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Coca-Cola pulls apart its iconic red-and-white logo to encourage recycling

Creative Boom

So Coca-Cola doesn't mess with its logo lightly, which means that for graphic designers in particular, the brand's new global out-of-home advertising campaign is an intriguing sight. Each outdoor advertisement features a truly one-of-a-kind, crumpled logo extracted from the crushed cans.

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Guide to Marketing Jobs: Journey Through the Maze

Inkbot Design

Guide to Marketing Jobs: Journey Through the Maze Hey there, my friends! Welcome to the exhilarating, at times uproarious, and occasionally perplexing realm of marketing professions. Did you know that the marketing industry is currently experiencing a period of rapid growth and expansion? between 2020 and 2030.

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Wolff Olins creates a renewed, defiantly optimistic brand identity for LG

Creative Boom

Titled 'Life's Good', the campaign features digital out-of-home (OOH) advertisements at renowned landmarks across the globe, including sites in Dubai, London, New York, Vietnam and Seoul. And we've worked on every side of the experience, helping to stand out in-store, online, social media, advertising, and every side of daily life.

Brand 407
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18 Affiliate Marketing Tips to Boost Your Earnings

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18 Affiliate Marketing Tips to Boost Your Earnings In this article, we will share with you not just a few but a whopping 18 affiliate marketing tips that can skyrocket your profits and significantly impact your online business. Affiliate marketing has become a force to be reckoned with in the digital world.

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7 Effective B2B Marketing Strategies to Grow your Business

Inkbot Design

7 Effective B2B Marketing Strategies to Grow your Business. Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. In comparison, Business to Consumer (B2C) marketing focuses on selling products directly to consumers. What is B2B Marketing?

Marketing 143
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Guide to Optimising Digital Marketing with Artificial Intelligence

Inkbot Design

in 2024. .” – Paul Roetzer, Author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business The worldwide Artificial Intelligence (AI) market is consistently growing – almost doubling from $93.27 Furthermore, by 2030, AI will potentially contribute a staggering $15.7

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The Era of Cross-Generation Marketing: The Omnichannel Approach on The Road to Higher ROI

HONGKIAT

Diversification is the key to success for most businesses, and expanding into new consumer audiences and markets is the best way to achieve this. “ One shouldn’t use lazy generalizations when identifying a consumer group to advertise your wares to, you need to dig a little deeper. It’s all about attitude.

Marketing 137