Creative Boom

MARCH 20, 2023

James Olstein chats to us about his love of zines, how web design led to his career as a freelance illustrator, and how his love of screen printing has shaped his work as a digital artist. Based in Philadelphia, James Olstein is an illustrator, author and teacher specialising in creating digital art that retains an analogue look and feel.

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Print Digital Illustration Illustrator 410

Just Creative

FEBRUARY 4, 2021

Why Use Social Media Advertising? Because social media is pretty much the port of call for just about anything for most people worldwide, using it for advertising is a no-brainer – if you have the budget. Social media advertising can reach more people than any other type of advertising. Maintain Control.

Advertising 272

Advertising Advertising Media Marketing 272

Creative Boom

MARCH 29, 2022

The visual landscape in which creative work appears is becoming more cluttered, and the digital world is so vast that making your work visible is getting harder and harder. Whereas a few years ago, the activities of the graphic designer were mainly restricted to the creation of posters, advertisements, packaging, signs etc.,

Graphic Design 545

Graphic Design Graphic Advertising Advertising 545

Creative Boom

SEPTEMBER 4, 2023

Titled 'Life's Good', the campaign features digital out-of-home (OOH) advertisements at renowned landmarks across the globe, including sites in Dubai, London, New York, Vietnam and Seoul. Logo and colour palette The new brand is being applied across all physical and digital customer touchpoints.

Branding 477

Branding Brand Digital Advertising 477

Creative Boom

SEPTEMBER 18, 2024

Now celebrating its 52nd year, the V&A Illustration Awards recognise excellence across five categories: Adult Fiction, Adult Non-Fiction, Advertising and Commercial, Emerging Illustrator, and Illustration for Children. The judges described it as "unique, moving, and powerful, with a subtle beauty."

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Illustration Illustrator Theme Textures 489

Just Creative

DECEMBER 29, 2020

To be invincible in the digital world, a brand needs to be visible. With digitalization taking over, brand development has become significantly more important. The digital world expects only the best from brands. Digital Branding vs. Traditional Branding. The digital consumer needs to know what a brand stands for.

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Digital Branding Brand Marketing 297

Creative Boom

SEPTEMBER 10, 2024

Advertising Professional Winner: Sveta Dorosheva When the British Library hosted its fantasy exhibition last year, the organisation chose the Israeli illustrator Sveta Dorosheva to create a piece of key art covering fantasy literature throughout the ages and from around the world.

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Illustration Illustrator Arts and Crafts Animation 483

Creative Boom

MAY 22, 2024

Now Birmingham-based creative agency One Black Bear has launched a bold new advertising campaign for the M6 Toll to promote its upgraded technology and new customer account program, Breeze. The visuals really stand out and make an impact: compare them to any recent transport advertising you've seen, and they're light years apart.

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Agency Advertising Advertising Animation 447

Creative Boom

JULY 9, 2024

Robot Food has partnered with Sarson's on a new omnichannel advertising campaign, brand world toolkit and packaging design coinciding with the vinegar brand's first piece of new product development in 230 years.

Branding 454

Branding Brand Fonts Advertising 454

Just Creative

FEBRUARY 8, 2021

Before social media and internet advertising, TV commercials were the main way of reaching the public during the Super Bowl. For example, people tune into the commercials during the Big Game because they expect the advertisers to air them only during the event and not afterward. Look for Opportunities Beyond TV Commercials.

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Advertising Advertising Branding Brand 251

Creative Boom

MARCH 21, 2024

The OpenAI team worked closely with Play Studio to develop branding for the event, including a logo, visual identity system, art direction, signage, environmental design, motion design, advertising, photography and UX/UI design. The team also created an interactive feedback wall, directory maps, and window and mirror details.

Animation 489

Animation Coding Advertising Advertising 489

Creative Boom

APRIL 21, 2024

So Coca-Cola doesn't mess with its logo lightly, which means that for graphic designers in particular, the brand's new global out-of-home advertising campaign is an intriguing sight. While it might have seemed the easy option would be to manipulate the logo digitally, Ogilvy instead went the analogue route.

Advertising 461

Advertising Advertising Digital Branding 461

Creative Boom

SEPTEMBER 19, 2024

PayPal, the global leader in digital payments, has unveiled a striking new identity designed by Andrea Trabucco-Campos and his team at Pentagram. With so much of PayPal's use tied to digital interactions, Pentagram created an animation style based on the actions users perform daily—tapping, swiping, and flipping. One could argue, yes.

