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The eight things illustration agencies are looking for in 2025

Creative Boom

We are settling down to the idea that AI is just a tool , and while it can replicate artists' styles, the output is derivative by definition and often flawed. Nothing can replace true human creativity, and a personal touch is something clients will always crave. One such agency is Handsome Frank.

Agency 482
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The eight things illustration agencies are looking for in 2025

Creative Boom

We are settling down to the idea that AI is just a tool , and while it can replicate artists' styles, the output is derivative by definition and often flawed. Nothing can replace true human creativity, and a personal touch is something clients will always crave. One such agency is Handsome Frank.

Agency 447
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Successful creatives share how they won their first client (so you can too)

Creative Boom

And right at the start, you may not even have a single client to your name. So how do you land your first client? My first freelance clients were my old full-time employers," she explains. The lesson is that it definitely pays not to burn bridges! They didn't want me to go, so they offered to be our first client.

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Meet Ash Phillips and Miro LaFlaga, the agency founders ditching 'grind culture' and pushing for meaningful change

Creative Boom

One dynamic duo leading the way in Montréal is Ash Phillips and Miro LaFlaga, who runs Six Cinquième , a creative agency that's pushing for change and doing things very differently. You've built an agency based on a realisation that we don't have to "hustle" to be a success? So you were freelancers before you launched your agency?

Agency 397
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Is LinkedIn still a useful platform for creatives?

Creative Boom

We know many design agencies that have won major new business leads from posts featuring case studies and media coverage," says Vicky Stoakes, communications director at Red Setter. As creative strategist Vicky Tomlinson observes: "There's definitely a shift happening on LinkedIn. Illustrator Matt Saunders agrees.

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'I wanted to be part of the change': Jessica Walsh on her journey to founding &Walsh

Creative Boom

Creative Agency/Design Studio: &Walsh &Walsh founder Jessica Walsh shares what drives her as an agency founder, why imposter syndrome is unavoidable, and her best advice for aspiring female founders. Four years ago, Walsh founded her own agency, &Walsh – a dream she's had since her teen years.

Agency 539
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Sarah Madden on slowing down and finding escape through an exciting leap into freelancing

Creative Boom

So at the beginning of June, she handed in her notice to her agency boss and declared herself an official freelance illustrator and designer. With clients already ranging from Adobe, Facebook, Google and – the dream for any artist – The New Yorker, Sarah's future looks very promising. That's definitely true. Absolutely.

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