headaches of licensing and rights management. "The

Branding 498

Branding Brand Agency Client 498

Creative Boom

OCTOBER 20, 2024

Studio Herrström explains how they crafted a fresh visual identity for the agency that can help boost their mission. Influur is a specialist agency that connects these creators, specifically in the areas of music, dance and lifestyle, with brands, helping them form impactful partnerships and reach specific target groups.

Agency 461

Agency Branding Brand Media 461

Just Creative

JULY 7, 2020

And there are many reasons why many of them are losing a steady client base. Not only will the client look at their portfolio, but also require that photographers have some form of guarantee for their work. As such, professional photographers face heavy competition from amateurs who are more creative with branding and marketing.

Client 254

Client Photography Branding Brand 254

Creative Boom

OCTOBER 27, 2024

Others, meanwhile, would love to shout about what they've created, but their clients frustratingly forbid it. We just feel it's nice to give praise where praise is due and highlight some top agencies doing outstanding work and inspiring their peers. Hopefully, their work will inspire you too.

Arts and Crafts 545

Arts and Crafts Client Branding Brand 545

Creative Boom

APRIL 21, 2024

Founded in 2013, Elvie has grown into a global market leader for premium breast pumps in the U.K. Liza Enebeis Liza Enebeis is the creative director and partner at Studio Dumbar/DEPT, an award-winning international branding agency in the Netherlands. One plus one, right? Not rocket science."

Agency 498

Agency Marketing Marketing Branding 498

Creative Boom

JUNE 12, 2024

The organiser of events for the marketing and fintech industries has a new dynamic identity, conveying the power of convergence. Following the recent sale of its digital commerce and product design businesses, Ascential has become more streamlined and focused on events serving the marketing and fintech industries.

Patterns 451

Patterns Agency Branding Brand 451

Creative Boom

FEBRUARY 17, 2023

Hurst recently sat down with Creative Boom to introduce his new venture and share why he wants more branding agencies to embrace their punk side. Hurst told Creative Boom that the studio is "built on a belief in DIY culture and the idea that clients can build strong brands on their own, with the right tools and support.

Agency 460

Agency Client Branding Brand 460

Just Creative

JUNE 11, 2023

With now over a billion users on Instagram, it only makes perfect sense why more companies and businesses are pouring in substantial budgets for marketing on the platform. If you’re looking for the best free and paid Instagram post & story templates for brands, designers and agencies, you’ve come to the right place! Download Now 2.

Templates 241

Templates Agency Banners Marketing 241

Creative Boom

APRIL 23, 2023

Ultimately, whatever the broader picture, there will always be clients who are desperate to hire good people. Quick and concise communication is what many clients are looking for. If something isn't going to provide the results the client needs, I explain what needs to change and how we can go about it.

Freelance 518

Freelance Freelance Client Consulting 518

Creative Boom

APRIL 15, 2024

Fat Miilk needed to stand out in the Vietnamese-American coffee market. Los Angeles agency Truffl explains how they did it. To do so, they turned to award-winning LA branding agency Truffl. If there was ever a crowded marketplace, it's coffee. Still, getting attention and conveying the quality of your brand isn't easy.

Branding 472

Branding Brand Agency Production 472

Creative Boom

OCTOBER 31, 2023

Having built much of his career designing creative marketing for movies and TV series, from digital and social media campaigns to one-sheets and OOH, this has posed a big problem. "As As a freelancer, I work with agencies that normally hire me during their peak times or when they can't solve a project internally," he explains.

Freelance 457

Freelance Freelance Graphic Design Graphic 457

Creative Boom

MARCH 2, 2023

Credit: Chichester Festival Theatre / Rose London-based design agency Rose has given one of Britain's most beloved arts institutions a fresh visual identity that shows off the theatre's legacy and ongoing relevancy with modern flair. Chichester Festival Theatre opened in 1962 as Britain's first modern thrust stage theatre.

Agency 541

Agency Branding Brand Art 541

Creative Boom

DECEMBER 11, 2023

To celebrate its 85th anniversary, it approached Defy , an independent Philadelphia-based marketing company that's been quietly churning out unique angles for powerhouse global clients such as Nike, Ricoh, Comcast, Ritz Carlton, Wilson Sporting Goods and AmeriGas. They loved the tagline, and it just made sense," said Greenblatt.

Sports 494

Sports Client Photography Digital 494

Creative Boom

FEBRUARY 9, 2023

Credit: Kingsland New York agency Kingsland wanted to give employees a calling card – but a run-of-the-mill business card wouldn't cut it. As an agency, Kingsland's brand has always leaned into a richer aesthetic than most design and brand studios out there. Founder Douglas Brundage tells us more. I've thought about it," he says.