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Digital Branding Brand Advertising 536

Creative Boom

DECEMBER 7, 2023

The inspiration As the title suggests, Classified is a celebration of small-town advertising and the overlooked genius, ingenuity and humour in work created purely to sell but which modern-day graphic designers can now study and learn from. We chatted to Standards Manual founder Hamish Smyth to find out more.

Graphic Design 534

Graphic Design Graphic Publishing Publishing 534

Creative Boom

NOVEMBER 1, 2023

It's a fun shorthand for the excitement people can expect as they dash from the Rijksmuseum to the Van Gosh museum, and this fragmentary approach was picked up in From Form's campaign advertising the event. Famously fans of all things analogue, From Form decided to use a spiral-bound flip book as the basis of their design campaign.

Arts and Crafts 544

Arts and Crafts Textures Advertising Advertising 544

Designer Daily

MARCH 24, 2024

Digital platforms, in particular, are leveraging 3D designs to create more engaging and interactive experiences for users. Whether it’s in digital advertising or product visualization, 3D designs offer a level of interaction that was once impossible. Print and digital media are also becoming more integrated.

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Graphic Design Graphic Digital Design Services 375

Creative Boom

SEPTEMBER 24, 2023

With the rise of digital tools both for making art and sending it around the world in an instant, in one sense, it's now easier than ever to make money as a freelance illustrator. Each offers a unique style, technique and creative visual solution to clients in the advertising, design, publishing, corporate, fashion and gaming industries.

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Artist Illustration Illustrator Arts and Crafts 502

Creative Boom

DECEMBER 11, 2023

Striking that balance is one of the biggest challenges facing advertisers, but it can be done. Forward and back Billboards, window installations, in-store elements, packaging, direct mail and digital assets rounded out the campaign. On the other hand, you don't want people to think you're old hat.

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Sports Client Photography Digital 494

Creative Boom

MAY 10, 2023

Global digital advertising agency DEPT has created a new "warm and ownable" identity for Evrnu , a revolutionary textile innovator which aims to cut down waste material with the help of era-defining polymer regeneration technologies. It also acts as the foundational structure of the digital platform and lends it a technical feel.

Branding 447

Branding Brand Infographics Digital 447

Creative Boom

JANUARY 3, 2024

This dynamic concept was reflected across various mediums, from digital and social media to print and outdoor advertising. The accessible, bright styling of the identity was developed to encourage the public to feel empowered to participate in this conversation," he says.

Art 522

Art Gallery Publication Typography 522

Creative Boom

OCTOBER 1, 2024

From the earliest days of mechanical reproduction to today's digital masterpieces, this book provides an extraordinary visual survey of design's evolution over 700 years. A new colour-coded key makes navigation easier, classifying designs into categories like advertising, typefaces, books, magazines, and logos.

Graphic Design 482

Graphic Design Graphic Art Coding 482

Creative Boom

APRIL 21, 2024

Kjetil Wold Kjetil Wold is an internationally award-winning executive creative director and founder of ANTI, one of Norway's top independent advertising agencies, with offices in Norway and Minneapolis, U.S. A leading voice on digital education in Germany, she founded Digital Education for All e.V.

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Agency Marketing Marketing Branding 498

Creative Boom

JUNE 15, 2022

So we've brought together all the best physical and digital shows for you to enjoy this summer. After two years of digital-only exhibition, the iconic UAL college's graduate shows will appear in physical and digital form this year. Norwich's grad shows took place in May, but the digital exhibition will launch in July.

Fine Art 526

Fine Art Arts and Crafts Exhibition Fashion 526

Creative Boom

SEPTEMBER 13, 2023

That presents a great opportunity for artists, designers, photographers, writers, and digital dreamers to embark on a journey of self-improvement and skill refinement. From graphic design to photography, creative writing to 3D animation, and UX design to digital marketing, these courses offer a gateway to a new career starting this September.

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Self-employed Graphic Design Marketing Marketing 468

Creative Boom

OCTOBER 9, 2023

At the same time, the custom typography draws on the heritage of the building society, recalling Editorial New, a typeface used in Nationwide's advertising during the 1980s. We're incredibly excited to see this rebrand come to life across Nationwide's physical and digital real estate," says Rob Curran from New Commercial Arts.

