Canny

JULY 24, 2024

The good news is that recent packaging ventures are taking the coffee world to new heights. From dashing designs to cool containers, coffee enthusiasts will be happy to know that there is more than just your average coffee pot nowadays. Packaging alone, Couplet Coffee stands out as a distinct brand within the coffee world.

Packaging Design 78

Packaging Design Inspiration Brand Branding 78

Canny

OCTOBER 27, 2022

For any project involving advertisements of any shape or size, writing an advertisement brief is vital for success. Whether you’re looking to advertise on TV, on the radio, in newspapers or on billboards, every piece of advertising needs to be based around your goals and planned before they can be executed. download now.

Advertising 78

Advertising Advertising Templates Agency 78

Inkbot Design

FEBRUARY 26, 2024

Retro Packaging Design: Bringing Back Vintage Styles Retro packaging design is making a major comeback these days. Brands are increasingly using elements of nostalgic, vintage package styles to tap into consumers’ memories and emotions. What is Retro Packaging Design?

Packaging Design 97

Packaging Design Fonts Brand Branding 97

Inkbot Design

MARCH 18, 2024

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines.

Marketing 98

Marketing Marketing Branding Brand 98

Designer Daily

JUNE 28, 2023

Immerse yourself in shaping the visual style and imagery of various media, from advertising to movies and magazines. Collaborate with talented artists and designers, providing the artistic direction that fuels a cohesive vision. Develop and maintain a consistent visual representation of brands across various platforms.

Graphic Design 308

Graphic Design Graphic Arts and Crafts Web Design 308

Graphic Design Junction

OCTOBER 8, 2024

In today’s digital world, stylish fonts have evolved from being just aesthetic additions to becoming essential elements of brand identity. These stylish fonts not only capture attention but also help communicate a brand’s personality and tone effectively. It’s a perfect font for your hand drawn logos and branding.

Fonts 94

Fonts Branding Brand Arts and Crafts 94

Inkbot Design

AUGUST 5, 2023

Achieving Brand Consistency through Visual Elements Your Brand is the welcoming front face of your business, which welcomes potential clients. You may create a solid basis for your marketing initiatives by upholding brand consistency. You may create a solid basis for your marketing initiatives by upholding brand consistency.

Branding 96

Branding Brand Packaging Design Marketing 96

Canny

OCTOBER 25, 2022

It’s almost always hot, it can be pretty spicy, and it always stands out on supermarket shelves; it’s hot sauce branding. So when I heard we were planning to put together a blog on hot sauce branding, let’s just say I was the first person to throw their name in the hat to write it. The Packaging Design Brief Template.

Branding 148

Branding Brand Packaging Design Production 148

Inkbot Design

AUGUST 19, 2024

How to Build a Brand on a Small Budget You do not need much money to create an outstanding brand. They think branding means flashy commercials and fancy logos. Authentic branding – the sort that turns heads and opens wallets – involves taking a stance. Do you want to create a brand which fights above its weight class?

Branding 98

Branding Brand Media Marketing 98

Graphic Design Junction

AUGUST 22, 2024

In today’s competitive market, establishing a unique and recognizable brand is essential for businesses of all sizes. Branding and visual identity design play a crucial role in defining how a company is perceived by its audience. Branding is the overall perception that a company creates in the minds of its customers.

Branding 115

Branding Brand Fonts Color 115

Creative Boom

SEPTEMBER 24, 2023

Their lineup of industry-leading illustration talent includes David Doran , an award-winning illustrator based in Falmouth who works with international brands, magazines, newspapers, festivals and publishers creating illustrations of all shapes and sizes. They are based in New York City, with offices in London, Berlin, Shanghai and Sydney.

Artist 483

Artist Illustration Illustrator Arts and Crafts 483

Creative Boom

DECEMBER 11, 2023

Brooklyn-based CG artist and creative director Haruko Hayakawa specialises in creating stunning, bizarre visuals which tackle consumer culture, brands and nostalgia. Instead, she finished with a BFA in design with a focus on branding and packaging. I’m also heavily inspired by still life photography and surreal art."

