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Conran Design Group crafts new logo and identity for global comms group Havas

Creative Boom

Havas is a multinational advertising and PR company headquartered in Paris with a long and illustrious history. It originally grew out of the world's first news agency, created in 1835, and most recently was integrated into media, entertainment, and communications conglomerate Vivendi in 2017.

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Simon Case: AI will destroy jobs, but there's a silver lining that could save your career

Creative Boom

In case you haven't noticed, the advertising and creative industries are on the cusp of a seismic shift driven by the rapid advancement of artificial intelligence (AI) technologies. The big agency networks are not telling the truth about what's going to happen," he asserts. And it might sound far-fetched to some.

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Campaign for comedy improv chain highlights how to harness FOMO in marketing

Creative Boom

A new campaign for The Improv comedy club chain by Here Be Dragons has a lesson to teach anyone who works in advertising. So it's strange, really, that creatives don't make more use of FOMO in their advertising campaigns. We all know that FOMO ('Fear of Missing Out') is a powerful psychological motivator.

Marketing 459
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Inspiring creative women to follow in 2022

Creative Boom

Strong print, branding, advertising and packaging, she has a keen interest in arts, entertainment, pop culture and the internet. For over 20 years, Laura Jordan Bambach has enhanced the advertising industry through her fresh and pioneering spirit. Laura Jordan Bambach. Megan Bowker. Olivia Chen.

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9 Creative Advertising Ideas to Transform Your Campaigns in 2021

Design Wizard

Discover creative advertising ideas to stop your target audience in their tracks and stand out from your competitors. Creating fresh advertising content that hooks your customers is getting trickier as attention spans shorten the huge number of ads that fight for your target audience’s attention. Craft Incredible Street Art.

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Types of Advertising: Traditional vs Digital Strategies

Inkbot Design

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use. National TV – Across the entire country on national networks.

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The Ultimate Guide to Effective Advertising Strategies

Inkbot Design

The Ultimate Guide to Effective Advertising Strategies Businesses need advertising strategies to increase sales, attract customers , and build brand success. Well-designed advertising strategies can help you reach your target audience, raise awareness of your brand and engage with customers effectively. to promote a brand.