Inkbot Design

APRIL 11, 2023

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 How Does Influencer Marketing Impact Brand Awareness?

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Inkbot Design

SEPTEMBER 29, 2022

Digital Content Marketing: It's About More Than Content. Digital Content Marketing, also known as Digital Advertising, is the practice of advertising goods or services using online methods such as websites, emails, and mobile apps. Today, digital marketers need to deliver more than just great content.

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Inkbot Design

OCTOBER 10, 2022

How to Optimise Your Brand Logo For Better Marketing. Who is my target market? Logos can help your business stand out in crowded markets or reflect your business's values and personality. Although you may not plan on using your logo, it's an excellent opportunity to showcase your brand to the public. Sale Bestseller No.

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Inkbot Design

MAY 16, 2024

Guide to the Top 10 Best Books on Marketing The truth is, in today’s world of computers, marketing has become the backbone of almost all businesses. Whether you are a young entrepreneur striving to establish your startup or an experienced player looking forward to expanding your business, mastering marketing principles is crucial.

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Marketing Marketing Publication Publishing 97

Creative Boom

FEBRUARY 13, 2023

It was finally launched to the public in March 2021. Dazed was created by Displaay , an independent graphic design and typeface design studio established in 2016 and based in Prague, Czech Republic. As Nolan developed the typeface, it quickly became more personal and evolved into the designer's own take on the grotesque genre.

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Fonts Arts and Crafts Graphic Design Graphic 546

Inkbot Design

DECEMBER 14, 2022

Hardcover Book Miller, Donald (Author) English (Publication Language) 240 Pages – 10/10/2017 (Publication Date) – HarperCollins Leadership (Publisher). This is something that many marketers know but need to articulate, and it's often difficult to put into words. Top 10 Best Books On Branding. Sale Bestseller No.

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Inkbot Design

MARCH 3, 2023

Top 10 Best Books on Strategy and Business Marketing In a world where business competition is as fierce as a pack of hyenas fighting over a juicy piece of meat, having a solid marketing and strategy plan is critical to surviving and thriving. Think of it as your survival guide in the wilds of the business world.

Marketing 114

Marketing Marketing Publication Publishing 114

Noupe

JULY 5, 2021

In this article I’m going to dig more into this topic: Of how we think; If we are as rational as we think; How we make decisions; How we can take all this knowledge into marketing. Now that we know all this, it’s time to take our decision-making discussion even further and enter the marketing realm. Chapter 1: How rational are we?

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Marketing Marketing Production Advertising 116

Canny

OCTOBER 31, 2019

Brand marketing campaigns are all the rage. Traditional sales marketing is dying. Brand marketing is growing and will continue to grow. We’re going to skip on MailChimp and Wistia because they’re working in brand affinity marketing, and we have a whole post about that coming soon. Who’s getting it right? Or have they?

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Inkbot Design

MAY 20, 2023

So, this blog post is for you whether you're a start-up entrepreneur making your first foray into the market, a seasoned business owner looking for a brand refresh, or a marketer striving for that elusive consistency. Another critical aspect of brand development is establishing the brand's positioning in the market.

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Brand Branding Arts and Crafts Marketing 145

Inkbot Design

AUGUST 20, 2024

Top 10 Guerrilla Marketing Examples: Unconventional Tactics There is a problem for people in marketing now. This is called guerrilla marketing. Be ready to abandon old assumptions and look at marketing from different angles! What is Guerrilla Marketing? The old playbook is out of date.

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Marketing Marketing Advertising Advertising 52

Graphic Design Junction

JANUARY 20, 2024

TikTok, on the other hand, emerged more recently in 2016, making a splash with its bite-sized, user-generated videos set to music. To qualify for YPP, a creator must meet specific eligibility criteria, including having more than 4,000 valid public watch hours in the last 12 months and more than 1,000 subscribers.