Art 507

Art Brand Branding Client 507

SpeckyBoy

JUNE 4, 2021

Branding is a vital and integral part of any business. In fact, even before trying out your products and services, branding is what helps people recognize and identify your business. No matter how big or small your business or venture is, your marketing strategy will not be successful unless you pay proper attention to branding.

Presentation 126

Presentation Branding Brand Templates 126

Inkbot Design

OCTOBER 19, 2023

Brand Continuity: Establishing a Strong Connection Brand continuity is crucial in establishing a solid brand image and connection with the audience. It refers to consistently using branding elements across all materials and a business's marketing efforts. Let's explore the benefits of brand continuity in more detail.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

MAY 7, 2024

Alcohol Branding: The Art of Selling Spirits Is alcohol not a product? Name-branding alcohol comes with a set of challenges that are unique to most consumer goods. Alcohol brands have to find a balance between encouraging indulgence and promoting responsibility. You can’t resist expensive alcohol branding.

Branding 52

Branding Brand Art Arts and Crafts 52

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

Branding 78

Branding Brand Templates Marketing 78

Inkbot Design

MAY 24, 2024

Holistic Marketing: Crafting an Unbeatable Brand Experience Gosh, for advertisers, these are exciting times! They expect an excellent brand experience all the way through. They expect an excellent brand experience all the way through. As if one were addicted to drugs, they cook up irresistible brands, I swear!

Marketing 98

Marketing Marketing Branding Brand 98

Designer Daily

MARCH 24, 2024

The rise of 3D design is not just about aesthetic appeal; it’s about creating a more intuitive and engaging user experience. Whether it’s in digital advertising or product visualization, 3D designs offer a level of interaction that was once impossible. Print and digital media are also becoming more integrated.

Graphic Design 376

Graphic Design Graphic Digital Design Services 376

Inkbot Design

NOVEMBER 28, 2022

Marketing and Advertising: A Guide To Getting It Right. Marketing involves the creation, production and distribution of advertising and advertising campaigns. Marketing and advertising are never-ending battles for small businesses and entrepreneurs. The world of marketing and advertising is a complex one.

Advertising 75

Advertising Advertising Marketing Marketing 75

Inkbot Design

DECEMBER 9, 2023

Custom Illustrations in Branding and Marketing Illustrations can be a powerful tool in branding and marketing. When custom-made specifically for a brand or campaign, illustrations allow companies to connect with audiences in memorable and meaningful ways. An original, on-brand illustration is like the mascot for your company.

Marketing 98

Marketing Marketing Illustrator Illustration 98

Design Week

JANUARY 6, 2021

What do you think 2021 will hold for packaging design? This year people will be looking for optimism and positivity, and we’ll see that play out in packaging. Expect to see designs that are humorous and surprising on-shelf, with brands becoming more human and less authoritative.

Packaging Design 101

Packaging Design Coding Advertising Advertising 101

Inkbot Design

MAY 21, 2023

How Graphic Design Contributes to Better Branding A picture, they say, is worth a thousand words. Imagine how much more value you could add to your brand with intelligent, effective graphic design. Welcome to our deep dive on “How Graphic Design Contributes to Better Branding.”

Graphic Design 144

Graphic Design Graphic Branding Brand 144

Inkbot Design

SEPTEMBER 2, 2024

6 Keys to Successful Branding: Unlock Your True Potential Have you ever wondered why some brands attract a following while others simply fade into the background noise of the marketplace? And it’s more than having the largest advertising budget. But here's the thing: branding is for more than just the big players.

Branding 98

Branding Brand Marketing Marketing 98

SpeckyBoy

JANUARY 10, 2022

Food packaging is something that permeates our lives, and yet most people don’t ever stop to consider how it actually affects the decisions we make when we purchase our food. As designers, it’s always worth considering how others in different parts of the design industry tackle their own special problems and challenges.

Packaging Design 112

Packaging Design Production Presentation Photography 112

Graphic Design Junction

MARCH 4, 2023

Download script fonts, signature style elegant and professional look fonts suitable for branding, signature, wedding invitation, promotion, product packaging, apparel branding, social media & greeting cards, and so much more! In this post, I’ll be featuring collection of modern script fonts for branding.