Inspiration 469

Inspiration Agency Client Branding 469

Creative Boom

AUGUST 7, 2024

It was led by a predominantly female team across strategy, design, and from the client side. The agency developed its purpose statement – to give ovarian cancer the focus it needs for every woman to be a survivor – and crafted the tone of voice and visual identity to support this.

Agency 461

Agency Branding Brand Consulting 461

Creative Boom

APRIL 28, 2024

But it doesn't hurt to take inspiration from those agencies already at the coal face of this stuff. And that's why a branding agency like Unfound Studio is well worth talking to. The agency itself is young, having been founded in 2018. This means we encourage our clients to challenge the norm, to push boundaries," he adds.

Branding 488

Branding Brand Client Agency 488

Creative Boom

MARCH 13, 2023

Cardiff-based branding and design agency Bluegg has overhauled its identity as part of its 20th-anniversary celebrations. Created 21 years ago by Tom Lloyd and Mike Jordan when they left university, the design agency formerly known as Bluegg has worked for over 300 clients in its time.

Agency 370

Agency Client Branding Brand 370

Creative Boom

MARCH 21, 2024

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. But when it comes to client work, it can sometimes be an uphill battle putting that into practice. The 'less is more' concept is a powerful one in design.

Branding 461

Branding Brand Production Arts and Crafts 461

Creative Boom

JUNE 13, 2022

But too many internal design departments at big companies, and even some design agencies, still take a disorganised, outdated and hugely inefficient approach to managing their brand guidelines. It's already being used by well-known agencies, including Accept & Proceed, McCann London, The Partnership and M&C Saatchi.

Branding 469

Branding Brand Agency Marketing 469

Creative Boom

APRIL 4, 2022

Denise and her team work with businesses worldwide to enhance their web presence, brand identity and marketing engagement. It has also leveraged Editor X and Velo for several client sites. Comfy Fitness recently stood out among its client websites, supporting the Wix Partner Spotlight for superior functionality.

Inspiration 545

Inspiration Client Project Management Branding 545

Creative Boom

NOVEMBER 13, 2023

Trend 1: Subscription-based agency work Our first two trends aren't about a particular visual style or graphic design technique but a more fundamental innovation in how agencies do business. Range of work by Primary That's led to the explosion of the 'design subscription' agency model this year.

Graphic Design 545

Graphic Design Graphic Branding Brand 545

Creative Boom

MARCH 30, 2023

Los Angeles-based designer Suvani Dave is a recent Savannah College of Art and Design graduate who has already landed work with top clients, including Harvest, Call Of Duty, and Nike. One of my most fulfilling projects was working on the Get Out To Vote Campaign as an intern at space150, a digital agency in Los Angeles, California.

Marketing 499

Marketing Marketing Arts and Crafts Portfolio 499

Creative Boom

APRIL 3, 2023

In the world's largest legal cannabis market, how do you stand out from the crowd? And that provides new and exciting opportunities for agencies to help producers to get ahead of the competition with cut-through branding. The success of Goldmine Gummies, a new brand crafted with the help of Robot Food, points the way.

Branding 541

Branding Brand Production Marketing 541

Creative Boom

JULY 4, 2022

They started life as a specialist social media buying agency, then added media planning, data and analytics, creative, production and most recently, expertise on commerce platforms. Rachel Brandt has been at Code3 for nearly three years now, busily growing the creative discipline within the agency in her role as VP of creative strategy.

Client 425

Client Media Agency Digital 425

Creative Boom

FEBRUARY 21, 2024

One of those was signed by my agency within a couple of years of being with us and had his own flourishing illustration career." Landing a dream client We all have a dream client: a brand, band or person we've always wanted to work with. But they're now one of my clients, and I will never stop pinching myself!"

Freelance 542

Freelance Freelance Illustration Illustrator 542

Creative Boom

MARCH 31, 2024

We caught up with him to hear how he made his own opportunities, got crowned a pop star art director, and hacked the industry by creating an agency that does everything differently. Changing direction After slogging it out as an in-house graphic designer for five years while freelancing for private clients at night, Nikos felt burnt out.

Travel 469

Travel Agency Client Branding 469

Just Creative

JUNE 28, 2020

There’s no doubt that marketing can be expensive, but it is necessary and vital for every business. If you want your business to grow, you need to invest in effective marketing strategies in one way or another. Hand out business cards to potential clients, vendors or anyone you think would be beneficial to your business.

Marketing 355

Marketing Marketing Media Production 355

Creative Boom

MAY 26, 2022

Plus, to convey the product's green credentials, Denomination – an award-winning design agency specialising in drinks branding – has taken inspiration from quite an unusual source: the return of wolves to Yellowstone Park in the USA. In total, the pack is made from 95.1% recycled content and can be recycled again, too.

Animation 518

Animation Branding Brand Client 518