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Entertainment Brand Branding Digital 337

Inkbot Design

JULY 29, 2023

An authentic, well-defined brand identity is invaluable, allowing you to connect with customers and stand out in a cluttered market. An effective UVP serves as the guiding force for all your marketing. With content marketing , you can be a source of inspiration. Content marketing fuels a perpetual cycle of engagement.

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Inkbot Design

MAY 2, 2022

8 Digital Marketing Trends Shaping the Construction Sector. If you're looking to remain competitive in the construction industry, you must take note of digital marketing trends.   Many of these have an online presence , so your digital marketing strategy has never been more critical. 1 – Email Campaigns.

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Marketing Marketing Digital Media 98

Inkbot Design

APRIL 25, 2023

Branding is a critical aspect of marketing and business strategy, as it helps build recognition, trust, and loyalty among consumers. Brand Positioning refers to the unique place your brand occupies in the market relative to your competitors. Your brand positioning should be precise, relevant, and appealing to your target customers.

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Inkbot Design

MARCH 14, 2023

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

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Marketing Marketing Advertising Advertising 59

Just Creative

FEBRUARY 16, 2021

Also take a look at the Searches related to… section at the bottom of Google results, and tools like the Answer The Public website and Keywords Everywhere browser extension. Since 2016, most people have been accessing the internet using mobile devices ( 52% of web traffic). Find Latent Semantic Indexing (LSI) Keywords. Final Thoughts.

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Media Infographics Publishing Publishing 321

Inkbot Design

APRIL 13, 2023

Creating a solid and memorable brand that resonates with your target audience is crucial in today's competitive market. Without a thorough understanding of your ideal customers, you may create marketing strategies and products that fall flat and fail to resonate with your target market.

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Brand Branding Marketing Marketing 145

Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. It's no secret that branding is one of the most important aspects of any marketing strategy. Branding in Marketing: What is It? But what does that mean?

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Marketing Marketing Brand Branding 91

UX Collective

JULY 1, 2021

How big money affects the online learning experience for our kids Illustration by Randompopsycle As our underfunded K-12 public school system is reimagining the future of education post-pandemic, it is becoming more and more dependent on software like Canvas LMS to help lead the way. In 2015, they went public on the NYSE.

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Education Publication Digital Marketing 71

Inkbot Design

OCTOBER 8, 2023

As with all things marketing-related, success doesn't come overnight – but every little helps! Do your market research: Speak to customers about their likes, dislikes and needs; obtain feedback on products or services. Email Marketing: is a highly effective way of staying in touch with existing customers and nurturing new leads.

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Brand Branding Media Marketing 104

Inkbot Design

FEBRUARY 17, 2024

Sale Big Magic: Creative Living Beyond Fear Hardcover Gilbert, Elizabeth (Author) English (Publication Language) 304 Pages – 09/27/2016 (Publication Date) – Riverhead Books (Publisher) −$6.99 $11.01 Hardcover Book Jim Collins (Author) English (Subtitle) English (Publication Language) Buy on Amazon 4.

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Publication Publishing Publishing Arts and Crafts 98

Just Creative

APRIL 18, 2021

In addition to the standard styles ranging from ultra light to heavy, this 32-font collection offers condensed faces that rival any other sans on the market in on and off—screen readability. The history of TT Commons originates from the new TypeType logo, which appeared in late 2016 as part of the rebranding project. Download Now.

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Fonts Typography Brand Branding 301

Speckyboy Design Magazine

APRIL 11, 2021

It’s a fresh start and a chance to apply your skills towards public service. Suddenly, you’re charged with building a website that puts critical public health information out to the citizenry. I’ve held many different web-focused digital marketing roles since then, and I’ve been a full-time web developer since 2016.

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Publication Agency Web Design Web Design 143

UX Collective

MARCH 28, 2023

I have been around many rebranding efforts in various capacities as a creative in the marketing and branding industry for over two decades. The user base grew from 500 million MAU in 2016 to a whopping 2.27 Mr. Yanai hired art director Mr. Kashiwa Sato to help him with rebranding Uniqlo for the global market. The result?