Fonts 123

Fonts Brand Branding Graphic Design 123

Inkbot Design

JUNE 29, 2023

Brand Identity Design: Crafting an Authentic and Memorable Brand Image Have you ever caught a mere glimpse of a logo, tagline, or colour scheme and instantly recognised the brand behind it? If you've experienced this, you've encountered the power of a well-crafted brand identity. Let's dive in!

Branding 111

Branding Brand Arts and Crafts Client 111

The Logo Smith

DECEMBER 25, 2019

The post Vintage IBM Film Ribbon Packaging Designed by Paul Rand appeared first on The Logo Smith. Absolutely had to share this beautiful example of 60's IBM packaging courtesy of the master, Paul Rand.

Packaging Design 52

Packaging Design Freelance Freelance Advertising 52

Inkbot Design

OCTOBER 10, 2023

The Role of Graphic Design and Branding for Businesses A strong brand identity is critical for any business, and graphic design is crucial. That might include logos, colours, typography and more – all carefully chosen and created with the brand's overall strategy in mind.

Graphic Design 97

Graphic Design Graphic Branding Brand 97

The Branding Journal

JUNE 5, 2023

Branding awards celebrate excellence, innovation, and creativity, offering a platform for agencies and brands to showcase their best work. These awards celebrate innovative ideas in a wide range of categories, from brand identity and logo design to brand strategy and communications.

Branding 52

Branding Brand Agency Advertising 52

Creative Boom

OCTOBER 16, 2024

Art Director, Brand & Creative—Spotify We asked the creative community about the fonts they're excited to use over the next 12 months… and here they are. The heavier weights feature exaggerated curves, adding personality to designs, especially when paired with its lush italics. This font comes in 16 styles, each with 463 glyphs.

Fonts 536

Fonts Arts and Crafts Inspiration Brand 536

The Branding Journal

MAY 23, 2023

One of the key components of building a successful brand is developing a strong visual identity. This article looks at what a visual identity is, why it’s important for your brand, and how to build one that’s memorable and unique. A visual identity is essential for building a strong brand. What is a Visual Identity?

Branding 98

Branding Brand Color Fonts 98

Under Consideration / Brand

MAY 27, 2020

Established in 1861, Iron City Beer is a storied brand of beer in Pittsburgh, PA, brewed by Pittsburgh Brewing Company. With a long rollout that started in 2018, Iron City Beer has been updating its advertising and packaging, designed by Millvale, PA-based Top Hat , over the last two years. Out of home advertising.

Advertising 145

Advertising Advertising Patterns Brand 145

Inkbot Design

NOVEMBER 27, 2023

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands.

Branding 98

Branding Brand Production Marketing 98

Inkbot Design

AUGUST 23, 2024

10 Tips for Designing a Logo That'll Make Your Brand Pop Logos are all around us. It’s about distilling your brand to its purest form and then packing it into one mighty visual whack on the nose. Top 10 Tips for Designing a Logo 1. Is your brand the life of the party or more withdrawn? But the best ones?

Branding 98

Branding Brand Arts and Crafts Consulting 98

Inkbot Design

APRIL 5, 2024

Brand Development Strategies: Crafting An Identity You're bombarded with brand messages everywhere you look these days. But getting branding right has never been more crucial. An authentic, well-defined brand that resonates emotionally is a powerful asset in today's crowded marketplace. Where do you even start?

Branding 98

Branding Brand Arts and Crafts Architecture 98

Inkbot Design

FEBRUARY 22, 2024

How Graphic Design Impacts Consumer's Perception of a Brand The way your target audience perceives your company has a significant impact on your business. Not only its image but, more importantly, brand perception directly influences your potential clients' willingness to invest in your solutions.

Graphic Design 98

Graphic Design Graphic Branding Brand 98

Inkbot Design

MAY 24, 2023

Storytelling in Design: Creating Brand Narratives That Resonate In a world saturated with advertisements and brand messages, capturing the attention and loyalty of consumers has become a formidable challenge. Are you aware that brand stories influence the purchasing decisions of about 68% of consumers ?

Branding 78

Branding Brand Advertising Advertising 78