Inkbot Design

DECEMBER 9, 2023

Custom Illustrations in Branding and Marketing Illustrations can be a powerful tool in branding and marketing. This comprehensive guide will explore how custom illustrations can be leveraged across branding and marketing to captivate customers and bring brands to life.

Marketing 98

Marketing Marketing Illustration Illustrator 98

Inkbot Design

APRIL 20, 2024

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. It is imperative to bolster the marketing aspect of ethical branding with additional ethical endeavours. But it comes from various aspects of marketing, privacy, and taking care of the environment!

Marketing 96

Marketing Marketing Media Brand 96

Inkbot Design

APRIL 6, 2022

B2B Marketing: Definition, Strategies & Examples. B2B marketing can be a powerful tool for driving sales and growing a business. However, to be successful, it’s essential to understand the specific needs of your audience and tailor your marketing strategy accordingly. What is B2B Marketing?

Marketing 116

Marketing Marketing Publication Media 116

Inkbot Design

JULY 29, 2022

5 Reasons to Use Direct Mail Advertising in Your Marketing Plan. Business owners who use direct mail marketing are more successful than those who don't. This is because people find direct mail more reliable and effective than other forms of advertising. These businesses include product manufacturers and service providers.

Advertising 59

Advertising Advertising Marketing Marketing 59

Inkbot Design

FEBRUARY 21, 2023

The Power of Sustainable Marketing: How to Build a Brand and Save the Planet As consumers become more environmentally conscious, it is becoming increasingly crucial for businesses to adopt sustainable practices to meet the growing demand for environmentally friendly products and services and positively impact the planet.

Marketing 122

Marketing Marketing Brand Branding 122

Inkbot Design

JANUARY 6, 2024

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. This comprehensive guide outlines the top marketing and branding strategies to help you identify what will best promote your business, reach your target audience, and achieve your goals.

Marketing 98

Marketing Marketing Brand Branding 98

Inkbot Design

NOVEMBER 3, 2023

NGO Marketing: Engaging Donors and Creating Movements Non-governmental organisations (NGOs) play a vital role in society. It demands strategic marketing to engage donors, volunteers, and advocates. Rather than seeing marketing as a necessary evil, NGOs must embrace it as the engine for change. The same applies to NGO marketing.

Marketing 105

Marketing Marketing Arts and Crafts Media 105

Canny

NOVEMBER 18, 2021

At the core of every succesful brand is strategic marketing, brought about through extensive campaign planning and research. It’s for this reason that ‘how to write a marketing plan’ is one of the most common marketing-based questions online. The Marketing Brief Template. The Marketing Brief Template. Download now.

Marketing 204

Marketing Marketing Agency Advertising 204

Eye on Design

JULY 7, 2022

Apart from physical similarities, the two also have much in common in the world of advertising. Even before the proliferation of smartphones led to the popularity of “mobile advertising,” matchboxes plastered with advertisements once offered an affordable and portable means of marketing too. Courtesy In Plain Words.

Advertising 63

Advertising Advertising Manufacturing Marketing 63

Noupe

SEPTEMBER 8, 2024

You need effective marketing strategies that resonate with your target audience. Something few entrepreneurs consider is that the structure you choose for your business can influence the effectiveness of your marketing efforts, making your life easier or harder depending on the stage of growth your business is in.

Marketing 64

Marketing Marketing Brand Branding 64

Design You Trust

JUNE 22, 2022

Opel is a German automobile manufacturer which was owned by the American automaker General Motors from 1929 until 2017 and the PSA Group, a predecessor of Stellantis, from 2017 until 2021. Opel traces its roots to a sewing machine manufacturer founded by Adam Opel in 1862 in Rüsselsheim am Main. h/t: vintag.es.

Advertising 97

Advertising Advertising Manufacturing Brand 97

Creative Boom

OCTOBER 15, 2023

And by extension, no traditional retailer or manufacturer it's not putting out of business.) Well, Amazon is now out to 'disrupt' that market, too, as they like to put it. Well, Amazon is now out to 'disrupt' that market, too, as they like to put it. But then you realise there's quite a lot you still go elsewhere for.