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Fashion Brand Branding Travel 132

Creative Review

FEBRUARY 8, 2022

Stake was founded in 2016 with a mission to democratise the stock market for amateur traders and the general public by allowing them to invest in global companies. The online brokerage platform has taken a creative approach to its branding and marketing from the outset. Character Design: Pablo Hidalgo.

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Marketing Marketing Animation Publication 45

Moo

MARCH 7, 2023

Read on to learn everything you need to know about expressing your brand identity through visual communication, marketing materials and graphic design assets. This includes everything from website and logo design to your social media and marketing collateral. For example, Uber redesigned its corporate identity in 2016.

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UX Collective

NOVEMBER 24, 2022

Photoshop’s first version A bit of history First Illustrator, then Photoshop and Pagemaker (which finally became InDesign), these first apps used the Paste-up Desk as a metaphor in which pages and publications were designed before the computer age. Sketch App was launched in 2010, and by 2016, Figma released its public version.

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Adobe Photoshop Digital Illustration 116

Inkbot Design

NOVEMBER 9, 2022

Brand building is the process of establishing and maintaining a recognisable and strong brand identity for marketing your company. You may need to invest in marketing materials , professional development opportunities for your employees, or advertising campaigns to bring your brand to the attention of new and potential customers.

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Brand Branding Production Marketing 145

Inkbot Design

APRIL 28, 2023

As an expert in brand design, I understand that an effective logo must seamlessly blend creativity, psychology, and marketing principles to create a singular, cohesive design that resonates with its target audience. Welcome to “The Ultimate Guide to Effective Logo Design: Expert Techniques.”

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Arts and Crafts Brand Branding Marketing 124

Eye on Design

DECEMBER 27, 2021

Ruben Pater’s 2016 book The Politics of Design arrived at the perfect moment: just preceding the 2016 election and the reckoning that came alongside it about the designer’s role in society. The educators featured here teach at private schools and public universities, community colleges and HBCUs. Caps Lock by Ruben Pater.

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Graphic Design Education Graphic Architecture 142

Creative Market

JUNE 12, 2020

To give you the most accurate information about how designers are striving to keep their businesses open, we went straight to the experts: our own community of Creative Market Shop Owners. Income from sources like Creative Market has proven essential during lockdown and illustrates its value in a diverse creative business.

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Client Arts and Crafts Production Marketing 173

Azure Magazine

FEBRUARY 29, 2024

And in Zurich, one of the world’s most expensive cities, co-ops are home to 26 per cent of residents, many of whom are protected from rising rents and pay well below market rates. “In In Copenhagen, for example, a third of the housing stock comprises some form of collectively owned and managed dwellings.

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Inkbot Design

APRIL 26, 2023

Logo Design Love: A guide to creating iconic brand identities (Voices That Matter) Amazon Kindle Edition Airey, David (Author) English (Publication Language) 319 Pages – 08/18/2014 (Publication Date) – Peachpit Press (Publisher) $23.99 One question is, what is your company's position in the market?

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Brand Branding Fonts Publication 134

Canny

MARCH 30, 2021

Despite the very uninspiring brand image, which we will get to a little later, the new brand identity drastically impacted the company’s bottom line, with a stock market earnings of less than half. The company spends up to $125 million annually on improving their brand and marketing. Not what you want from a rebrand. TGI Fridays.

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Brand Branding Agency Marketing 180

Azure Magazine

AUGUST 22, 2024

They don’t actually know how to be public-facing. They have an idea of what the public wants, and it’s completely divorced from reality,” says Kate Wagner, architecture critic for The Nation. “I His new book, architect, verb , takes aim at these marketing terms, which he refers to as “the new language of building.”

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Architecture Publication Media Publishing 128

Design Week

FEBRUARY 7, 2020

A roll-out for public use has not yet been revealed. There’s a preview mode so that the sites can be tested as though viewed by the public. Established in 2018, the course teaches students how to create a non-profit website with audience appeal as well as developing an online marketing campaign. Design features.

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