Canny

APRIL 16, 2024

Effective event promotion involves a combination of traditional advertising techniques (think of print ads, radio spots, and marketing collateral) as well as digital tactics such as social media, email marketing, and partnerships. You’re asking people to give up their time to visit your booth, so they need to know it’s worthwhile.

Marketing 78

Marketing Marketing Media Networking 78

Canny

APRIL 10, 2024

You also need to consider Key Performance Indicators (KPIs) such as: Attendee engagement: This can be measured through session attendance rates, participation in polls and surveys, and social media interaction. Share these across your platforms such as social media and email to build interest and anticipation.

Marketing 78

Marketing Marketing Media Exhibition 78

Canny

NOVEMBER 16, 2022

It’s also important to note that the term ‘branding’ extends way beyond simply designing a logo or a pretty social media banner. There are lots of different metrics you can use to measure the effectiveness of a campaign such as social media engagement , conversion rate, direct traffic, number of subscribers, and number of views.

Brand 78

Brand Branding Marketing Marketing 78