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Your Guide to Event Promotion: How to Build Engagement

Canny

Effective event promotion involves a combination of traditional advertising techniques (think of print ads, radio spots, and marketing collateral) as well as digital tactics such as social media, email marketing, and partnerships. You’re asking people to give up their time to visit your booth, so they need to know it’s worthwhile.

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Designing Your Brand’s Success: Marketing Event Planning Guide

Canny

Expand networking opportunities: Connect with professionals within the industry as this can lead to partnerships or new business opportunities. Lead generation: The number of leads collected through registrations, contests, or networking sessions. They can help elevate your message through their networks and vice versa.