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Lauren Ly's obsession with mini markets spills out into Japanese ukiyo-e style illustrations

Creative Boom

If you've ever read and enjoyed Convenience Store Woman by Japanese writer Sayaka Murata, then you'll know why London-based illustrator Lauren Ly shares a gentle curiosity for Asian mini markets. I'm obsessed with mini-markets," Lauren tells Creative Boom. It's a story she tends to refer back to through her illustrations.

Marketing 488
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Super Bowl LVII: Did brands play it safe to win big?

Creative Boom

Melissa McCarthy in Booking.com 's ad for the Super Bowl 2023 Super Bowl LVII aired this weekend, and so did nearly 80 advertisements from brands ranging from Hellman's Mayonnaise to Netflix to Bud Light, all custom created to draw eyeballs during the big game. But Spees says seeing so many celebrity endorsements doesn't surprise him.

Branding 506
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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

Founded in 2013, Elvie has grown into a global market leader for premium breast pumps in the U.K. Ben Eliass Ben Eliass is the co-founder of Estrid, a razor brand that is challenging market leaders such as Gillette. Toan Nguyen Toan Nguyen is a pioneering entrepreneur in the advertising industry.

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Digital Advertising: Boosting Your Online Presence

Inkbot Design

Digital Advertising: Boosting Your Online Presence Technological advances have dramatically changed the business landscape, revolutionising advertising, a critical aspect of business operations. Digital advertising offers excellent potential for improving your online presence and connecting with your target audience.

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We bring you all the winners of the World Illustration Awards 2024

Creative Boom

Mark's prize includes £2000 in cash, a two-page marketing package in the Directory of Illustration worth $2,700, and a 100-image professional portfolio on directoryofillustration.com. Presumably, this was in reference to body odour, and Glen imagined the scene in a mosaic-style image.

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16 Instagram Marketing Tips for Turning Followers Into Customers Using Journey Maps

Just Creative

Back in 2010, when Instagram was released as a simple photo-sharing app, no one could have predicted this social media platform would evolve into a great marketing tool. In this post, we’re going to share 16 Instagram marketing tips for every stage of the customer journey. Over 25 million businesses now use Instagram for promotion.

Marketing 282
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How childlike play informs the work of artist and designer Jonas Mayer

Creative Boom

After completing his training as a graphic designer, he found himself drained and unfulfilled in the world of advertising; it became apparent that he craved more autonomy. "It It was clear to me that I didn't want to be part of the advertisement world, and I realised I wanted more creative freedom and to be my own boss," he shares.

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