Agency 366

Agency Manufacturing Media Digital 366

Inkbot Design

MARCH 4, 2022

How Postcard Marketing can help your Brand. Well, thanks to technological advancements over the past decade or so, we now have such options available as “postcard marketing.” What Is Postcard Marketing? In short, postcard marketing is sending direct mail advertising via postal service (i.e.,

Marketing 98

Marketing Marketing Branding Brand 98

Canny

AUGUST 26, 2021

B2B marketing is difficult, and one of the most important parts of B2B marketing is understanding your audience. The Marketing Brief Template. The Marketing Brief Template. In the world of marketing, you need to understand the difference between targeting individual consumers and businesses. What is B2B Marketing?

Marketing 145

Marketing Marketing Media Production 145

Inkbot Design

JANUARY 6, 2023

How Can Brochure Marketing Boost Revenue for Your Brand? In today's competitive digital world, marketing your products and services is vital to increase brand awareness and reach potential customers. A marketing brochure is undoubtedly a practical and cost-effective way to promote your products and services. Let's get started.

Marketing 72

Marketing Marketing Brand Branding 72

Canny

SEPTEMBER 16, 2021

So why would you follow the same content marketing strategy as everyone else? The Marketing Brief Template. The Marketing Brief Template. In this blog post we’ll cover a range of easy, actionable content marketing strategies that will put you ahead of your competition. Why Do I Need Content Marketing? Download now.

Marketing 156

Marketing Marketing Media Infographics 156

Inkbot Design

APRIL 6, 2022

The Top 5 Most Effective Green Marketing Strategies. The idea of “green marketing” has gained significant ground over the past few years. This is when the power of green advertising can have a massive impact on brand identity and, perhaps more importantly, concerning overall return on investment (ROI).

Marketing 98

Marketing Marketing Production Brand 98

Inkbot Design

SEPTEMBER 2, 2023

Content Marketing Tricks: Social Media, Email, and Beyond In 2023, when smartphones and social media have created an era of information overload, businesses face an immense challenge in capturing their audience's fleeting attention. To stand out, brands must take a strategic approach to content marketing.

Marketing 98

Marketing Marketing Media Arts and Crafts 98

Inkbot Design

MAY 31, 2022

5 Ways Video Marketing Can Generate Great Leads. 83% of video marketers say that video helped them with lead generation, while 80% say that video marketing helped increase sales. If you hop on the video marketing craze, why not lock the best part of your video content behind a gate? Use Gated videos.

Marketing 98

Marketing Marketing Production Media 98

Inkbot Design

SEPTEMBER 16, 2024

Virtual Reality Marketing: Immersive Brand Experiences Welcome to the future of marketing: not on billboards, not in a TV spot, and not in some viral video. Virtual reality marketing isn't just a buzzword but a paradigm shift – a new frontier where brands stop telling their story and instead invite you to live it.

Marketing 40

Marketing Marketing Brand Branding 40

Inkbot Design

JUNE 14, 2022

Why Brand Personality is Crucial for Brands to Market Better. a particular feature), its price, or its location in the market. In today's fast-paced environment, brands must be willing to step outside the box and experiment with marketing strategies to create differentiation. The 4 Keys to Building a Brand Personality.

Marketing 102

Marketing Marketing Brand Branding 102

Noupe

JULY 5, 2021

In this article I’m going to dig more into this topic: Of how we think; If we are as rational as we think; How we make decisions; How we can take all this knowledge into marketing. Now that we know all this, it’s time to take our decision-making discussion even further and enter the marketing realm. Chapter 1: How rational are we?

Marketing 116

Marketing Marketing Production Advertising 116

Graphic Mama

JULY 19, 2022

Marketing is the mechanism in which suppliers aim to understand what their potential client needs, wants, and is willing to spend money on. By perfecting the principles of marketing, you will be able to convey how you meet the demands and give people a reason to buy from you. What are the Principles of Marketing? Uniqueness.

Marketing 75

Marketing Marketing Production Advertising 75

Inkbot Design

AUGUST 16, 2023

Unique Selling Points: Gaining a Competitive Edge in Today's Market In today's oversaturated marketplace, simply having a quality product or service is no longer enough to succeed. Guides Marketing: Focuses messaging and campaigns squarely on your differentiation. Who exactly are the customers you want to attract?

