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Sustainable Marketing: Build a Brand and Save the Planet

Inkbot Design

The Power of Sustainable Marketing: How to Build a Brand and Save the Planet As consumers become more environmentally conscious, it is becoming increasingly crucial for businesses to adopt sustainable practices to meet the growing demand for environmentally friendly products and services and positively impact the planet.

Marketing 122
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A typeface has been designed for the Welsh language

Design Week

It is part of a wider ambition for the Welsh Government’s plans to have 1m Welsh speakers by 2050. The typeface is part of the Wales Nation brand, and has been commissioned by the Welsh government. That place branding showcased a “painterly” red dragon. Design inspiration.

Fonts 101
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A Bond-inspired identity for the world’s first AI-powered insect mini-farm

Design Week

Ascend Studio has created the branding for Better Origin, the world’s first AI-powered insect mini-farm, which hopes to revolutionise the food industry. The work includes a logo and wordmark, as well as a new name which seeks to establish the company more closely to a lifestyle brand, instead of resorting to environmental clichés.

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The 50 Global Brands That Changed The World

Inkbot Design

The 50 Global Brands That Changed The World. Are you studying ways to increase your brand? Ever thought of a product or service you wanted or needed, and certain global brands are at the top of your mind? In this article, you will see the top 50 global brands that changed the world or are making a significant impact.

Brand 64
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How to AI

UX Collective

Three approaches to deploying generative AI for brands and corporations. I posed this quiz as an icebreaker for an executive meeting at a major, international brand. Adopting early Among the non-technology brands that I work with and what I hear from others, it’s a mix of elated embrace of and uneven interpretation of AI.

Brand 113
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Noted: New Logo and Identity for Breast Cancer Now by Wolff Olins

Under Consideration / Brand

Steered by research and powered by care, Breast Cancer Now's ambition is that, by 2050, everyone who develops breast cancer will live and be supported to live well. The colour palette – which again draws on the legacy brands – and tone of voice is designed to have stretch to be both bold and reassuring.

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Sennep develops app to understand how cities affect mental wellbeing

Design Week

London-based digital product design studio Sennep has developed and branded a survey app called Urban Mind, which will examine how living in cities affects our mental state.