article thumbnail

New identity for cashmere brand Gobi is deeply rooted in Mongolian culture

Creative Boom

It has a great deal of equity and recognition in Mongolia, but wanted help in growing the brand outside the country. This makes them unique, and it's the story we needed to tell and build the Gobi brand around." To launch the new brand identity, Mucho created a campaign titled 'Go. So they turned to global creative agency Mucho.

Brand 468
article thumbnail

70+ Best Japanese-Style Fonts for Modern Design and Branding

Graphic Design Junction

Whether you’re working on branding, packaging, or web design, the right Japanese-style font can evoke cultural authenticity, elegance, or contemporary simplicity. This guide explores 70+ Japanese-style fonts , categorized by their design styles, and provides insights into how each category can enhance modern design and branding.

Fonts 264
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15+ Free Stationery Mockups to Elevate Your Branding Presentations

Graphic Design Junction

In today’s highly competitive business environment, branding is essential for making a memorable impression. When presenting a brand to clients or stakeholders, one of the most powerful tools is a well-designed stationery mockup. This attention to detail can make a substantial difference when presenting branding concepts to clients.

article thumbnail

Download the 30+ Latest Free Fonts to Boost Your Creativity

Graphic Design Junction

Whether you’re working on advertisement posters, brand guidelines , or even designing a logo, fonts play a pivotal role in creating visual impact. Why Fonts Matter Fonts are more than just letters on a screen; they help communicate the tone, personality, and message of a brand or project. The good news?

Fonts 298
article thumbnail

50+ Best Fonts For Logos

Graphic Design Junction

Creating a logo and choosing fonts for logo is a critical step for building a strong brand identity. A well-designed logo can leave a lasting impression on customers and make your brand stand out. The font sets the tone and reflects the personality of your brand, whether its modern, classic, or playful. Region Logo Font 15.

Fonts 246
article thumbnail

Design Army shakes up the real estate market with arty advertising for Gallery 64

Creative Boom

Design Army's chief creative officer and co-founder, Pum Lefebure, explains how they created an attention-grabbing advertising campaign that targets art-loving apartment hunters. And just like art exhibitions, I love that the branding can constantly evolve and feel fresh – like '64' with ribbon lettering for the holidays, etc. –

Gallery 515
article thumbnail

Super Bowl LVII: Did brands play it safe to win big?

Creative Boom

Melissa McCarthy in Booking.com 's ad for the Super Bowl 2023 Super Bowl LVII aired this weekend, and so did nearly 80 advertisements from brands ranging from Hellman's Mayonnaise to Netflix to Bud Light, all custom created to draw eyeballs during the big game. But a safe bet doesn't equal an automatic win, according to Evans.

Brand 508