Marketing 97

Marketing Marketing Arts and Crafts Production 97

Creative Boom

NOVEMBER 13, 2023

These subscriptions have been marketed via huge boasts with regards to the money being made and the minimal time invested," he notes. This has been wildly popular with our young startup clients, who can get to market quickly with a high-end identity that doesn't break the bank," Nick reports. "It

Graphic Design 524

Graphic Design Graphic Brand Branding 524

Inkbot Design

APRIL 5, 2023

The Internet of Things in Marketing: 7 Ways to Grow a Startup Businesses of any size can benefit from a well-organised marketing plan , regardless of age. Advertising is crucial when starting a business. Create a marketing strategy to accelerate your business's expansion. What is Marketing?

Internet and Software Development 75

Internet and Software Development Marketing Marketing Networking 75

Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. It's no secret that branding is one of the most important aspects of any marketing strategy. Branding in Marketing: What is It? But what does that mean?

Marketing 91

Marketing Marketing Brand Branding 91

Just Creative

NOVEMBER 19, 2020

Shopify describes private label products as products “manufactured by a contract or third-party manufacturer and sold under a retailer’s brand name ”. Choose The Right Manufacturer. You’ll need to choose a manufacturer to produce them for you. There are also sweet treat product manufacturers. Create the Products.

Production 248

Production Manufacturing Marketing Marketing 248

Just Creative

JULY 7, 2020

Mobile phone manufacturers today keep advancing camera technology, making it more accessible for the general public to experiment with imaging techniques. Not only that, but you also need to invest in marketing and personal branding to encourage positive engagement from potential clients. What is Branding for Photography Businesses?

Client 254

Client Photography Brand Branding 254

Inkbot Design

FEBRUARY 23, 2024

False Advertising: Deceitfully Promoting Products and Services False advertising uses false, misleading, or unsubstantiated claims to promote a product, service, or brand. False advertising is rampant across industries and mediums, from print ads to social media influencers. What is False Advertising?

Advertising 97

Advertising Advertising Production Marketing 97

Noupe

DECEMBER 1, 2020

Most of the time, the only thing standing between a curious user and a successful purchase is the right piece of marketing. In this article, I’m going to guide you through some of the best picks of the marketing toolbox that help you nurture leads and drive them straight to your business. Well, I’m glad I asked ;). Parting Thoughts.

Marketing 77

Marketing Marketing Media Education 77

Inkbot Design

APRIL 29, 2023

Envision brand attributes as the fundamental genetic makeup of your brand, serving as the essential components that mould your brand's identity and differentiate you in the market. These attributes comprise a comprehensive mixture of elements that, when combined, create a vivid picture of your brand in the minds of consumers.

Brand 131

Brand Branding Advertising Advertising 131

Inkbot Design

NOVEMBER 20, 2024

Jaguar's ‘Need’ for Rebranding To understand this controversial move, you must consider Jaguar's position in today's market. Looking at their sales figures, you'll see why – they've experienced a 15% decline in market share over the past five years.

Brand 40

Brand Branding Marketing Marketing 40

Inkbot Design

FEBRUARY 29, 2024

Market Demand Research the target market to determine if there is sufficient demand for the product/service and if the market has growth potential. trillion global ecommerce market. Social Media Management & Marketing Every brand needs social media help – making this field ripe with business opportunities.

Marketing 98

Marketing Marketing Arts and Crafts Production 98

Inkbot Design

NOVEMBER 14, 2024

Intel's innovative approach to branding helped them stand out in Silicon Valley's emerging market. The “Intel Inside” Campaign Decades before other tech companies mastered ingredient branding, you witnessed Intel revolutionise marketing with their “ Intel Inside ” campaign in 1991.

Brand 52

Brand Branding Marketing Marketing 52

Inkbot Design

DECEMBER 16, 2023

Promotional Products: An Essential Marketing Tool Promotional products—sometimes called “swag,” “promos,” or “giveaways”—are branded objects given out by companies to promote their business, products, or services. The key is connecting the item to the intended audience and campaign purpose.

Production 98

Production Marketing Marketing Manufacturing 98

Inkbot Design

FEBRUARY 3, 2024

More and more companies are recognising the value of quality graphic design for branding, marketing, advertising and reaching customers online. Graphic designers create logos, branding materials, advertisements, brochures , magazines, signs, packaging, websites, mobile apps, and more for companies and clients.

Graphic Design 98

Graphic Design Graphic Internet and Software Development Freelance 98