Branding 489

Branding Brand Advertising Advertising 489

Creative Boom

OCTOBER 1, 2023

A new campaign for The Improv comedy club chain by Here Be Dragons has a lesson to teach anyone who works in advertising. So it's strange, really, that creatives don't make more use of FOMO in their advertising campaigns. We all know that FOMO ('Fear of Missing Out') is a powerful psychological motivator.

Marketing 451

Marketing Marketing Advertising Advertising 451

Creative Boom

OCTOBER 16, 2024

In a digital landscape where inspiration is just a scroll away, it's always easy for designers and typographers to draw from the same influences, resulting in a uniformity of style. It feels like we've reached a peak in the digital age, sparking a growing fascination with reviving typography from previous decades," he explains.

Fonts 512

Fonts Typography Branding Brand 512

Creative Boom

APRIL 4, 2024

"Illustration, bespoke typography, strategy, animation, iconography, copywriting, CGI, storytelling, signage, advertising… it's all here, and more." In this instance, they take the functionality aspects further in terms of both physical and digital experiences with the help of supergraphics.

Branding 485

Branding Brand Advertising Advertising 485

Creative Boom

DECEMBER 11, 2023

For as long as she can remember, Haruko Hayakawa has always been drawn to art and the act of creation, whether that was drawings, sewing or exploring digital art. But it wasn't until she stumbled upon a tutorial for a 3D landscaping program called Bryce that she became aware of the potential of digital creativity. "I

Art 526

Art Branding Brand Client 526

Creative Boom

MARCH 19, 2024

These include crowded trains, densely packed flats, busy and colourful streets, small bento boxes full of dishes, and advertisements with lots of text." However, after switching to design, she quickly secured work for a digital production company in Tokyo. Yuki's illustrations certainly ring true for anyone who's ever been to Tokyo.

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Illustration Illustrator Inspiration Freelance 489

Creative Boom

MARCH 28, 2024

Temple allows musicians to have a single destination for releasing new music, advertising events, selling merchandise and connecting directly with fans. To bring their vision to life, Temple partnered with brand and digital design studio Output.

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Artist Branding Brand Digital 488

Graphic Design Junction

NOVEMBER 2, 2024

Digital art and illustrations have surged in popularity, with professional artists harnessing creativity, software, and technology to craft captivating visuals. Many digital illustrators create highly detailed works, whether through realistic shading or fantasy elements. Enjoy discovering the magic of these illustrations!

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Digital Illustration Illustrator Artist 108

Creative Boom

FEBRUARY 5, 2024

Made in the style of early to mid-century temporary advertising signage, Sign of The Times uses its charming, ephemeral aesthetic to make biting, satirical observations about how it feels to live in Britain in 2024. While digital tools might have streamlined the project, it wasn't without its hurdles.

Textures 515

Textures Advertising Advertising Print 515

Creative Boom

MAY 28, 2024

The beauty industry is full of impossibly beautiful young women advertising products they don't need," says Simon. In addition to the wordmark, colour system, typography and iconography, a set of digital visual assets was created. This stands in stark contrast to typical beauty marketing, which features flawless young models.

Branding 388

Branding Brand Digital Print 388

Creative Boom

AUGUST 18, 2024

Award-winning UK illustrator Elly Walton's quirky style brings whimsy and depth to her editorial, advertising, and design work. Meanwhile, the rise of digital platforms has profoundly impacted Elly's approach to illustration. "I In our exclusive interview, she reveals how she crafts these storytelling visuals.

Illustration 461

Illustration Illustrator Art Arts and Crafts 461

Creative Boom

JANUARY 30, 2023

Auckland-based creative advertising agency DDB NZ is fact-checking search engine results and shining a light on sportswomen with its new campaign, Correct The Internet. It's a sad fact that, just like the offline world, the internet tends to favour men's achievements to an inaccurate extent.

Sports 356

Sports Digital Publication Advertising 356

Creative Boom

SEPTEMBER 30, 2024

So, whether you're working on branding projects, editorial layouts, or digital interfaces, check out these brilliant typefaces and discover how they can enhance your creative projects. This typeface draws inspiration from early 20th-century advertising and family history and balances confidence with a touch of playfulness.

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Fonts Arts and Crafts Layout Magazine 509