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&Walsh crafts potent new visual identity for global creative agency GUT

Creative Boom

Founded in 2018, it worked with iconic New York studio &Walsh in the following year to craft its original, eye-catching logo, which took literal inspiration from the intestines of the gut. The creative direction of the project was led by Jessica Walsh, strategy by Lauren Walsh and production by Chanel Harper and Adriano Ellert.

Agency 469
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JKR creates new brand system for expanded Uber

Creative Boom

Uber didn't need a new name or logo – Wolff Olins re-designed the company's logo in 2018 – but the business continues to evolve, adding food delivery, freight transport and AI research to its core business of 'ride requests'. The rebrand back in 2018 was exactly what the business needed at that moment. When is a rebrand, not a rebrand?

Branding 489
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Creating Memorable Product Packaging Through Graphic Design

Graphic Design Junction

Product packaging plays a great role in establishing a brand identity and making a lasting impression on customers who eagerly purchase products offline or online. The importance of designs on packaging is born from its capacity to distinguish a product among a sea of competitors’ similar offerings in the market.

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How to build better AI products with user research

UX Collective

For years now, we’ve been surrounded by products leveraging Machine Learning (ML). It determines what we see on social media, the GPS systems that find the best travel routes, and the recommendation engines on e-commerce websites that suggest products adapted to our preferences. Diary studies are also very effective for AI products.

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The Complete Guide to Corporate Video Production

Canny

In this post we will provide you with the complete guide to corporate video production to help you smash your next corporate video project. From promoting your brand to showcasing your products, there’s so much to take advantange of. Its aim is to highlight a business’s product or service in a compelling and efficient way.

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Land of Plenty's rebrand of Happy Endings makes everyone feel welcome

Creative Boom

Its partnership with London-based branding and design studio Land of Plenty came about in 2018 when long-term clients of the studio, Yard Sale Pizza, asked them to design a sticker for their collaboration with Happy Endings. The scope of work entailed everything from packaging to website to signage, point of sale and merchandise.

Client 484
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32 Best Photoshop Mockups to Showcase Your Creative Work

Graphic Design Junction

In the graphic design world, presenting your work effectively is crucial. These digital tools allow designers to showcase their creations in a realistic setting, making it easier for clients and stakeholders to visualize the final product. One of the best ways to do this is through Photoshop mockups.