New identity for cashmere brand Gobi is deeply rooted in Mongolian culture
Creative Boom
NOVEMBER 3, 2024
Gobi is the largest cashmere garment manufacturer in Mongolia. We needed to understand the people, climate and topography, as well as the process that goes into manufacturing cashmere." This creates a higher-quality, noticeably softer product. They visited the factory to learn about the manufacturing process.
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